• Thread Author
The world of big tech has again seized headlines, as Apple and Amazon enter the spotlight following market-moving earnings releases from Meta and Microsoft. As investors await the latest results from the remaining Magnificent Seven giants, markets are already reacting to blockbuster performances in cloud computing and artificial intelligence — two themes at the heart of the current tech sector boom. Below, we delve into the details of what’s driving share prices, the numbers that matter most, and the critical questions facing these four industry titans as they shape the digital economy’s future.

A digital cityscape with illuminated tech company logos connected by neon lines, symbolizing a connected technological world.The Magnificent Seven: Defining the Market​

The term "Magnificent Seven" has become shorthand for the seven mega-cap US tech companies — namely Apple, Amazon, Microsoft, Meta (Facebook), Alphabet (Google), Nvidia, and Tesla — whose collective dominance has regularly outstripped the broader market over the last decade. According to data referenced from FactSet and prominent strategists featured in MoneyWeek, these firms are tipped to post an aggregate annual earnings increase of 14% for the second quarter, compared to under 6% for the S&P 500 at large. This disparity illuminates not merely a trend, but what analyst Daniel Casali describes as a "structural advantage," rooted in decades of technological leadership through the internet revolution, mobile data expansion, and now, the AI-powered cloud era.

Table: Magnificent Seven Earnings Snapshot (Q2, 2025 Estimates)​

CompanyRevenue (Est.)Earnings per Share (EPS, Est.)YoY Revenue GrowthYoY Earnings Growth
Microsoft$73.8B$3.38–$3.3714%14.6%
Meta$44.8B$5.88–$5.9214.7%14.0%
Amazon$162.1B$1.32–$1.339.5%5.6%
Apple$89.1B$1.42–$1.433.9%1.4%
Source: FactSet, LSEG, MoneyWeek live coverage.

Microsoft: Azure’s Meteoric Growth Steals the Show​

This results season, Microsoft achieved several historic milestones, including briefly surpassing the $4 trillion market capitalization mark. Its earnings sent shockwaves across Wall Street, with revenue of $76.4 billion up 18% year-on-year — notably beating the consensus estimate of $73.8 billion. Net income spiked 24% to $27.2 billion, and earnings per share came in at $3.65, handily exceeding expectations.
Yet it was Azure, Microsoft’s cloud platform, that garnered the greatest attention. Azure delivered a staggering 39% revenue growth, outperforming both Microsoft’s own guidance (34–35%) and the recent numbers published by rival Amazon Web Services (AWS). As Dan Ives of Wedbush Securities put it, “This was a slam-dunk quarter for MSFT with cloud and AI driving significant business transformation.” The company’s Intelligent Cloud division reported $29.88 billion in revenue, topping an already optimistic forecast.

Critical Analysis: Why Microsoft Wins in AI​

Microsoft’s position as a leader in enterprise AI stems from its deep partnership with OpenAI and the rapid adoption of Copilot, its generative AI-powered assistant. Lale Akoner, a global market analyst at eToro, highlighted that Microsoft offers "the perfect mix" for investors: smart spending, high growth, and — crucially — real returns on AI investment. Notably, gross margins of 68.6% and operating margins of 44.9% both surpassed analyst targets, underscoring profitable scaling rather than simple expansion.
Fund managers clearly agree, with Morningstar pointing out that Microsoft is the only Magnificent Seven stock to consistently hold at least a 20% average weight in global equity portfolios throughout the last ten years. This reflects not just momentum, but sustained institutional confidence.

Possible Risks​

The flip side of heavy AI infrastructure investment is the potential for margin compression, should the cost curve steepen faster than anticipated revenues. Analysts, however, seem reassured for now, with profit margins holding strong and management guidance indicating further upside as enterprises accelerate their AI budgets.

Meta: Betting Big on Superintelligence​

Meta's results just as dramatically eclipsed Wall Street and buyside estimates. After reporting $47.5 billion in revenue (22% year-on-year growth) and $7.14 in earnings per share (up 38%), Meta stock surged over 9% in after-hours trading. Crucially, these gains extinguished many lingering doubts about whether massive AI and infrastructure spending would pay off.
CEO Mark Zuckerberg used the company’s earnings call to pitch a bold vision: a future where Meta’s 'Superintelligence Labs' create AI that “surpasses human intelligence in every way.” Zuckerberg’s focus on AI-infused smart glasses, particularly through partnerships with Ray-Ban and Oakley, highlighted Meta’s ambition to make augmented reality a key vector for AI integration into daily life.

Investor Optimism — and Anxiety​

Meta’s stock benefited from clear evidence that AI investments are driving real value. The average price per ad increased 9%, illustrating improved product outcomes for advertisers. Wedbush Securities quickly raised its 12-month price target for Meta from $750 to $920, a 32% upside, citing AI-driven performance in both advertising and Reality Labs.
However, analysts continue to flag risks. Meta’s capital expenditure could top $30 billion in 2025, with the Superintelligence Lab alone rumoured to be dangling $100-million-plus packages to lure AI talent. Lale Akoner of eToro notes, "That’s a huge bet and while it could pay off long term, it adds real risk." Furthermore, Reality Labs’ persistent losses remain a sore spot, albeit one overshadowed for now by surging core earnings.

Apple: Struggling to Regain Momentum Amid AI and Tariffs​

In stark contrast to Meta and Microsoft’s celebratory quarters, Apple enters its results period with heavier skepticism hanging over its prospects. The company’s share price has fallen 16.5% year-to-date, and it has relinquished its claim as the world’s most valuable company, now trailing both Microsoft and Nvidia. Macro headwinds — namely, the chilling effect of Trump-era tariffs and continued dependence on Chinese supply chains — remain acute. Apple management has already flagged a $900 million annual hit to profits due to tariffs alone.

The AI Leadership Question​

But perhaps the greatest challenge for Apple isn’t macroeconomic, it’s narrative. As Matt Britzman of Hargreaves Lansdown critiques, “Apple Intelligence has so far failed to deliver the game changing experience that was promised.” Despite high-profile unveilings at WWDC and elsewhere, Apple’s AI advances are perceived as lagging those of Meta, Microsoft, and Google. Investors have grown impatient, especially given Apple’s storied history of defining — rather than chasing — industry trends.
Earnings expectations remain muted: FactSet sees just 3.9% top-line growth, with EPS barely advancing. Britzman urges investors to watch for any updates on new AI features during the post-results call, as these could be pivotal to repairing sentiment.

Tariffs and Geopolitical Risk​

Another headwind looms in the form of evolving US-China relations. Apple’s supply chain concentration in China not only exposes it to further ratcheting of tariffs but also introduces uncertainties around production disruptions or regulatory risk — factors that the company’s global customer base and branding cannot easily mitigate.

Amazon: Cloud, Logistics, and the AI Opportunity​

Amazon’s results are equally hotly anticipated. The company is expected to deliver $162.1 billion in quarterly revenue, up 9.5%, with EPS growth of 5.6%, according to FactSet. However, as with Microsoft, the true battleground is the cloud.
AWS, Amazon’s cloud division, is expected to post 16% revenue growth and hit an estimated $30.5 billion — a figure dwarfed in growth rate by Microsoft’s Azure but, in pure scale, still formidable. Analyst Scott Devitt of Wedbush notes that AWS demand remains strong, driven by AI workloads, but that growth in Q1 was held back by near-term capacity constraints. The “possibility of AWS following suit” with Azure’s blowout performance has investors positioning bullishly heading into results.

Where Amazon Excels — and Where it Must Adapt​

Amazon holds unique strengths in e-commerce logistics and advertising, both increasingly infused with AI. The recent AWS focus on generative AI platforms and services is seen as a defensive — and necessary — move to protect its cloud franchise from Microsoft and Google’s advances.
However, unlike Microsoft, Amazon’s margins face steeper competitive pressures. E-commerce remains a notoriously thin-margin business, and while AWS is highly profitable, the company must keep demonstrating that AI investments can both propel cloud growth and enhance operating leverage at scale.

AI: The End of the Profitability Debate?​

Results from Meta and Microsoft have apparently settled a heated two-year debate: Is pouring tens of billions into AI infrastructure and capabilities actually delivering returns? “Both companies crushed it, with debates around whether AI is delivering tangible returns starting to fade into history,” asserts Matt Britzman.
Azure and Meta’s Reality Labs have become case studies in how big-spending strategies, when timed correctly and paired with enduring consumer engagement, can drive both headline growth and robust cashflows. This has shifted street expectations for Apple and Amazon — the former is pressed to show it can still lead in the innovation stakes, and the latter must prove that AWS is not just keeping pace, but seizing fresh AI opportunities.

Analyst Sentiment: From Skepticism to FOMO​

In the leadup to these releases, market expectations had grown notably cautious — a symptom of recent volatility following large AI-driven investments by these firms. Alphabet’s shares, for instance, dipped on concerns over ballooning capex despite otherwise strong numbers. Yet, as Microsoft’s and Meta’s latest quarters reveal, execution trumps hand-wringing when returns materialize swiftly.
Wall Street’s pivot is striking: Wedbush’s immediate upgrade on Meta, sustained institutional inflows into Microsoft, and persistent attempts by fund managers to maintain exposure to these “structurally advantaged” names illustrate the new fear — not of missing earnings, but of missing out entirely.

The AI Spending Surge: Opportunity or Overreach?​

It’s impossible to ignore just how high the stakes have risen for the Magnificent Seven. Meta’s capex could top $30 billion next year, driven by both data center expansion and the arms race for AI research talent. Meta, in particular, is rumoured to offer $100-million-plus compensation packages to lure top-tier AI scientists and engineers. Microsoft, meanwhile, is investing heavily to expand its AI infrastructure footprint, while Amazon is racing to resolve capacity constraints that have held back AWS growth.
But this raises the perennial question: Is this level of spending sustainable, and can each firm maintain its competitive moat?

Cautionary Perspectives​

Some analysts remain wary, especially where rapid spend outpaces visible monetization. Reality Labs, for instance, continues to bleed cash even as Meta’s core business flourishes. For Apple, any misstep in the AI transition could exacerbate existing margin pressures and cede further ground to aggressive peers. And Amazon faces the dual threat of rising costs in logistics and e-commerce, coupled with increased competition from both established and emerging cloud rivals.

Timings and After-hours Volatility​

One unique feature of tech earnings season is the heavy emphasis on after-hours trading. All four companies are releasing results after regular US market close, with earnings calls slated to follow shortly. This window tends to produce significant volatility, as computerized and discretionary traders alike race to parse the headline figures and management commentary.
CompanyEarnings Release (BST)Earnings Call Start (BST)
Apple9:00pm, 31 July10:00pm, 31 July
Amazon9:00pm, 31 July10:00pm, 31 July
Meta9:00pm, 30 July10:00pm, 30 July
Microsoft9:00pm, 30 July10:30pm, 30 July
After-hours trading persists until early morning in London, and share price swings can be wild — amplified by critical commentary in earnings calls and updates on outlook or forward guidance.

What to Watch: Key Metrics and Forward Looking Statements​

For investors, not all headline numbers are created equal. Meta and Microsoft have demonstrated that growth — especially in cloud and AI-linked businesses — is highly rewarded. For Apple and Amazon, the market is scrutinizing:
  • Cloud revenue growth: As the leading indicator for AI adoption and enterprise digital transformation.
  • AI monetization evidence: Tangible improvements in ad pricing, user growth, or new product features.
  • Operating margins: To gauge whether higher infrastructure investments are yielding profitable returns or compressing earnings.
  • Capital expenditures (CapEx): With a constant eye on sustainability and the risks of runaway spending.
  • Guidance and management tone: Particularly on “AI war” positioning and plans for future innovation.

The Road Ahead: Who Will Lead, Who Will Follow?​

As this earnings cycle demonstrates, the Magnificent Seven’s leadership remains undisputed — for now. But seismic shifts are underway. Microsoft's Azure has not only caught up but may be surpassing AWS in momentum. Meta has re-invented itself as an AI-first business. Meanwhile, Apple stands at a crossroads, needing to reignite the spark of innovation that once made it the avatar of “what’s next.” Amazon’s AWS, for its part, is fighting to prove that it can both retain its cloud dominance and tap the next wave of AI-driven contracts.

Strengths and Blind Spots​

  • Microsoft: Has converted AI ambition into profitability and institutional allegiance.
  • Meta: Delivers on core business while making bolder, riskier bets on the AI future.
  • Apple: Faces unique pressures and must convince investors it can still set — rather than follow — the innovation agenda.
  • Amazon: Remains a logistics and cloud leader but is being pressed to respond decisively to Microsoft and Google in AI.

Conclusion: The AI Revolution Enters Its Monetization Phase​

The latest earnings make clear that we are witnessing a shift from AI hype to profit-driven reality at the market’s upper echelons. The debate over AI spending’s utility is ending — replaced by an investor focus on execution, monetization, and the next competitive leap.
Yet, for all their strengths, even the Magnificent Seven are now navigating a world of higher reputational stakes and sharper investor scrutiny. As rivals race to define the next platform — be it AI-embedded devices, superintelligence labs, or the next phase of cloud and edge computing — leadership can no longer be taken for granted. As these companies publish their quarterly scorecards, the only certainty is that the battle for digital supremacy and investor favor will be as relentless — and as closely watched — as ever.

Source: MoneyWeek Amazon and Apple set to follow Meta and Microsoft results
 

Back
Top