USB camera show as devices but no autoplay

Thank you in advance for your advice.
In vista if I connected usb camera it would show in devices & give me autoplay choices to import photos etc.
In 7 the camera drivers install & show as device in explorer, but no autoplay menu, in fact nothing further happens.
If I go to CP options for media, camera doesn't show as device there which it used to with vista.
Is this a 7 thing?
How can I get this functionality back?

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