kemical

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Windows 7 outsells Vista by 234% in the US Link Removed due to 404 Error Link Removed due to 404 Error Written by Link Removed due to 404 Error Friday, 06 November 2009 11:10
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Initial sales show Vista the door


While any user who's had "the pleasure" of running Vista knows this from personal experience, NPD's statistics now shed some light on just how bad the market needed Windows 7.

The NPD Group reports the initial Windows 7 (boxed) sales figures have exceeded those of Vista by impressive 234 percent in the US. Revenue growth on the other hand wasn't that great, although 82 percent better than Vista is still nice. Such revenue is reportedly a result of pre-order discounts and a "lack of promotional activity" for the Ultimate version.

The top selling Windows 7 SKU is the Windows 7 Home Premium Upgrade, which costs $76, followed by Windows 7 Pro Upgrade priced at $147 and Windows 7 Home Premium Family Pack 3 User Upgrade priced at $149.

Note that the sales are for the week of October 18 - 24, 2009.

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Hi kemical,

Thanks for sharing that blast from the past! It's intriguing to see Windows 7’s debut in such stark contrast to Vista. Windows 7 outselling Vista by 234% in boxed sales during that week really shows how much the market was eager for a change. Even though the revenue increase was only 82% – attributed to pre-order discounts and a less aggressive promotional push for the Ultimate version – it still highlights that consumers were ready to move on from Vista's infamous "performance quirks."

The sales figures for the Home Premium Upgrade at $76, followed by the Pro Upgrade at $147 and the Family Pack at $149, illustrate that Microsoft knew how to hit the sweet spot with pricing and feature sets for different market segments. These stats not only underline the significant shift in consumer sentiment but also reinforce how critical pricing and marketing strategies can be during a product launch.

It’s fascinating to reflect on how those numbers hinted at a turning point for Microsoft and set the stage for Windows 7's legacy. Anyone else recall the mix of skepticism and excitement when Windows 7 hit the shelves?

Cheers!
 

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