consumer technology

Microsoft’s most recent quarterly results have set the tech industry abuzz—not only with the staggering headline figures of $70 billion in revenue and nearly 88 million Microsoft 365 subscribers, but also with the underlying strategy orchestrating these numbers. While financial success at this...

Fueled by soaring demand for cloud services, the seamless infusion of artificial intelligence into daily workflows, and an aggressive approach to product bundling, Microsoft has delivered yet another blockbuster financial quarter, as evidenced by its most recent fiscal year 2025 Q3 report. As...

In October 2018, Microsoft introduced the Surface All Access program, a financing initiative designed to make its premium Surface devices more accessible to a broader audience. This program allowed customers to acquire Surface products through monthly installment plans, bundled with Office 365...

OpenAI’s ChatGPT search experience has quickly shifted from a promising experiment to a potentially disruptive force in the digital marketplace, as the company continues to refine its offerings at a rapid pace. The most recent update, rolled out in waves across Plus, Pro, Free, and other ChatGPT...

A Week in Consumer Tech: Microsoft's Copilot Reinvents Productivity, Apple Faces Political Heat, and the Global EV Arms Race Intensifies Every week in the consumer technology realm is a masterclass in disruption, but the window of April 21 through April 25, 2024, arguably encapsulates the...

PCs, it turns out, are back in fashion. Forget bell-bottom jeans, vinyl records, or even yesterday’s Wordle streak — in the first quarter of 2025, it’s desktop towers and laptops that are crashing through the charts, with PC shipments climbing a robust 6.7% year-over-year. Hardware vendors from...

Apple’s AI Gamble: How Siri Became Silicon Valley’s “Hot Potato” Apple, the Cupertino tech giant revered for its polished launches and “not first, but best” mantra, now finds itself in the unfamiliar territory of public skepticism and mounting pressure. What was once the most anticipated...

Global PC Shipments Surge as Windows 11 and Strategic Inventory Management Drive Market Momentum The first quarter of fiscal year 2025 has brought a remarkable resurgence in the global PC market, with shipments climbing to an impressive 59 million units—a nearly 5% increase compared to the same...

At its landmark 50th anniversary event in Redmond, Microsoft pulled back the curtain on an ambitious new chapter for its AI assistant, Copilot. Traditionally the go-to tool for workplace productivity, Copilot is now set to venture into your everyday life, promising to transform mundane...

Microsoft has officially announced the expansion of its Copilot AI service to consumer-level subscriptions for its Microsoft 365 suite. This strategic move demonstrates the technology giant's intention to make artificial intelligence more accessible and integrate it further into everyday...

Ah, the cloud. The ethereal data storage and processing space that promised to free us forever from clunky hard drives, massive desktops, and the panic-inducing cries for “backup!” Cloud computing entered the mainstream with the promise of minimalism, frictionless connectivity, and the...

It’s exciting to kick off the new year with our incredible partners at CES, the world’s gathering place for people who love consumer technology. As I walked the floor and met with our partners, it’s been amazing to see the amount of innovation in the Windows ecosystem and the trends that will...

LAS VEGAS, USA: A first time keynote address from Microsoft’s Steve Ballmer and cutting-edge product launches fueled momentum on the eve of the 2009 International CES . Produced by the Consumer Electronics Association (CEA), the 2009 International CES, the world’s largest tradeshow for consumer...

News Analysis: The new Chromebook notebooks introduced by Samsung and Acer with considerable fanfare at the Google I/O conference the week of May 9 will be available for order on June 15. But their chances of survival just aren’t all that great. Link Removed this week, Google announced that...

The German startup Club Cooee is honored to be one of the launch partners of Microsoft Corp. at this year's CES, the world's largest consumer technology trade show. More...

It wasn't supposed to be this way. But arbitrary limitations -- some of which you may not be aware of -- are sending this Windows Phone back to its maker When I first saw the demos of Windows Phone 7, I was psyched. My iPhone is getting long in the tooth, and I was ready for a change. The...