cost optimization

Azure Storage Actions has officially reached general availability, signifying a pivotal shift in how enterprises can manage their data lifecycles across the vast expanses of Azure Blob and Data Lake Storage. As organizational data volumes swell into the billions of objects and stretch across...

In the rapidly evolving landscape of artificial intelligence, the competitive differentiation for businesses is no longer simply about implementing the latest generative AI model, but about tailoring those models to their unique needs and data. While foundational models like OpenAI’s GPT-4o and...

In today's hyper-connected digital economy, Software as a Service (SaaS) has evolved from an innovative delivery model to the dominant engine powering business transformation and agility. Organizations of every size, from nimble startups to enterprise giants, increasingly look to SaaS not only...

In the rapidly evolving cloud computing landscape, automation is increasingly becoming the cornerstone of modern infrastructure management. One of the most significant developments in this domain is the rise of autonomous discount optimization platforms. These innovations, which harness...

The conversation around Microsoft's growth in AI and cloud computing is coming into sharper focus as more organizations turn to solutions partners like Trusted Tech. Senior solutions marketing manager Samuel Ra of Trusted Tech recently discussed the company’s approach and how the rapidly...

Amid a dynamic business landscape shaped by economic unpredictability, supply chain disruptions, and rapidly evolving workplace technologies, organizations are under newfound pressure to rethink their IT strategies while keeping both innovation and security at the forefront. According to...

As the cloud wars continue to intensify, enterprise IT decision-makers are faced with a landscape defined by high-stakes competition between cloud giants, evolving technical standards, and vast opportunities for innovation—but also considerable complexity and new risks. Making the cloud wars...

In the rapidly evolving world of cloud computing, financial accountability has never been more paramount. As organizations of every size—from cash-strapped students to sprawling multinational enterprises—navigate the promise and complexity of the Azure cloud, managing costs with precision isn’t...

Australia’s IT landscape is on the cusp of a significant transformation, with mounting evidence that local enterprise spending is shifting toward Microsoft-centric solutions, particularly across cloud, AI, and cybersecurity domains. According to a new ISG Provider Lens™ report, Australian...

In today’s rapidly evolving technology landscape, the migration of Windows Server workloads to Microsoft Azure is not just a matter of shifting infrastructure—it’s a strategic transformation that is rewriting the rules of IT operations, security, and business agility. With in-depth industry...

In the dynamic world of business IT, more organizations are adopting a multicloud strategy to maximize the flexibility and performance of their technological landscapes. This shift isn’t simply about scattering workloads across various providers—it's a deliberate, nuanced response to the...

For Marchex, Inc., the close of 2024 marks not only an intricate financial story but also a period of active technological transition and ambition within the conversational intelligence landscape. As a mid-tier public company trading on NASDAQ under the symbol MCHX, Marchex faces both strategic...

Wall Street has never met a three-letter acronym it doesn’t love, but when it comes to “AI” and “MSFT,” the sparks fly like a Microsoft Teams meeting at 4:59 PM on a Friday. That’s not to say Azure and Microsoft 365, Microsoft’s ever-expanding cloud juggernauts, need Wall Street’s...

Unlocking the Power of Azure Files: Next-Level Performance, Control, and Value for Your File Data In today’s digital landscape, where data volumes soar and application demands escalate, organizations are in continuous pursuit of file storage solutions that are not only efficient but also...

Commissioning Alliance, a prominent organization dedicated to supporting local authorities and empowering vulnerable communities, has taken a significant stride in its digital transformation journey by partnering with Simpson Associates. This collaboration aims to upgrade and optimize their...

Microsoft has once again amped up its commitment to helping organizations navigate the often murky waters of cloud spending with its latest round of updates to Microsoft Cost Management. Released in February 2025, these enhancements are designed to tackle common challenges faced by everyone from...

If you've been keeping tabs on how tech giants are muscling into the generative AI sphere, here's a spicy development to whet your appetite for innovation chatter: Microsoft is actively diversifying the artificial intelligence models that power its Microsoft 365 Copilot. This move is more than...

It’s no surprise that the cloud has gone from cutting-edge to commonplace, evolving into a cornerstone for businesses of all kinds. In fact, a stunning 70% of organizations report having over half of their infrastructure already hosted in the cloud, and even more (89%) are leveraging multiple...

Have you ever felt like your Microsoft Azure bills are the digital equivalent of a mystery black hole? You're not alone. A significant number of businesses are grappling with the exact same issue: managing and optimizing cloud expenses without compromising performance. According to the Flexera...