digital advertising

In the ever-evolving world of digital advertising, Microsoft is pulling some impressive rabbits out of its hat. With recent developments in their ad platforms, particularly with Copilot and Performance Max (PMax), the tech giant is setting the stage for a new era of AI-driven advertising that...

According to an article from TechRadar, titled "Windows 11’s new ‘Recommendations & Offers’ page might give you more say over what ads you see, but probably not enough to make you happy," Windows 11 is set to introduce a new feature as part of its Settings application that aims to give users...

I have no smart phone, so not familiar with how the Apps you can download for free work. In my case, the app was on a Kindle Fire. But after a couple of weeks, I started seeing advertising on the screen. Is this fairly normal for the free apps? Do paid apps not behave this way?

RANCHO PALOS VERDES, Calif.--Google Executive Chairman Eric Schmidt said a "gang of four" rules technology today: Google, Apple, Amazon, and Facebook. The four companies are "exploiting platform strategies" to create enormous value both for consumers and shareholders, he said here today at...

Tribune Company will debut its beta version of a new mobile news aggregation application at this week’s 2011 Consumer Electronics Show in Las Vegas. Called “Mosaic,” the app offers a visually stunning, multi-touch screen designed to enable consumers to personalize and read all of their news via...