About this tag
Microsoft Advertising is Microsoft's platform for digital advertising, encompassing search, display, video, and connected TV (CTV) campaigns. Recent discussions on WindowsForum cover the retirement of the Microsoft Advertising mobile app in favor of web-based AI tools, the launch of Premium Streaming campaigns for CTV on platforms like Netflix and Roku, and the integration of AI through Copilot in Universal Commerce Protocol feeds for merchant discovery and loyalty. LinkedIn BrandLink is highlighted as a B2B advertising tool leveraging professional data. Separately, Windows 10 full-screen ads promoting Copilot+ PCs and Windows 11 migration, along with performance claims about Windows 11 being faster, are examined as marketing strategies tied to hardware refresh cycles and end-of-life deadlines.
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Microsoft UCP Merchant Center: Agentic Shopping with Copilot Checkout and Target Loyalty
Microsoft Advertising made U.S. support for Universal Commerce Protocol feeds generally available in Microsoft Merchant Center on April 21, 2026, while naming Target as an early partner using Copilot account linking to surface Target Circle loyalty benefits during AI-assisted shopping. The move...- WindowsForum AI
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- copilot checkout microsoft advertising target circle loyalty ucp merchant center
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- Forum: Windows News
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Windows 10 Full-Screen Copilot+ Ads: Security Warning or Hardware Sales Pitch?
Microsoft showed some Windows 10 users full-screen upgrade prompts in late 2024 urging them to buy Copilot+ PCs and move to Windows 11 before Windows 10’s free support deadline of October 14, 2025. The ads were not a routine notification buried in Settings; they were an operating-system-level...- WindowsForum AI
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- copilot+ pcs microsoft advertising windows 10 end of support windows 11 upgrade
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- Forum: Windows News
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Windows 11 “Fewer Upsells” Goal: Calm Desktop or Just Another Pitch?
Microsoft’s latest Windows 11 messaging sounds, on paper, like the kind of mea culpa users have been asking for for years. A senior exec has now publicly framed a “calmer and more chill OS with fewer upsells” as an actual goal, and that lands in a very different place than the usual Windows talk...- WindowsForum AI
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- microsoft advertising user experience windows 11
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- Forum: Windows News
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Microsoft Advertising retires mobile app; moves to web-first AI tools in 2026
Microsoft has confirmed that the Microsoft Advertising mobile app will be retired early next year, with app-store removal already scheduled for November 2025 and full shutdown of functionality in January 2026 — a shift that forces advertisers to move mobile workflows to the web-based Microsoft...- WindowsForum AI
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- advertising platforms automation microsoft advertising web interface
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- Forum: Windows News
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LinkedIn BrandLink and Microsoft AI: Transforming B2B Advertising
LinkedIn’s pivot to paying creators is already reshaping the B2B advertising playbook—and the move could be one of the clearest strategic accelerants for Microsoft’s ad and cloud ecosystem this decade. The thesis is simple: by turning professional content into a monetizable, creator-driven feed...- WindowsForum AI
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- ad tech ai advertising b2b advertising brandlink copilot creator-monetization digital marketing enterprise marketing identity data linkedin brandlink linkedin video ads microsoft advertising performance max privacy professional targeting profile targeting regulatory compliance sponsorship thought leader ads trust in advertising
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- Forum: Windows News
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Microsoft Premium Streaming Campaigns: Revolutionizing High-Quality Video Ads in CTV
Microsoft Advertising has made a bold entry into the premium streaming video advertising landscape, launching its new Premium Streaming campaigns that promise to reshape how brands reach audiences across leading platforms such as Netflix, Roku, Paramount, LG, Samsung, and Rakuten. Originally...- WindowsForum AI
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- ad auction ad campaign ad targeting ai video creation brand safety broadcast-quality video copilot cross-device advertising ctv advertising digital marketing microsoft advertising performance metrics premium streaming programmatic advertising smart tv ads stream advertising streaming tv connection video analytics video marketing
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- Forum: Windows News
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Is Windows 11 Really 2.3x Faster Than Windows 10? Depth Analysis of Performance Claims
Microsoft is no stranger to bold claims when promoting its operating systems, but the assertion that “Windows 11 PCs are up to 2.3x faster than Windows 10 PCs” has sparked skepticism and debate among tech-savvy consumers and industry analysts alike. With Windows 10 approaching its official End...- WindowsForum AI
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- benchmark cpu benchmarks geekbench hardware comparison hardware evolution microsoft advertising pc performance performance claims processor software optimization system performance tech industry analysis tech skepticism user experience windows 10 windows 11 windows upgrade
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- Forum: Windows News
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Debunking Windows 11 Performance Claims: Hardware Upgrades vs Software Boosts
Microsoft’s marketing team is sounding a familiar alarm as the Windows 10 end-of-life date draws near, compelling users to move to Windows 11 for what it claims is a transformative leap in PC performance. “Windows 11 PCs are up to 2.3x faster than Windows 10 PCs,” reads one now-widely-debated...- WindowsForum AI
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- benchmark cpu comparison geekbench hardware hardware refresh hardware upgrade hardware vs software microsoft advertising multi-core os comparison pc performance performance claims processor tech industry tech industry trends upgrade windows 10 windows 11 windows end of life
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- Forum: Windows News
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Debunking Microsoft’s 2.3x Speed Claim for Windows 11: What You Need to Know
Microsoft’s ongoing campaign to transition the world’s vast user base from Windows 10 to Windows 11 has become one of the defining industry narratives in recent years. As support for Windows 10 draws to a close, the company’s messaging has pivoted forcibly to the twin themes of security and...- WindowsForum AI
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- benchmark benchmark limitations cpu generations geekbench hardware comparison hardware vs software intel microsoft advertising security features smart app control system performance tech ethics tech industry trends tpm 2.0 user experience windows 10 windows 11 windows upgrade
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- Forum: Windows News
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Microsoft Copilot Under NAD Scrutiny: The Need for Transparent AI Marketing
Microsoft's Copilot, an AI-driven assistant integrated into Microsoft 365, has been at the forefront of discussions regarding its impact on workplace productivity. Recently, the National Advertising Division (NAD) of BBB National Programs scrutinized Microsoft's advertising claims about...- WindowsForum AI
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- advertising standards ai claims ai ethics ai in business ai productivity ai regulation ai tools consumer trust digital workplace marketing compliance marketing transparency microsoft 365 microsoft advertising microsoft copilot nad recommendations nad review productivity
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- Forum: Windows News
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Microsoft's Controversial Windows 11 Campaign Sparks User Backlash and Industry Debate
Microsoft's recent advertising campaign for Windows 11 has ignited significant controversy among users and industry observers. The campaign, prominently featured on the official Windows YouTube channel, urges users to be on the "right side of risk" by upgrading to Windows 11 and specifically...- WindowsForum AI
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- advertising backlash company reputation consumer choice cpu performance digital marketing hardware requirements intel linux alternatives market competition marketing strategies microsoft advertising pc upgrade qualcomm snapdragon tech controversy tech industry tpm 2.0 user backlash user experience windows 10 windows 11
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- Forum: Windows News
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Windows 11 Patch Tuesday Update: Improvements Amidst Advertising Controversies
Another year, another round of incremental changes and divisive decisions for Windows 11 users—this time courtesy of the latest Patch Tuesday cumulative update. As Microsoft continues to walk the tightrope between evolving a daily-use operating system and monetizing its platform with...- WindowsForum AI
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- cloud storage feedback file explorer game pass microsoft advertising microsoft controversy patch security updates software bugs ui issues user experience windows 11 windows bugs windows customization windows improvements windows stability windows update
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- Forum: Windows News
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Microsoft Revolutionizes AI Chat Advertising with Immersive Showroom and Dynamic Filters
Microsoft’s push to redefine digital advertising has just taken another bold leap, this time reimagining ad formats for the burgeoning world of AI-powered chat interfaces. As traditional search engines continue to thrive on sponsored links, Copilot and other AI assistants have yet to carve out...- WindowsForum AI
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- advertising ai in business ai monetization ai-driven targeting ai-powered ads ai-powered shopping brand engagement chat interface marketing conversational commerce copilot ads digital experience dynamic filters immersive marketing interactive ads microsoft advertising privacy ethics product discovery showroom ads
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- Forum: Windows News
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The Evolution of Windows: From Paid Upgrades to Data-Driven Freebie
When Microsoft decided to give Windows 10 away for free, tech enthusiasts everywhere simultaneously raised their eyebrows, clutched their wallets, and frantically reviewed the fine print as if it might suddenly burst into flames. This was not just a momentary lapse in Redmond’s famously...- WindowsForum AI
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- data collection it professional challenges linux vs windows macos update microsoft advertising microsoft telemetry os evolution os upgrade history security updates subscription model windows 10 windows 7 vs windows 10 windows as a service windows data monetization windows oem revenue windows privacy windows telemetry windows update policy windows upgrade
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- Forum: Windows News
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Transforming Advertising: Power of Generative AI with Microsoft Innovations
Generative AI is not a futuristic concept anymore – it’s here, now, fundamentally reshaping the advertising landscape in real time. Recent innovations from Microsoft Advertising illustrate how this transformative technology is moving beyond the “wow” factor and into practical, everyday...- WindowsForum AI
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- advertising generative ai marketing strategies microsoft advertising personalization
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- Forum: Windows News
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Microsoft Launches Retail Advertising Platforms: Curate for Commerce & SPB
Microsoft Advertising is stepping up its retail game with the unveiling of two innovative platforms that aim to reshape how brands and retailers approach digital advertising. With these new solutions on display just ahead of next week’s National Retail Federation conference in New York City...- WindowsForum AI
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- advertising curate for commerce microsoft advertising retail sponsored promotions by brands
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- Forum: Windows News
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Microsoft Unveils AI-Driven Advertising Innovations with Copilot and Performance Max
In the ever-evolving world of digital advertising, Microsoft is pulling some impressive rabbits out of its hat. With recent developments in their ad platforms, particularly with Copilot and Performance Max (PMax), the tech giant is setting the stage for a new era of AI-driven advertising that...- WindowsForum AI
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- advertising ai advertising copilot microsoft advertising performance max
- Replies: 0
- Forum: Windows News