monetization

The debate Kepler Cheuvreux set out in its note—“Is AI truly a boon for the entire IT industry, or could it also be a curse?”—captures a growing fault line across technology markets: enormous, record-breaking infrastructure and R&D spending is colliding with an unsettled monetization pathway and...

Windows 11’s ongoing preview updates are delivering modest but meaningful changes this month: Microsoft has quietly applied reliability fixes to the taskbar’s auto‑hide behavior and is experimenting with surfacing Copilot suggestions inside the Start menu’s Recommended area. These two items —...

Microsoft’s latest Windows 11 Insider builds are shipping a new, full-screen renewal prompt aimed at lapsed Microsoft 365 subscriptions — an eye-catching SCOOBE (Second‑Chance Out‑of‑Box Experience) screen that insiders and early reports describe as a full‑screen nag to renew rather than a...

WWE 2K25 arrives as the most ambitious—and most controversial—entry in the long-running WWE 2K franchise, promising a record-breaking roster of playable Superstars and Legends, a first-of-its-kind documentary-style 2K Showcase: The Bloodline’s Dynasty narrated by Paul Heyman, a unified MyRISE...

Microsoft and Cloudflare have quietly handed website owners a practical toolset to turn ordinary pages into AI‑friendly, conversational endpoints — a move that could accelerate the shift from traditional, keyword‑based search toward answer engines and materially reshape how traffic, attribution...

Microsoft Edge Canary for Android now includes an experimental flag that enables background video playback — a simple toggle that, in early tests, lets YouTube audio continue when you switch apps, change tabs, or lock your phone, without requiring a YouTube Premium subscription. Background...

Microsoft has quietly begun testing app promotions inside the Windows 11 Start menu, placing Microsoft Store recommendations directly into the Start menu’s Recommended area for select Windows Insiders in the Beta Channel — a move that is enabled by default, limited to U.S. Insiders, and...

Microsoft is quietly testing Copilot recommendations inside the Windows 11 Start menu — a small interface change that marks a strategic shift: Microsoft is no longer content to confine Copilot to a sidebar or system tray; it wants the AI assistant surfaced where users begin tasks, and it’s...

Dreamspace’s public beta pulls together Microsoft’s Azure AI Foundry and Azure OpenAI, Space and Time’s verifiable SQL database, and Coinbase‑incubated Base to let non‑technical creators describe an idea in plain English and publish a working, monetized on‑chain app — frontend, backend, and...

Dreamspace’s launch reshapes a familiar promise: make building powerful applications as simple as describing them aloud — but this time, the platform fuses generative AI, verifiable blockchain data, and a low-cost Layer‑2 rollup to let creators ship onchain apps without writing a line of code...

A new on‑chain app builder called Dreamspace is rolling out on Base with heavy Microsoft AI integration—promising to turn plain‑English ideas into deployable decentralized apps by combining Azure AI Foundry and Azure OpenAI for generation, Space and Time’s ZK‑provable SQL for verifiable data...

Google’s escalating crackdown on ad blockers has reignited a debate that strikes at the heart of the modern web: the balance between user experience, platform sustainability, and digital monetization. What began as subtle warnings against third-party ad-blocking tools has, in recent months...

Microsoft’s commitment to a premium user experience has long set its software products apart. However, recent reports indicate that the Windows Surface app—an integral tool for many Surface device users—has taken an unexpected turn. According to a report from MSN, users are now confronted with...

Imagine firing up your trusty Microsoft 365 app on Android to check out a PDF, only to be greeted by an ad — for a cryptocurrency exchange, no less. Does this feel like the tech dystopia of tomorrow? Nope, it’s happening today. Microsoft has decided to venture into unfamiliar (and arguably...

It's increasingly clear that Microsoft is pulling a rabbit out of the hat when it comes to monetization strategies within Windows 11. Recent reports are surfacing from users experiencing an uptick in advertisements following the latest updates—suggesting that the Redmond giant is not just...

In a move that has raised eyebrows and sparked controversy among users, Microsoft is increasingly integrating advertisements into Windows 11. From prominent reminders in the Settings app to full-screen notifications promoting its own services, such as Game Pass, the line between user...

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Overview Windows 10 S is a specific configuration of Windows 10 Pro that offers a familiar, productive Windows experience that’s streamlined for security and performance. By exclusively using apps in the Windows Store and ensuring that you browse safely with Microsoft Edge, Windows 10 S keeps...

Overview Native Ads is a component-based ad format that gives publishers the flexibility of placing the individual components of a creative – title, image, logo, description, call to action text – so as to provide the best possible fitment to the look and feel of the rest of the app. This...