The music video opens with dramatic cinematic flair as the ocean liner M. Harriet sails under a dark, crimson sky while being bombarded by fighter planes. Inside cabin 13, a steward frantically warns Noodle about the pirate attack, but rather than panicking, she pulls a Tommy gun out of a briefcase, steps out onto the deck, and begins blasting the dive-bombers out of the sky around 00:35. After a bomb sends the liner sinking into the ocean, Noodle escapes on a yellow life raft, which serves as the transition into the track's signature bright, bittersweet synth-pop melody. From there, the narrative shifts underwater where Murdoc pilots a giant shark-like submarine, leading a bizarre armada of submersibles carrying guest stars like Snoop Dogg, Lou Reed, and members of The Clash.
Around 03:18, the shark submarine surfaces directly beneath Noodle's raft, bringing her along as the fleet approaches its destination. They encounter the gas-masked Boogeyman lurking over a manatee on a rocky outcrop, who quickly disappears into the ocean after being targeted by Cyborg Noodle. As the fog clears in the final shot, the band stands on top of the submarine gazing at the floating artificial island of Plastic Beach.
This video stands out as one of the most memorable visuals from Gorillaz's Plastic Beach era. The seamless combination of 2D character animation and stylized 3D ocean rendering complements Damon Albarn's breezy vocals and melancholy synth hooks perfectly. It turns a fantastic pop song into an expansive story chapter that effortlessly captures the album's environmental themes and star-studded lore.