Microsoft India, in collaboration with SoftwareOne, has unveiled SaMBIT (संबित) – SoftwareOne India for Strong Mighty Businesses – a strategic initiative designed to accelerate digital adoption among India's Small and Medium Businesses (SMBs). This program offers a suite of Microsoft-powered solution bundles tailored to meet the diverse needs of SMBs at various stages of their digital transformation journey.
Tailored Solution Bundles
SaMBIT introduces several key packages, including:
- Starter Secure Bundle: Aimed at businesses beginning their digital journey, this bundle focuses on foundational productivity tools and essential security features.
- Business Premium Bundle: Designed for growing enterprises, it offers advanced productivity applications, enhanced security measures, and comprehensive collaboration tools.
- Copilot Readiness Package: This package prepares businesses to integrate AI-enabled applications like Microsoft Copilot, facilitating the adoption of artificial intelligence in daily operations.
Leadership Insights
Vaishali Kasture, India and South Asia Lead for SMEs and Channel at Microsoft India, emphasized the pivotal role of SMBs in driving innovation within the economy. She stated, "India’s SMBs are not just business units – they are engines of innovation. With SaMBIT, our goal is to make secure and scalable digital tools more accessible."
Echoing this sentiment, Munish Gupta, Managing Director of SoftwareOne India, highlighted the initiative's objective to bridge the gap between technology and real-world business needs, ensuring that SMBs have the tools necessary to thrive in a digital environment.
Engagement and Education
As part of the SaMBIT rollout, Microsoft and SoftwareOne plan to host customer engagement sessions and security workshops across Microsoft offices in India. These workshops will feature live simulations to help businesses better understand how to protect themselves from cyber threats, thereby enhancing their cybersecurity posture.
The Significance of SMBs in India
India is home to over 63 million Micro, Small, and Medium Enterprises (MSMEs), which contribute nearly 30% to the country's GDP and employ over 110 million people. Recognizing the critical role these businesses play in the economy, initiatives like SaMBIT are essential in providing them with the digital tools and resources needed to navigate the challenges of the modern business landscape.
Conclusion
The launch of SaMBIT represents a significant step forward in empowering Indian SMBs with the digital tools necessary for growth and innovation. By offering tailored solution bundles, educational workshops, and a commitment to bridging the technology gap, Microsoft and SoftwareOne are fostering a more inclusive and resilient digital economy in India.
Source: The Statesman Microsoft and SoftwareOne Launch ‘SaMBIT’ to Empower Indian SMBs with Digital Tools - The Statesman
