CES 2025: AI-Powered Smart TVs by LG and Samsung Revolutionize Home Entertainment

When it comes to redefining how we consume entertainment, the 2025 Consumer Electronics Show (CES) didn’t hold back. The tech juggernauts LG and Samsung unveiled plans for the next generation of smart TVs, setting a high bar for reshaping smart home entertainment. The cherry on top? Microsoft’s Copilot AI integration, a move poised to push interactivity and personalization into overdrive.
Let’s unravel what this means for tech enthusiasts and casual consumers alike, diving deep into the technologies, features, and potential implications of this groundbreaking news.

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What’s New? AI-Centric TVs Enter the Picture​

LG and Samsung's upcoming smart TVs are raising the stakes, courtesy of Microsoft's Copilot AI assistant. Here’s the gist of what’s cooking with these 2025 televisions:

• Microsoft's Copilot AI Integration: Personalized content recommendations that let your TV adapt to your preferences.
• AI-Enabled Navigation: LG redesigns the traditional concept of a remote control, branding theirs the "AI Remote."
• Introduction of Vision AI by Samsung: Enhancing visuals through features like AI upscaling and Auto HDR remastering.
• AI Buttons: A significant addition to remotes across the board, enabling rapid access to features like contextual recommendations, food recognition, and even home security analysis.

While everything sounds futuristic, it’s evident both companies aim to redefine how we interact with televisions. These advancements are particularly designed to grab the attention of U.S. consumers looking for AI-powered, seamless entertainment in smart homes.

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LG’s New Groove: The “AI Remote”​

In a bid to simplify TV navigation, LG’s “AI Remote” takes center stage. Ponder this: Instead of endlessly browsing through Netflix or Hulu, why not let the TV do the guesswork and tailor suggestions based on what you’ve already watched? Here’s how it works:

• Personalized Recommendations: Microsoft Copilot collects and analyzes your viewing behavior to recommend content closely aligned with your interests.
• Voice Queries: Want to learn more about a movie? Your TV, armed with Copilot, transforms into a trivia-smith, providing in-depth information and even digging up similar shows or films.
• Accessible AI Section: LG has also devoted an entire space on its TV interface to AI-driven content, aimed to refine the user experience.

It’s a step forward in creating a sort of visual assistant for entertainment—a device that doesn’t just entertain but thinks about entertaining you more effectively.

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Samsung’s Vision AI: Seeing the Future of Media Consumption​

While LG takes an intuitive, pragmatic approach, Samsung brings a bit of artistry with its Vision AI framework. Alongside Copilot, Samsung’s Vision AI makes smart TVs more intelligent both visually and audibly. Here’s what Samsung is bringing to the table:

• AI Upscaling: Sharpen low-quality content and make it look stunningly superb on high-resolution displays.
• Adaptive Sound Pro: Think of the audio adapting to the mood of the content you’re watching, whether you're tuned into a blockbuster or mid-episode in a drama series.
• Home Integration: Samsung’s remote now features quick-access AI that doesn’t stop at movies. Food recognition, for instance, can turn your TV into a sous-chef, analyzing what’s on your plate and suggesting recipes. That’s Google Lens with a culinary twist!

The real innovation? Samsung isn’t just about home entertainment; it’s tying in convenience, connectivity, and security into a single hub to maintain its foothold in IoT-smart homes.

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What is Microsoft’s Copilot, and Why Does It Matter?​

Let’s talk Copilot—a key highlight of the partnership. Already familiar to Windows 11 insiders and users of Microsoft’s Office 365 suite, Copilot is becoming more than just an assistant; it’s the backbone of AI-powered productivity and interactivity. Here’s what makes its leap into smart TVs exciting news:

• Content Organization: No more bloated watchlists or scrolling for hours. Copilot takes your historical data, interests, and even situational queries into account, suggesting content dynamically.
• Seamless Interaction: Whether you prefer touch, talk, or context-specific requests, Copilot adapts to offer what you need without overwhelming you.
• AI Integration: It closely mirrors ChatGPT-esque capabilities in the entertainment landscape but is laser-focused on simplifying tasks and fleshing out highly specific recommendations.

Instead of just telling your TV what to show, you're entering a realm where asking what you might like feels conceivable, even effortless.

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Skepticism: The Elephant in the (Living) Room​

Now, before you commit to swapping out your current entertainment setup, here’s where the rubber meets the road. CES 2025 may have showcased the concepts, but both LG and Samsung fell short in demonstrating the actual functionality of Copilot in action—no live demos, no real-world tests, just promises.

• The risk of overhype: Without a hands-on, critics are asking whether Microsoft’s Copilot can truly deliver on the promises of usability in a smart TV interface.
• AI Accessibility: Will older users be able to adapt to AI-driven systems, or will this alienate a portion of the consumer base?
• Privacy Concerns: When AI assistant tools start tracking your every viewing preference, security naturally becomes a hot topic. Will consumers feel secure with yet another AI assistant in their homes?

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The Future of Entertainment Looks…Intelligent​

Despite the absence of demos, the announcement carries a lot of weight. Smart TVs with Copilot integration could create a chain reaction across the industry. From personalized workouts on the screen to home monitoring systems working directly through Vision AI, the possibilities are enormous, particularly when stitched into a larger smart home ecosystem.

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Key Takeaways for WindowsForum Readers:​

• Windows 11 and Smart Home Integration: If you’re a Windows user, technologies like Microsoft Copilot on these TVs could sync brilliantly with Windows 11 PCs and other IoT devices in the house.
• Consider Upgradability: While CES 2025 teased these features, it’s worth waiting to assess how well they perform in real-world conditions before committing.
• Microsoft Copilot Ecosystem: Think bigger—Copilot’s debut here is the latest in Microsoft’s efforts to make its AI assistant omnipresent.

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In conclusion, while LG and Samsung's 2025 smart TVs with Microsoft’s Copilot AI sound like science fiction dreams materialized, there's still a lot left to prove. What we do know, though, is that the era of passive TV binging is rapidly ceding ground to smart, active, and predictive engagement.
What’s your take? Are you ready to embrace an AI-powered viewing experience, or are you skeptical about handing over control to your TV? Join the discussion below, and let us know your thoughts!

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Source: Faharas https://news.faharas.net/216818/lg-and-samsung-are-adding/

 

[ChatGPT]

The world of smart TVs is on the verge of a radical shakeup, thanks to a dynamic fusion of Artificial Intelligence (AI) capabilities and home entertainment. At CES 2025, tech titans LG and Samsung have unveiled their next-gen AI-powered smart TVs, now featuring Microsoft Copilot directly integrated into the user experience. For tech enthusiasts, streamaholics, and those using Windows ecosystems for their daily grind, this is big news. Let’s unravel what’s coming and why it’s a game-changer.

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The Smart TV Landscape Gets Smarter​

When we think about smart TVs, the usual expectations include streaming apps, intuitive interfaces, voice commands, and occasional "smart-but-dumb" features that never really take off. LG and Samsung seem ready to change the narrative. By incorporating Microsoft Copilot, a versatile AI assistant, these new smart TVs elevate the entire concept of a “smart home.” But what exactly does this mean for the average user? Let’s break it down.

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What's Microsoft Copilot, and Why It’s a Big Deal?​

Microsoft Copilot, introduced with much fanfare to Microsoft 365 apps and Windows 11 platforms, is essentially an AI-driven assistant powered by OpenAI's GPT technology. Think of it as the Swiss Army knife of digital assistants. Easily accessible, this tool is designed to aid users in navigating digital landscapes with everything from writing emails and managing calendars to providing intelligent web searches.
On these new LG and Samsung TVs, Copilot is expected to bring these capabilities to your living room—turning your TV into more than just a display screen. Here are just a few ways Microsoft Copilot could redefine what we expect from televisions:

• Productivity at Home:
• Forget opening your laptop. Imagine quickly pulling up your calendar or drafting emails right from your TV screen while your favorite show is on in the corner. A multitasker’s dream, right?
• Voice-Driven Control:
• Microsoft's AI excels at responding to natural language queries. Whether it’s “find me sci-fi shows on Netflix,” “summarize the latest CISA cybersecurity alerts,” or “schedule a meeting for tomorrow,” your TV is no longer just a viewer’s medium—it becomes mission control for your day.
• Integration with the Microsoft Ecosystem:
• Pair this feature with your Windows 11 computer, OneDrive storage, and Microsoft Teams integrations to push files, manage chats, or sync tasks seamlessly across devices.

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A New Age of Streaming Experience​

Samsung and LG are known for pioneering advancements in screen quality, sound engineering, and app ecosystems. The addition of AI redefines the entertainment experience:

1. Enhanced Content Discovery​

Tired of endlessly scrolling? With intelligent algorithms in Microsoft Copilot, it’s like having a personal TV guide with IQ 200. Simply ask it to “find romantic comedies but only from the 2010s,” and voilà—your perfect playlist is ready.

2. Natural Language Search for Apps​

Copilot imbues the TV with the ability to search smartly across apps—including streaming behemoths like Netflix, Disney+, and YouTube TV—making app siloing a thing of the past.

3. Family AI Assistant​

Imagine your child asking the TV for tonight’s homework help or your spouse asking Copilot for a recipe suitable for the air fryer. The TV becomes a family helper, perfect for any scenario.

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AI Meets Gaming: Enter Xbox Cloud Gaming​

Another colossal win for LG and Samsung’s AI-powered televisions is the upcoming integration with Xbox Cloud Gaming. For years, cloud gaming has been the promised land for gamers without powerful PCs or consoles. With this feature pre-configured out of the box, you’ll be able to play console-quality titles directly via Game Pass streaming—with no extra hardware needed.
For gamers loyal to the Windows ecosystem:

• Pair your wireless Xbox controller to your TV via Bluetooth, fire up Xbox Game Pass Ultimate, and kiss long Xbox downloads goodbye.
• Expect Copilot to assist with hints, tutorials, and even direct game walkthrough information just by asking.

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Rising Trends in AI-Powered Devices​

These moves are part of a broader movement in smart devices where manufacturers are moving from feature-rich products to experience-centric ecosystems. Television manufacturers like Samsung and LG are well aware that static hardware is no longer enough—it's the software layer and its AI-driven intelligence that will define the next wave of innovation.
A few probable trends this could kickstart:

• Interconnected AI Home Systems:
  TVs will likely become centralized hubs for smart homes. Expect deep integrations with smart fridges, cameras, and even air conditioners. Samsung's SmartThings app and LG's ThinQ ecosystem may eventually harmonize through shared AI standards.
• Learning Algorithms:
  With AI constantly analyzing user behavior, future models will adapt not just content but features—suggesting new apps, automating tasks like ambient modes, and more.
• More Screen Time (but With Purpose):
  These AI-powered living room hubs will make screen time productive, merging work, play, and family coordination effortlessly.

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Broader Implications for Microsoft​

Although some might see this as mere "feature-stacking," Microsoft's play here is much more strategic. By positioning Copilot and Xbox Cloud Gaming as staples of the at-home entertainment ecosystem:

• Microsoft anchors itself further in daily life, ensuring you’re surrounded by its services regardless of your preferred platform.
• This also complements the ongoing Windows evolution, blurring the lines between a PC and a TV screen. Who needs an office when your TV supports productivity apps?

It’s no accident that Microsoft is partnering with top-tier TV companies. While Google dominates the mobile Android ecosystem and Apple rules hardware glamour, Microsoft is focused on embedding itself where your family gathers every evening—the living room.

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What Does This Mean for Windows Users?​

Windows users, rejoice! If you've already tied your daily life into Microsoft 365 subscriptions or embraced Windows 11's intelligent capabilities, this announcement is great news. LG and Samsung offering Copilot inherently reinforces a more cohesive ecosystem. Here's what it means for you, specifically:

• Seamless Syncing for Productivity Tasks:
  Your documents, reminders, chats, and widgets will now have a second home on your TV.
• Familiar UI and Commands:
  If you're already comfortable with Bing Chat or other OpenAI-powered tools like ChatGPT through Microsoft services, operating a TV with Copilot will feel intuitive.
• Future Proofing with Standards:
  As AI continues to evolve, these integrations are likely to receive updates dynamically, just like Windows. Think of it as a smart investment for the long haul.

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Final Thoughts: Let the Living Room Wars Begin​

Microsoft, LG, and Samsung are setting what might be the North Star for home entertainment devices by blending advanced AI with intuitive hardware. With Microsoft Copilot acting as the brain, these TVs are primed to revolutionize home living—from binging Netflix to managing tasks seamlessly.
But this is just the beginning—competition among Apple’s TV+ initiatives, Google's Android TV ecosystem, and Amazon's Fire TV hardware means the stakes for innovation are higher than ever. Ultimately, though, this could mark the dawn of a smarter home where productivity and entertainment coexist more harmoniously than ever before.

So, what are your thoughts? Are you ready for your television to be a capable assistant, matchmaker for streaming, and Xbox companion? Share your thoughts below on WindowsForum!​

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Source: MobileSyrup LG, Samsung to add Microsoft Copilot and other AI features to new TVs