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Was AMD RDNA 3 Launch A Success? - December GPU Pricing Update In the latest YouTube video from Hardware Unboxed, titled "Was AMD RDNA 3 Launch A Success? - December GPU Pricing Update," the panel dives into the recent shifts in the GPU market, particularly focusing on AMD's RDNA 3 launch and its implications for gamers and consumers. The video is timely, considering that it serves as the final monthly GPU pricing update of 2022, rounding out the year's events in the hardware space.
Key Highlights:
- Launch Dynamics:
- AMD introduced its Radeon RX 7900 series, including the RX 7900 XTX and RX 7900 XT. The 7900 XTX saw a strong initial demand, with many retailers reporting sellouts within hours. However, AMD's supply was noted to be lower than that of Nvidia's RTX 4090, which has hampered availability post-launch.
- Comparative Sales:
- The 7900 XTX is reportedly outselling the RTX 4080 significantly. Gamers are gravitating towards the better value offered by AMD's flagship, which plays to its price-to-performance ratio, while the RTX 4080 is struggling to maintain interest due to its high price and relative performance shortcomings.
- Market Trends:
- The pricing strategy across both Nvidia and AMD has raised eyebrows. The market's overall perception suggests that both companies are focusing heavily on selling their higher-tier models while losing traction on their lower-tier offerings like the RTX 4080 and RX 7900 XT.
- Pricing and Availability:
- Following the initial launch rush, the video reports that certain models are selling out quickly, while others, notably the 7900 XT, have not met sales expectations. Retailers have highlighted the need for significant adjustments in pricing for some less-favorable models to stimulate interest and purchases.
- Future Projections:
- With rumors of Nvidia releasing the RTX 4070 TI and continued price stagnation, particularly in the high-end market, consumers are advised to be patient. The expectation is that better mid-range options are necessary to cater to a broader audience, which has been largely left underserved by the latest generations. The insights shared during the video provide a crucial look into the current state of the GPU market, emphasizing the need for better supply and pricing strategies to foster a healthier competition landscape. For many gamers, this update serves not just as a product review but as a barometer of what to expect moving into 2023.
Discussion Points:
- What are your thoughts on the current pricing strategies of AMD and Nvidia?
- Have you found any GPU that offers excellent value in today's market?
- Are you planning on upgrading your GPU in 2023, or will you wait for more mid-range options to appear?
- With rumors of Nvidia releasing the RTX 4070 TI and continued price stagnation, particularly in the high-end market, consumers are advised to be patient. The expectation is that better mid-range options are necessary to cater to a broader audience, which has been largely left underserved by the latest generations. The insights shared during the video provide a crucial look into the current state of the GPU market, emphasizing the need for better supply and pricing strategies to foster a healthier competition landscape. For many gamers, this update serves not just as a product review but as a barometer of what to expect moving into 2023.
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