A new study in The New England Journal of Medicine shows that a country's chocolate consumption correlates strongly with the number of Nobel Prizes its citizens win. According to the author’s calculations, Switzerland consumes the most chocolate and ranks second behind Sweden in laureates per capita. (The author accuses the Sweden-based Nobel committee of favoritism.) Switzerland doesn’t have the climate to grow cocoa. How did it become known for chocolate? Because the great chocolate innovators were Swiss Switzerland Is the Last Place on Earth Where You’d Grow Cocoa. So Why Do the Swiss Eat So Much Chocolate?