Andy Lees, head of Microsoft’s Windows Phone division for more than three years, has been moved by Microsoft CEO Steve Ballmer into a new “time-critical” role that somehow combines Windows Phone and Windows 8. Terry Myerson, who led Windows Phone’s engineering efforts, will take over the...
Hello everyone,
I am pleased to announce that I have been invited to the 2012 Microsoft MVP Global Summit, taking place primarily in Bellevue and Redmond, Washington, near the Microsoft Campus headquarters, at the end of February. The exclusive 2012 Microsoft MVP Global Summit event, taking...
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Microsoft is revving up to sell Windows 8 and to prepare for that launch the company has hired Jay Victor, a former brand strategy director for Disney who will take on the same role at his new company. Victor will develop and market all major brands at Microsoft including Windows, Xbox, Office...
By Joe Wilcox, Betanews
Windows isn't the only makeover going on at Microsoft this week. Alongside today's Windows 8 preview, Microsoft also announced the BUILD conference, what had been PDC 2011. The verb has stellar marketing potential.
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By Joe Wilcox, Betanews
Microsoft is preparing a features promotion blitz for its newest platforms ahead of Apple's developer conference in two weeks. But fresh iOS and Mac OS version will release before Windows. Is it better to be first to marketing or first to market?
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By Joe Wilcox, Betanews
That's a question many customers may ask, if a report from Bloomberg proves to be right: There will be at least five Windows 8 editions -- four for ARM processors. Is that a sound marketing strategy?
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Samsung's Bada appeals to those who don't want a smartphone, by offering a little less than Windows Phone 7
Oh, the irony -- Microsoft has spent $600 gazillion to market its Windows Phone 7 devices and is paying $1 billion to Nokia to get the foundering phone maker to adopt the low-capability...
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I bet we have all seen those goofy ads that Microsoft uses to push Windows 7. The ads are designed to make you think that everyone had a hand in designing Windows 7 and shows supposedly real people in various settings as they had ideas for features that are in Windows 7 today. A geek has taken...
Google Latitude, the search giant's location-sharing mobile app, is launching checkin offers nationwide, giving users the ability to unlock discounts with a handful of launch partners.
Much like Foursquare and Facebook, Latitude now reveals different offers if a user checks in to locations...
PALO ALTO, Calif.--(BUSINESS WIRE)-- AHHHA, a new social ideation platform, today formally unveiled its free service that blends the efficiencies of the Internet with the wisdom of the crowd to make it easier for everyday people to bring their great ideas to life. AHHHA brings social ideation to...
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Link Removed joins the show today to talk about his job as the web guru for the Link Removed (Oh, the pressure!). From the front-end marketing site to the back-end tooling, and of course we haven’t forgotten about that oh so awesome Odata feed, Mark describes his role as the person who is always...
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YouTube announced that it bought Internet television company Next New Networks to improve content for the Google-owned video-sharing website.
The New York City-based startup was launched four years ago and is home to popular networks, such as "Barely...
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The back-and-forth between AT&T and Verizon over the quality of their wireless services ended up making its way into some high-profile primetime commercials. But it's not the only fight that Verizon has been waging with competitors.
The company also took issue with advertising run by Time...
Details on the next version of Windows are mostly nonexistent, but that doesn't mean we can't speculate about what it may offer. Brien Posey shares his ideas about possible features, changes, and Microsoft marketing strategies.
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Microsoft released Microsoft Dynamics CRM Online worldwide Monday in 40 markets and 41 languages. The updated customer relationship management product aims to deliver customers a familiar, intelligent and connected experience, the company said.
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Microsoft VP Thinks Money-Scented Perfume Can Make You Stinking Rich
A Chicago man has dreams of being stinking rich -- and thinks a line of fragrances with the smell of money is just the ticket for combining dollars with scents.
Patrick McCarthy, a vice president of sales at Microsoft, took...
Mini Moos: Miniature Cattle Are Cash Cows for Breeder
Yes, good things often come in small packages. We brought you a lot of animal stories in 2010, but the year ended in a bang on a Colorado farm with the birth of a rare miniature panda cow.
The calf, named Ben, arrived at the farm of...