In recent years, the off-highway equipment sector—encompassing industries such as construction, agriculture, mining, utilities, forestry, and specialized vehicles—has witnessed a rapid acceleration toward digital transformation, powered by the twin engines of electrification and the Internet of Things (IoT). A significant new partnership between Elevat, a leader in IoT solutions for industrial manufacturers, and Microsoft, one of cloud computing’s heavyweights, signals a decisive step forward in the journey to make these industries smarter, more connected, and more efficient.
Off-highway vehicles (OHVs)—from excavators on building sites to combines in fields, and from forestry harvesters to large utility trucks—are on the frontlines of an immense technological shift. Several converging trends are making IoT integration not just attractive, but necessary:
What does this mean in practice?
Azure’s global infrastructure helps ensure compliance with local regulations, provides disaster recovery, and supports cross-border operations—requirements that are especially critical in sectors where equipment may move frequently between job sites or countries.
Similarly, in agricultural settings, real-time data feeds could help optimize harvest times, reduce fuel or energy waste, and trigger maintenance only when needed—maximizing uptime during peak seasons.
Nonetheless, the ecosystem is highly dynamic. As with any technology stack, vendor lock-in, integration with legacy systems, and the need for ongoing interoperability remain live questions for prospective customers. Any OEM or equipment operator considering the Elevat-Microsoft path should closely evaluate not only technical capabilities but also long-term support models, exit strategies, and regulatory requirements.
If successfully scaled and widely adopted, this approach could redefine productivity, sustainability, and safety for a sector critical to global infrastructure, agriculture, and resource extraction. While challenges around complexity, costs, and evolving standards remain, this collaboration offers a compelling roadmap for how industrial IoT can move beyond piecemeal telemetry—becoming an enabler of truly data-driven, efficient, and sustainable operations.
For off-highway OEMs, operators, and technology partners navigating an uncertain and rapidly changing future, the message is clear: Intelligent data is no longer a “nice-to-have.” It is the competitive edge—both at the cloud and at the rugged, mud-splattered edge of the world.
Source: Charged EVs Elevat and Microsoft partner to provide Internet of Things data to off-highway EV industry - Charged EVs
The Changing Landscape of Off-Highway Equipment
Off-highway vehicles (OHVs)—from excavators on building sites to combines in fields, and from forestry harvesters to large utility trucks—are on the frontlines of an immense technological shift. Several converging trends are making IoT integration not just attractive, but necessary:- Electrification: Driven by regulatory and market forces, battery-electric vehicles (BEVs) are increasingly deployed in industries traditionally dominated by diesel power. This transformation is enabled by new battery chemistries, falling costs, and the need to decarbonize.
- Data-Driven Operations: Equipment owners and operators demand more granular, real-time data to optimize fleet deployment, perform predictive maintenance, and maximize uptime.
- Remote Work & Safety: The global pandemic and ongoing skills shortages have increased demand for remote monitoring and automation to reduce time on-site and keep personnel safe.
Elevat and Microsoft: A Partnership Built for Scale
At the heart of the new collaboration is the integration of Elevat’s flagship platform, Machine Connect, with Microsoft’s Azure IoT Edge architecture. This union promises more than a simple sum of its parts: it aims to unlock seamless, secure, and scalable data flows from the field to the enterprise cloud.What Is Elevat Machine Connect?
Machine Connect is billed by Elevat as a flexible IoT platform purpose-built for industrial equipment. Its core strengths include:- Device and Sensor Integration: The platform connects disparate sensors, controllers, and devices, regardless of the machine manufacturer. This “hardware-agnostic” approach ensures that both new and legacy fleets can be brought online.
- Data Collection and Analytics: Raw data—on everything from machine hours and battery health to hydraulic pressure and asset location—is collected and processed both on the edge (locally) and in the cloud.
- Centralized Control: Operators can remotely monitor equipment, adjust parameters, push over-the-air updates, and receive real-time alerts for preventative maintenance.
- Vertical Versatility: Machine Connect’s adaptability makes it well-suited to a range of rugged industries, including construction, agriculture, mining, forestry, as well as for work trucks and recreational vehicles.
The Microsoft Azure IoT Edge Advantage
Microsoft’s Azure IoT Edge brings cloud intelligence to the edge of the network, enabling devices to run advanced data analytics, AI, and machine learning models even with limited or intermittent connectivity. By fusing local computation with global cloud services, key advantages emerge:- Reduced Latency: Urgent decisions—like automated machine shutoffs or safety warnings—can be made locally without the roundtrip to the cloud.
- Efficient Data Transmission: Only the most critical or valuable data is sent back to headquarters, minimizing expensive bandwidth usage.
- Scalability and Security: Microsoft’s platform brings enterprise-grade security, scalability, and manageability, essential for multinational fleets and growing businesses.
Strategic Value for Off-Highway Equipment OEMs and Operators
The Elevat-Microsoft partnership rests on the shared goal of delivering end-to-end IoT solutions that address some of the off-highway industry’s biggest headaches. According to Adam Livesay, a co-founder at Elevat, “This collaboration will enable industrial OEMs to fully leverage their data, opening new growth opportunities. This marks a key milestone in our journey towards a more connected and intelligent world.”What does this mean in practice?
1. Seamless Edge-to-Cloud Data Flow
With edge computing through Azure IoT Edge, data captured from field sensors is rapidly processed and stored locally. Essential analytics and machine learning algorithms—such as predictive maintenance models—run independently on-site, even during network downtimes. Only vital insights and summarized payloads are transmitted to the cloud, ensuring a continuous, reliable data pipeline between rugged machines and HQ dashboards.2. Powerful Advanced Analytics
Once in the Azure cloud, data from thousands of assets can be aggregated and leveraged for “big picture” analytics. Operators can:- Identify utilization patterns across fleets and locations.
- Benchmark energy consumption and battery health for BEVs.
- Pinpoint bottlenecks, underutilized assets, or potentially failing components before catastrophes occur.
- Feed data into business intelligence systems to support decisions on new vehicle acquisitions, route optimization, and sustainability reporting.
3. Rapid IoT Solution Deployment
A central mission for both Elevat and Microsoft is lowering the barriers to IoT adoption. Historically, deploying connected solutions in off-highway markets has been an expensive, lengthy process requiring substantial IT infrastructure and skilled staff. By combining Elevat’s Industrial IoT expertise with Azure’s cloud and edge capabilities, the partnership is poised to:- Accelerate time-to-value for new deployments.
- Provide user-friendly management tools for OEMs and operators.
- Minimize on-site installation and configuration using over-the-air provisioning.
- Future-proof investments as the scope of IoT projects expands from pilots to full production scale.
4. Scalability Without Limits
Modern off-highway operators increasingly manage mixed fleets, sometimes encompassing thousands of assets spread across wide territories. Elevat and Microsoft say their joint solution is engineered to scale alongside customers’ needs, whether managing a handful of prototypes or rolling out smart connectivity to a global lineup of equipment.Azure’s global infrastructure helps ensure compliance with local regulations, provides disaster recovery, and supports cross-border operations—requirements that are especially critical in sectors where equipment may move frequently between job sites or countries.
5. Security as a Core Principle
Both Elevat and Microsoft highlight security as foundational. With threat surfaces expanding—given that large numbers of machines, often located in remote areas, are constantly connected—resilient protection against cyber threats is non-negotiable.- Microsoft Security Stack: Azure IoT Edge enacts advanced identity management, device authentication, encryption, and continuous monitoring for anomalies.
- Update Management: Elevat enables secure, remote firmware and software updates to patch vulnerabilities quickly, reducing the need for physical intervention.
Key Use Cases: Off-Highway EVs and Beyond
The digital transformation in off-highway vehicles is being turbocharged by the pivot to electrification. Battery-electric machinery offers compelling benefits—reduced emissions, lower noise, and simplified maintenance—but also introduces new complexities for managers:- Battery Health and Lifecycle Optimization: Predictive analytics around state-of-charge (SOC), battery degradation, and thermal events are critical. IoT data offers the granular visibility required to manage these systems reliably.
- Energy Management: Smart charging schedules and real-time energy optimization are achievable only with accurate, timely data from the vehicle and its environment.
- Deployment Validation: Fleet managers trialing electric vehicles need robust datasets to build business cases, demonstrate ROI, and plan large-scale rollouts.
Similarly, in agricultural settings, real-time data feeds could help optimize harvest times, reduce fuel or energy waste, and trigger maintenance only when needed—maximizing uptime during peak seasons.
The Broader Industrial IoT Ecosystem
While Elevat’s current partnership focuses on off-highway vehicles and equipment, the wider implications stretch across numerous verticals. Edge-to-cloud IoT architectures, robust security frameworks, and advanced analytics capabilities will form the foundation of the “Industry 4.0” revolution. Even as various industrial sectors digitize at differing paces, the lessons—and the architectures—from the off-highway machine world can serve as blueprints for others, including manufacturing, logistics, and utilities.Competitive Landscape and Market Impact
Microsoft’s push into the industrial space via Azure’s IoT offerings is mirrored by moves from cloud rivals such as AWS (with AWS IoT Greengrass) and Google Cloud (IoT Core). Each brings different strengths in ecosystem, integration, AI analytics, and tools for vertical-specific solutions. Elevat’s choice to partner closely with Microsoft may give it a leg up in tapping into Azure’s strong industrial momentum and well-established partner network.Nonetheless, the ecosystem is highly dynamic. As with any technology stack, vendor lock-in, integration with legacy systems, and the need for ongoing interoperability remain live questions for prospective customers. Any OEM or equipment operator considering the Elevat-Microsoft path should closely evaluate not only technical capabilities but also long-term support models, exit strategies, and regulatory requirements.
Strengths and Advantages of the Partnership
- Vertical Expertise: Elevat’s focus on off-highway and industrial markets brings a clear understanding of customer pain points, enabling practical solutions.
- Cloud-to-Edge Intelligence: Microsoft’s cloud prowess and secure, scalable edge management dovetail with Elevat’s device-centric approach, ensuring broad compatibility.
- Global Reach: Azure’s international cloud presence allows for rapid scaling across geographies, a must for global OEMs and operators.
- Integrated Security: Both partners’ emphasis on robust, continuously updated security frameworks is vital as IoT deployments proliferate and threat landscapes evolve.
- Ease of Deployment: Plug-and-play modules, remote provisioning, and a unified data model set the stage for faster deployments and lower total cost of ownership.
Potential Risks and Areas for Caution
Despite its considerable promise, the Elevat-Microsoft partnership is not free of risk. Critical observers highlight several potential concerns:- Cost and Complexity: While marketed as simplifying IoT deployment, integrating edge and cloud infrastructures, retrofitting legacy equipment, and ensuring robust connectivity can be costly and require scarce technical expertise—especially for small to mid-sized operators.
- Data Privacy and Sovereignty: Global fleets operating in highly regulated industries or regions must maintain compliance with data residency, sovereignty, and privacy laws. Azure’s compliance portfolio is broad, but careful configuration and legal vetting are essential.
- Vendor Lock-In: Deep architectural tie-ins to Microsoft’s ecosystem may make it difficult for customers to switch providers in the future or integrate with alternate platforms.
- Network Reliability: Remote industrial and off-highway sites often contend with unreliable internet access. While edge computing reduces dependence on central connectivity, large-scale updates or cloud analytics may still be hampered by network blackouts.
- Rapidly Evolving Standards: The pace of change in IoT, machine learning, and connectivity standards is brisk. Firms must plan proactively for standards shifts and prioritize upgradable, interoperable architectures.
The Road Ahead: Unlocking the Full Potential of Machine Data
As the off-highway machinery sector continues its digital migration, the appetite for transformative, end-to-end IoT solutions grows sharper. The Elevat and Microsoft partnership embodies the next generation of technological convergence—merging rugged hardware, adaptive platforms, cloud intelligence, and edge agility into a cohesive strategy for modern industrial operations.If successfully scaled and widely adopted, this approach could redefine productivity, sustainability, and safety for a sector critical to global infrastructure, agriculture, and resource extraction. While challenges around complexity, costs, and evolving standards remain, this collaboration offers a compelling roadmap for how industrial IoT can move beyond piecemeal telemetry—becoming an enabler of truly data-driven, efficient, and sustainable operations.
For off-highway OEMs, operators, and technology partners navigating an uncertain and rapidly changing future, the message is clear: Intelligent data is no longer a “nice-to-have.” It is the competitive edge—both at the cloud and at the rugged, mud-splattered edge of the world.
Source: Charged EVs Elevat and Microsoft partner to provide Internet of Things data to off-highway EV industry - Charged EVs