In November 2024, Microsoft announced the unification of its video services, Stream and Clipchamp, under the Clipchamp brand. This strategic move aims to streamline video creation, management, and sharing within the Microsoft 365 ecosystem. As of July 2025, significant progress has been made in this integration, enhancing user experience and functionality.
Unified Start Page and Branding
Microsoft has consolidated the Clipchamp start page within Microsoft 365, providing a consistent interface regardless of whether users access the service via the Clipchamp or Stream URLs. The transition includes rebranding efforts across various platforms, such as updating the video player experience to feature Clipchamp branding, including integration with Microsoft 365 Copilot. Support documentation, Microsoft Learn pages, and the Tech Community blog are also undergoing rebranding, with completion expected by the end of July 2025. (techcommunity.microsoft.com)
Enhanced Video Services
The integration has led to improvements in video services, including:
- Camera and Screen Recording Interfaces: These now showcase Clipchamp branding, logos, and colors, with notification banners informing users about the transition.
- Admin Controls: Settings for screen recording have been updated to reflect video settings instead of Stream settings.
- Embeds in Teams and Outlook: Updated embeds now display "Watch/Open in browser" rather than "Open in Stream."
- Video Editor Export Screen: The export screen has replaced "Publish with Microsoft Stream" with "Watch in browser." (techcommunity.microsoft.com)
Microsoft has introduced several new features and outlined a roadmap for future enhancements:
- Templates and Transcript-Based Editing: In early 2025, Clipchamp introduced customizable templates and transcript-based editing, allowing users to edit videos by modifying the transcript text. (techcommunity.microsoft.com)
- Copilot Integration: Clipchamp Copilot, an AI-powered video creation tool, was rolled out between mid-April and mid-May 2025. This feature generates scripts, sources stock footage, and assembles videos based on user prompts. (petri.com)
- Advanced Editing from Camera: By early 2025, users gained the ability to seamlessly switch from recording to the Clipchamp editor for advanced editing capabilities. (techcommunity.microsoft.com)
- Admin Controls for Recording Options: Updated admin controls were introduced in June 2025, allowing enterprise customers to manage recording options more effectively. (techcommunity.microsoft.com)
The transition has been designed to minimize disruptions to existing workflows, video artifacts, and features. Users are encouraged to provide feedback directly to Microsoft through designated portals. (techcommunity.microsoft.com)
Overall, the unification of Microsoft Stream and Clipchamp under the Clipchamp brand represents a significant step toward a more cohesive and efficient video experience within Microsoft 365.
Source: Neowin Here's how the Microsoft Stream and Clipchamp unification is going
