Microsoft has quietly begun pushing a redesigned Start menu to a much wider audience of Windows 11 users, and the change — while not radical in visuals — is a fundamental rework of how apps, recommendations and phone integration appear in the shell. Microsoft says the refreshed Start is being enabled progressively after months of Insider testing, and for many users the experience will arrive automatically through servicing updates; for others it may appear faster if they opt into early updates in Windows Update. ])
Microsoft began publicly testing a new Start experience in late 2025 and packaged the necessary code in the October 28, 2025 optional preview update (KB5067036). That preview contains the redesigned Start menu plus a batch of adjacent UI refinements and servicing fixes. Microsoft’s delivery model intentionally separates the binary (the update you install) from the feature flip (server-side enablement), so many PCs will have the new Start’s code present for weeks before the company activates the experience for specific devices. This staged, telemetry-driven rollout is how Microsoft reduces risk when changing a system-level UI used by millions.
Why this matters: the Start menu is the single most frequently used launcher on Windows. Changes here affect muscle memory, discoverability and enterprise support documentation. The new design fixes long-running complaints about reachability (the extra click to open “All apps”), but it also increases Start’s on-screen footprint and changes how recommendations and phone content surface — trade-offs that administrators and users should plan for.
What Microsoft says it gained by this design:
Practical implications of the staged model:
That said, the implementation path (binaries in servicing updates, staged server-side enablement) means admins and support teams must expect inconsistent exposure in the near term and should pilot before wide deployment. Users who explicitly dislike the new arrangement still have options (settings to hide recommendations or third-party Start replacement tools), but third‑party tools carry long-term maintenance costs and may break after future Windows updates.
Source: Windows Latest Microsoft confirms wider release of Windows 11’s revamped Start menu, explains why it "redesigned" the Start again
Background / Overview
Microsoft began publicly testing a new Start experience in late 2025 and packaged the necessary code in the October 28, 2025 optional preview update (KB5067036). That preview contains the redesigned Start menu plus a batch of adjacent UI refinements and servicing fixes. Microsoft’s delivery model intentionally separates the binary (the update you install) from the feature flip (server-side enablement), so many PCs will have the new Start’s code present for weeks before the company activates the experience for specific devices. This staged, telemetry-driven rollout is how Microsoft reduces risk when changing a system-level UI used by millions. Why this matters: the Start menu is the single most frequently used launcher on Windows. Changes here affect muscle memory, discoverability and enterprise support documentation. The new design fixes long-running complaints about reachability (the extra click to open “All apps”), but it also increases Start’s on-screen footprint and changes how recommendations and phone content surface — trade-offs that administrators and users should plan for.
What changed — the anatomy of the redesigned Start
The redesign is subtle on first glance, but important in how it reorders priorities and interactions inside Start.A single, vertically scrollable canvas
- The separate “All apps” pane has been promoted into the main Start canvas. Instead of opening Start and then clicking into All apps, you now open Start and scroll through a single surface that includes pinned apps, recommended items (if enabled), and your installed apps. Microsoft says this reduces friction and speeds app discovery.
Three presentation modes for the app inventory
- Category view (default in many configurations): apps are grouped into topical buckets such as Productivity, Games, Creativity and Communication, with frequently used apps surfaced inside categories.
- Grid view: a denser, tile-like alphabetical grid optimized for horizontal scanning on larger displays.
- List view: the classic A→Z vertical list preserved for keyboard-first power users. The Start menu remembers your last-selected view and restores it when you reopen Start.
New Phone Link integration
- A slim Phone Link control can expand inside Start to display recent calls, messages and photos from a paired smartphone. Microsoft describes it as a “phone sliver” that glides in and stays out of the way when not needed. The panel is optional and collapsible.
Recommended feed: enabled by default but hideable
- Microsoft left a “Recommended” area turned on by default to deliver personalized suggestions and recently used files. The company argues users asked for “smart suggestions” and the feed learns in real time; however, Microsoft also added a single toggle to remove those recommendations if you prefer a clean, app-first launcher. The setting is: Settings → Personalization → Start → turn off “Show recommended files in Start, recent files in File Explorer, and items in Jump Lists.” Disabling that toggle also impacts Recent files in File Explorer and Jump Lists.
Responsiveness and density behavior
- Start now adapts to screen size and DPI. On larger monitors Start shows more columns, more pinned icons per row and larger category blocks; on small screens it compresses to remain usable. That responsiveness is why some users are seeing Start cover a large portion of their screen — what looks like a “giant” Start is an intentional decision to use available real estate for discovery.
Why Microsoft redesigned Start again — the company's explanation and the trade-offs
Microsoft explains the redesign with three core goals: make Start quicker (fewer mental hops), make it feel personal and calm, and improve app discovery across device types. According to the company, feedback from the Feedback Hub drove the changes: users wanted faster access to apps and files, but also the option to remove suggestions if they find them noisy.What Microsoft says it gained by this design:
- Faster access — promoting All apps to the main surface removes a click and speeds launches for people with many installed programs.
- Personalization — the recommended feed and categories aim to surface the right thing at the right time.
- Cross-device continuity — the Phone Link sliver brings mobile context into the desktop launcher.
- Visual footprint — the single-surface approach increases Start’s vertical size on many laptops and small-screen devices; what some call “oversized” is by design to prioritize discoverability.
- Predictability vs. automation — auto-generated categories can surprise users and administrators who prefer deterministic, curated lists.
- Integration vs. privacy — recommended items, web-suggestions and phone content are more prominent; although Microsoft provides toggles, enabling these by default increases telemetry and surface area for data-driven suggestions.
The rollout: how Microsoft is delivering the change and what that means for you
Microsoft delivered the redesigned Start menu’s binaries in an optional, non-security preview update (KB5067036) on October 28, 2025. The preview is targeted at Windows 11 versions 24H2 and 25H2 and produces OS builds such as 26100.7019 and 26200.7019. However, Microsoft is enabling the feature via server-side, staged rollout (feature flags), so installing the preview package may be necessary but not always sufficient to see the new Start immediately.Practical implications of the staged model:
- The update can be installed via Settings → Windows Update (or the Microsoft Update Catalog), but the experience appears only when Microsoft flips the enablement flag for your device cohort.
- Devices enrolled in Release Preview or users who enable “Get the latest updates as soon as they’re available” will often see the feature earlier. Windows Central and other outlets explicitly recommend enabling that toggle if you want to speed up arrival.
- Optional previews can carry unrelated regressions; some preview installations of KB5067036 coincided with reports of Task Manager duplication and other edge-case bugs in test fleets. If stability matters, waiting for the mainstream Patch Tuesday cumulative release is the safer path.
- Press Windows+R, type winver, and press Enter.
- Look for build numbers 26100.7019 (24H2) or 26200.7019 (25H2) or later.
If you’re on those builds and still don’t see the new Start, Microsoft’s staged enablement is the likely reason — either wait or enable early access in Windows Update.
How to control the new Start (settings every user and admin should know)
Microsoft preserved explicit toggles so users can tailor Start. Here are the critical controls and where to find them.- Disable Recommended items (removes files from Start, File Explorer Recent and Jump Lists): Settings → Personalization → Start → turn off Show recommended files in Start, recent files in File Explorer, and items in Jump Lists. Note: this is a single master toggle — it affects recent-file surfaces elsewhere in the OS as well.
- Show/Hide Recently added apps and Most used apps: Settings → Personalization → Start → use Show recently added apps and Show most used apps toggles.
- Collapse or expand Pinned area: Start’s UI can show more rows of pinned apps on large screens; a Show more/Show less control is available in the UI for pin density.
- Change All apps presentation mode: Open Start, choose the view selector (Category / Grid / List), and the menu will remember your selection.
- Administrators can enforce similar behavior via Group Policy / Intune policies or registry keys; community documentation and Microsoft guidance show registry keys and MDM policy paths to control recommendation visibility and start layout at scale. IT teams should pilot and document policies before broad enforcement.
For power users: can you revert to the old Start?
Short answer: not officially. Microsoft does not provide a built-in toggle to restore the classic Windows 11 Start once your device is feature-flagged into the redesign. Enthusiasts and administrators have options, but each carries caveats.- Third-party tools. Open-source and commercial utilities such as ExplorerPatcher, StartAllBack, and StartIsBack offer ways to restore previous Start behaviors or classic Start styles. These tools are widely used and frequently updated, but you should expect breakage after major OS updates and recognize they run outside Microsoft’s supported configuration.
- Unsupported community workarounds. Some users temporarily flip experimental flags or use registry hacks; Microsoft can (and sometimes does) close those workarounds in later updates. Use at your own risk and maintain a rollback plan.
- Officially: use Start personalization toggles to approximate the old behavior (hide Recommended, choose List view, collapse pins). That path preserves supportability and avoids instability.
Strengths — what the redesign gets right
- Reduced friction for app discovery. Removing the secondary “All apps” step means fewer clicks and faster launches for people with extensive app libraries. That’s a clear productivity win, particularly on touch and high‑DPI desktops.
- Adaptive layouts that respect screen real estate. The menu’s responsiveness better uses space on ultrawide and high‑resolution screens — a long-standing criticism of the original Windows 11 Start’s “small, centered” footprint.
- Clear controls to remove noise. Microsoft added toggles to hide recommendations, recently added apps and most used apps; these let users and admins return to an app-first launcher quickly. The single toggle that disables recommended items also affects File Explorer’s Recent and Jump Lists, which is powerful for privacy and tidiness.
- Cross-device continuity via Phone Link. Folding phone interactions into Start lowers the friction for common smartphone‑to‑PC tasks. When implemented well, this is convenience without adding a permanently intrusive surface.
Risks, unanswered questions and things to test before broad deployment
- Inconsistent experience across fleets while staged rollout is active. Because Microsoft controls the enablement, mixed environments will see both old and new Starts for some time. That complicates documentation, training and help‑desk workflows. Plan communications accordingly.
- Behavioral side-effects of the Recommended toggle. Turning off the recommended feed removes recent files across other OS surfaces. That’s convenient for privacy but may surprise people who rely on Quick Access and File Explorer Recent lists; warn users and include guidance in support articles.
- Third-party compatibility and accessibility validation. Start-level changes touch accessibility pathways (screen readers, keyboard navigation) and can interact unpredictably with shell‑level extensions, toolbars and third‑party shell mods. Test assistive technology and approved customizations before rolling out.
- Preview bugs that creep in via optional updates. Optional preview channels are exactly that — optional. They can contain fixes and features, but also regressions. Reports tied to KB5067036 included edge-case Task Manager issues in some test environments; that’s why many seasoned admins recommend piloting and waiting for Patch Tuesday stabilization.
A practical rollout checklist for home users and IT administrators
- Inventory: Confirm Windows 11 version and build using winver. Target builds for the preview are 26100.7019 (24H2) and 26200.7019 (25H2).
- Decide exposure level:
- Enthusiasts: enable “Get the latest updates as soon as they’re available” and install the optional preview KB5067036. Expect staged activation.
- Stability-first: wait for the March/November-style cumulative release where Microsoft folds preview changes into mainstream Patch Tuesday updates.
- Pilot group: Deploy to a small, representative pilot group (laptop, hybrid, desktop, accessible devices) and validate search, Jump Lists, Explorer Recent, and Phone Link pairing.
- Accessibility test: Run screen reader and keyboard-only flows through Cat; confirm predictable behaviour.
- Communications: Provide users with quick steps to turn off Recommended items and how to pick List view to emulate the older Start layout. Include guidance about third‑party Start utilities and the risks of unsupported tools.
- Rollout: Expand gradually, monitor telemetry and support requests, and keep a rollback path (remove the preview or disable early-update opt-in) if problems appear.
Verdict — for most users, this is a practical improvement; for enterprises, plan carefully
Microsoft’s redesigned Start menu is not a dramatic re‑branding so much as a functional rebalancing: it places discoverability and adaptability ahead of the minimalist, centered aesthetic that dominated early Windows 11. For the majority of users, that trade-off will be positive — fewer clicks, better use of large screens, and straightforward toggles to remove unwanted recommendations. Independent coverage and hands‑on testing found the changes pragmatic and well-targeted.That said, the implementation path (binaries in servicing updates, staged server-side enablement) means admins and support teams must expect inconsistent exposure in the near term and should pilot before wide deployment. Users who explicitly dislike the new arrangement still have options (settings to hide recommendations or third-party Start replacement tools), but third‑party tools carry long-term maintenance costs and may break after future Windows updates.
Final takeaways and next steps
- If you want the new Start now: enable early updates in Windows Update and install the optional preview (KB5067036), then wait for Microsoft’s enablement to reach your device. Expect staged activation even after installing the update.
- If you want to avoid surprises: delay installing optional previews and wait for the mainstream cumulative release or for Microsoft’s staged rollout to complete across your organization.
- If you prefer the older behavior: hide recommendations and switch to List view to approximate the prior launcher; third‑party Start replacers can restore older layouts but carry compatibility risk.
- If you manage devices at scale: pilot, test for accessibility and app/search compatibility, and document a user-facing guide that shows how to control Recommended items and view modes.
Source: Windows Latest Microsoft confirms wider release of Windows 11’s revamped Start menu, explains why it "redesigned" the Start again
