Sunrise Technologies has rolled out a production AI agent, named Sales Order Assistant, for Jaipur Living — an in‑house Copilot agent built and deployed with Microsoft Copilot Studio that surfaces order queries inside Microsoft Teams and is designed to sit on top of Jaipur Living’s Dynamics 365 Finance and Supply Chain Management deployment.
Jaipur Living — a global rug maker with a large artisan network — positioned the new Sales Order Assistant as the next step in its technology journey after earlier adopting Dynamics 365 Finance & Supply Chain Management. Sunrise Technologies, a long‑standing Microsoft partner, developed the agent using Microsoft’s Copilot Studio tooling and published it for exclusive use by Jaipur Living’s customer service representatives to answer common order-related questions in Teams.
This announcement arrives as part of a broader industry trend: enterprises are extending their ERP and CRM back ends with Copilot‑style agents to reduce repetitive work, surface transaction context in the flow of work, and shorten resolution times for routine customer inquiries. Microsoft’s Copilot Studio and the Dynamics 365 family are explicitly designed to support these “agent‑in‑Teams” scenarios, providing connectors to Dataverse, secure identity, and action/flow integration via Power Platform.
Strengths include strong alignment with the Microsoft product stack, a focused scope that maximizes accuracy, and the practical productivity wins typical of in‑context agent assistance. The main risks are standard for conversational AI over transactional systems: data sensitivity, potential for ambiguous or misleading outputs if grounding is incomplete, governance gaps, and ongoing cost/consumption management. These can be mitigated with a clear governance playbook, role‑based access controls, explicit provenance in responses, exhaustive logging, and a staged rollout plan.
For enterprises considering similar projects, the operating principle is clear: start small, measure concretely, invest in governance up front, and iterate only after proving that the agent improves both customer experience and operational efficiency.
Sunrise and Jaipur Living’s announcement is a textbook example of practical Copilot adoption: focused business value, first‑party Microsoft integration, and a path to scale that depends on robust governance rather than hype.
Source: The AI Journal Sunrise Technologies Launches AI Agent for Jaipur Living | The AI Journal
Background
Jaipur Living — a global rug maker with a large artisan network — positioned the new Sales Order Assistant as the next step in its technology journey after earlier adopting Dynamics 365 Finance & Supply Chain Management. Sunrise Technologies, a long‑standing Microsoft partner, developed the agent using Microsoft’s Copilot Studio tooling and published it for exclusive use by Jaipur Living’s customer service representatives to answer common order-related questions in Teams.This announcement arrives as part of a broader industry trend: enterprises are extending their ERP and CRM back ends with Copilot‑style agents to reduce repetitive work, surface transaction context in the flow of work, and shorten resolution times for routine customer inquiries. Microsoft’s Copilot Studio and the Dynamics 365 family are explicitly designed to support these “agent‑in‑Teams” scenarios, providing connectors to Dataverse, secure identity, and action/flow integration via Power Platform.
What Sunrise built: Sales Order Assistant — a concise summary
- The agent is branded Sales Order Assistant and is intended for internal use by Jaipur Living customer service reps.
- It answers common sales-order questions such as:
- Order status
- Shipment tracking
- Credit card charges
- Cancellations
- Estimated delivery times
- The assistant is deployed into Microsoft Teams, enabling agents to fetch order information without switching context away from their collaboration environment.
Why this matters: practical business value
Short‑term operational gains for a retailer/manufacturer like Jaipur Living are immediate and measurable when an AI agent is implemented correctly:- Reduced average handle time (AHT) — agents can pull order and shipment information in seconds, rather than switching applications and searching multiple screens.
- Higher first‑contact resolution (FCR) — routine, data‑driven requests are resolved quickly, leaving human agents to focus on complex or sensitive interactions.
- Improved employee experience — removing repetitive navigation tasks keeps service reps focused on customer relationship work.
- Scalability and repeatability — an agent built in Copilot Studio can be refined, governed, and published consistently to Teams across regions.
Technical overview: architecture and integration points
Core components (typical Copilot + Dynamics approach)
- Microsoft Dynamics 365 Finance & Supply Chain Management: the ERP/transactional system that stores sales orders, shipments, and billing records.
- Dataverse (or secured connectors): the data plane that Copilot agents use to read the relevant records and present grounded answers.
- Microsoft Copilot Studio: used to author the agent’s conversational behavior, knowledge connectors, and hand‑off logic.
- Microsoft Teams: the UI surface where customer service reps interact with the assistant in the flow of work.
- Power Platform / Flows / APIs: to enable actions such as order cancellation or raising fulfillment tickets, if such capabilities are exposed.
How queries are typically handled
- Agent receives a user question in Teams (e.g., “What’s the ship date for SO12345?”).
- Copilot agent maps the query to an intent and retrieves grounded facts from Dataverse/Dynamics via connectors.
- The agent returns the precise data (shipment status, tracking URL, charge status) and—if necessary—starts a pre‑approved action (e.g., cancel order request) or escalates to a human.
Strengths and notable positives
- Native Microsoft stack: Building with Copilot Studio and Dynamics 365 reduces integration friction and leverages first‑party connectors, identity, and compliance features. This lowers the bar for secure, auditable access to transactional data.
- In‑context access (Teams): Surfacing answers inside Microsoft Teams keeps agents in their collaboration flow and reduces context switching — a proven productivity win for contact centers and field teams.
- Operational focus: The assistant concentrates on order‑centric, high‑volume questions (status, tracking, billing) — a conservative scope that maximizes early accuracy and reduces risk.
- Vendor credibility: Sunrise Technologies has a long history of Dynamics and Copilot work and was described publicly as a partner delivering Copilot‑enabled business application solutions — a practical advantage for customers that prefer experienced integrators.
- Scalability path: Agents authored in Copilot Studio can be iterated, governed, and published for additional teams or parallel use cases (returns, warranty, B2B order support) once the initial deployment proves value.
Risks and gaps — what to watch for
While the Sales Order Assistant addresses an obvious productivity gap, several categories of risk must be considered and managed before, during, and after rollout.Data accuracy and hallucination risk
Even when agents are connected to authoritative systems like Dynamics 365, prompt engineering errors or insufficient query grounding can lead to ambiguous responses. If the agent mixes transactional facts with generative language without clear provenance, customers or agents could act on incorrect information. This is a core concern for finance and order data.Payment and PII exposure
Order queries frequently implicate sensitive payment or personal information (credit‑card charges, addresses). Exposing such data in conversational surfaces demands strict access policies, message redaction where appropriate, and encryption/logging controls. Any agent that reads payment records must follow PCI/PII controls and clear least‑privilege access patterns.Governance and auditability
Enterprises must document:- Who can publish agents,
- What data sources are permitted,
- How model decisions are logged,
- How human hand‑offs are tracked.
Operational and cost model
Copilot and agent workloads are billed on model usage, calls to connectors, and supporting infrastructure. Agents that appear “cheap” in pilot form can create significant ongoing platform and compute costs at scale. Planning consumption tiers and SLAs is essential.Vendor lock‑in and portability
A Copilot‑native agent that deeply ties UI, identity, and business logic into Microsoft services may be hard to migrate away from. Enterprises should request architecture designs that separate domain logic, data access, and conversational prompts so that replacement or multi‑cloud strategies remain feasible.Practical recommendations and best practices
To maximize value and reduce the risks above, organizations adopting similar Copilot agents should follow a structured program:- Readiness and data hygiene
- Inventory and clean master data (customers, products, shipping partners).
- Ensure Dynamics 365 records are up to date and accessible via secure connectors.
- Constrain scope for early pilots
- Start with read‑only informational queries (order status, tracking links).
- Defer write actions (refunds, cancellations) until robust approval workflows exist.
- Implement strict access controls and redaction
- Apply role‑based access controls (RBAC) for sensitive fields.
- Mask or redact payment PANs and other PCI data in conversation responses.
- Enforce provenance and audit trails
- Have the agent display the data source and timestamp for each answer.
- Log every agent interaction and hand‑off for audit and debugging.
- Governance playbook and SLA model
- Define who can publish agents, review content, and approve connectors.
- Set up incident response, rollback procedures, and performance SLAs.
- Cost and consumption management
- Estimate model usage and connector calls under expected load.
- Set thresholds and alerts for consumption spikes.
- Human‑in‑the‑loop fallback
- Ensure easy escalation to agents and organized triage for ambiguous cases.
Governance checklist for IT and Security teams
- Approve connector scopes and consent flows for Dynamics 365 access.
- Require multi‑factor and conditional access for any user invoking PII‑bearing queries.
- Establish monitoring (OpenTelemetry or equivalent) and set up alerts for anomalous agent behavior.
- Maintain an agent change log and controlled publishing pipeline (staging → test → production).
- Perform periodic red‑team tests to surface unintended information disclosures.
- Define retention policies for chat transcripts, logs, and extracted data.
Interpreting company claims and unverifiable statements
The press materials describe Jaipur Living as “the world’s largest manufacturer of hand knotted rugs” and cite a network of “more than 40,000 artisans in over 700 villages.” Those are meaningful brand claims, but they are corporate assertions that should be treated as such until verified independently from third‑party industry data. Readers and procurement teams should ask for corroborating evidence (market share analysis, independent industry reports, or auditable supplier registries) before treating such statements as settled facts. This kind of verification step is standard when claims affect trust, procurement, or contractual commitments.How Jaipur Living’s use case maps to broader enterprise trends
- Agent‑first contact centers: The move to embed agents in Teams, connected to Dynamics 365, is a practical manifestation of the “agent‑first” workplace trend — agents that do one thing well and hand off to humans for nuance. Microsoft’s product strategy and Copilot Studio are explicitly pursuing this pattern.
- ERP + AI composability: Extending ERP platforms with targeted AI agents is now a common modality for modernizing service and supply‑chain processes without ripping out core systems. The value comes from composability: quick wins without wholesale ERP replacement.
- Responsible rollout emphasis: Recent enterprise guidance and partner playbooks emphasize governance, data sovereignty, and human oversight as preconditions to scale. Jaipur Living’s conservative, internal‑only deployment of Sales Order Assistant fits this advised pattern.
What success looks like (KPIs and signals to track)
- Reduction in average handle time for order inquiries (target: 20–40% in early months).
- Increase in first‑contact resolution for order‑status questions.
- Decrease in agent context‑switch events (measured by number of app switches per interaction).
- Reduction in escalations for routine queries; measured uplift in agent capacity for relationship tasks.
- Contained model and connector consumption within budgeted thresholds.
- No incidents of PII/PCI leakage attributable to the agent.
Final analysis: balanced verdict
Sunrise Technologies’ deployment of Sales Order Assistant for Jaipur Living is a pragmatic, low‑risk first step in operationalizing Copilot‑style agents across a retail/manufacturing business. By constraining the agent to order‑centric, high‑volume queries and deploying into Teams on top of Dynamics 365, the project follows recommended enterprise patterns that favor early wins and controlled governance.Strengths include strong alignment with the Microsoft product stack, a focused scope that maximizes accuracy, and the practical productivity wins typical of in‑context agent assistance. The main risks are standard for conversational AI over transactional systems: data sensitivity, potential for ambiguous or misleading outputs if grounding is incomplete, governance gaps, and ongoing cost/consumption management. These can be mitigated with a clear governance playbook, role‑based access controls, explicit provenance in responses, exhaustive logging, and a staged rollout plan.
For enterprises considering similar projects, the operating principle is clear: start small, measure concretely, invest in governance up front, and iterate only after proving that the agent improves both customer experience and operational efficiency.
Sunrise and Jaipur Living’s announcement is a textbook example of practical Copilot adoption: focused business value, first‑party Microsoft integration, and a path to scale that depends on robust governance rather than hype.
Source: The AI Journal Sunrise Technologies Launches AI Agent for Jaipur Living | The AI Journal