Pead’s new service for Generative Engine Optimisation (GEO) marks a clear pivot in corporate communications: instead of chasing clicks and links, brands must now shape the sentences that AI systems hand to customers and stakeholders when asked about them. This Auckland-based agency’s offering —...
Highwire’s new AI Index arrives as a practical — and timely — attempt to measure how corporate brands are represented inside the major generative‑AI assistants that increasingly stand between customers and decisions.
Background
Highwire, the San Francisco‑based communications agency, announced...
Microsoft’s recent foray into the generative AI spotlight has been marred by controversy and ridicule, underscoring the real-world pitfalls that come with hasty implementation of artificial intelligence in corporate workflows. Nowhere has this been more glaring than in the now-infamous Xbox...
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Microsoft is reimagining the intersection of culture and cutting-edge technology with its latest Microsoft Copilot initiative—a campaign affectionately dubbed “Abuela-Approved AI.” This innovative approach positions Copilot as the modern-day “comadre” for Latina moms, blending time-honored...
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It was, by all accounts, one of the most infamous layovers in wrestling history—if you consider a transatlantic flight a “layover,” which, in this case, seems a generous understatement for a booze-fueled airborne circus that has reverberated through the industry for decades.
The Plane Ride From...
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During its milestone 50th anniversary celebration, Microsoft encountered an unexpected disturbance that quickly turned into a high-profile HR and public relations conundrum. Two employees—whose actions sparked polarized reactions both internally and in the public arena—were terminated for...
In the ever-evolving landscape of communication and public relations (PR), a captivating new analysis has been rolled out through the USC Annenberg Relevance Report 2025. This widely respected annual publication, developed by the USC Center for Public Relations, sheds light on emerging issues...
CCleaner Professional: A Beginner's Guide
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IT Professionals Mitchell Anthony (Public Relations Manager) and Mike Fara (Administrator) from Windows 7 Forums take a look at CCleaner and offer up a quick how-to for new and beginner users. The CCleaner...
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Windows7Forums.com has 10 staff members. :biggrin:
Each and every one of whom do a superior job making sure the site is always online or keeping the forums clean of spam, junk and discriminating materials, as well as helping out all throughout every section of the forums.
For your information...
Now, after recent events we're starting to think that cows in general have hired a highly efficient new PR agency.
The trend-setting animal forced her way into a sports clothing store in Austria yet was dismayed at the lack of adequate options for a creature of her size. The incident was...
We continue to improve upon our current services, especially regarding vBulletin 4 beta.
Several changes have been introduced in the latter part of this month, they're listed below.
This month's biggest announcement of course it the new Apture search add-in that runs along side the site. A...
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Hello everyone,
This is one of several articles that are upcoming from me, your Public Relations manager :)
This article will focus on a less known and extremely useful application developed to dramatically reduce the time your PC takes to startup, with a user friendly and ethnocentric...
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The letters P-E-T-A stand for "People for the Ethical Treatment of Animals," but you're forgiven if you thought they stood for "Publicity Events involving T and A."
After all, it seems every time there's a slow news day, PETA is there to take up the slack by...
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You might say this is one monumental case of mail fraud.
Due to a United States Postal Service gaffe, a stamp intended to commemorate New York City's Statue of Liberty features a picture of a Las Vegas replica instead.
Though the stamp was supposed to show the real Lady Liberty, the...
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