That's partially because Microsoft has attempted to fix their W10 AU (Anniversary Update) for almost 2 months now on the
v1607 AU update and it is being pushed out to all W10 users in great numbers and frequency. My desktop PC got 3 update attempts this week alone. You can minimize this but at present there is no good solution to keep the popup or the update itself from coming into your computer. You can however try to keep it out by disabling your WUDO settings entirely as here:
Windows Update Delivery Optimization: FAQ.
You can also try using pop-up blockers such as Google Toolbar (the only safe toolbar) or pop-up blockers contained with popular security suites such as Norton Security, Avast Internet Security, McAfee...