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Microsoft will begin installing the Microsoft 365 Copilot app automatically on Windows devices that already have the Microsoft 365 desktop apps, a background rollout that starts this fall and is expected to reach completion by mid‑November — but it won’t happen for devices in the European Economic Area unless tenants opt in.

A monitor showing a Start menu with pinned apps (Word, Excel, Outlook) and Copilot.Background​

Microsoft has steadily folded Copilot — its generative AI assistant and productivity layer — into the Microsoft 365 ecosystem. What began as Copilot features inside Word, Excel, PowerPoint and Outlook has evolved into a centralized Microsoft 365 Copilot app that serves as the unified entry point for search, chat, agents and other AI‑assisted productivity tools across Microsoft 365.
The company’s deployment guidance states that Windows devices with the Microsoft 365 desktop client apps will have the Copilot app installed automatically in the background. Microsoft describes the change as non‑disruptive and controllable by tenant administrators. The automatic installation is enabled by default for most tenants, with an explicit exemption for customers in the European Economic Area (EEA).
This is not the first time Microsoft has pushed Copilot aggressively into Windows and Office. Over the past year Microsoft has integrated Copilot features across apps and devices, added administrative toggles to Office apps, introduced Copilot licensing options for consumers, and iterated on deployment mechanisms for enterprises. The latest step — a background push of the dedicated Copilot app to Windows Start menus — moves the company from feature integration to surface ubiquity, ensuring users can discover Copilot without manual installs.

What Microsoft announced (overview)​

  • Windows devices that already run the Microsoft 365 desktop apps (Word, Excel, PowerPoint, etc.) will automatically receive the Microsoft 365 Copilot app through a background installation.
  • The installation is planned to begin in early October and complete by mid‑November, while Microsoft’s official guidance describes the timeframe as “Fall 2025.”
  • Devices in the European Economic Area (EEA) are explicitly excluded from the automatic installation by default.
  • Tenant administrators can prevent the automatic installation via a setting in the Microsoft 365 Apps admin center under Customization > Device Configuration > Modern App Settings by clearing Enable automatic installation of Microsoft 365 Copilot app.
  • Once installed, the app will appear in the Windows Start Menu and is enabled by default for users who have access to Copilot features under their Microsoft 365 licensing.
These are deployment and tenant controls driven by Microsoft’s admin console; individual users and local device admins have additional defensive actions available (remove/uninstall, Group Policy/AppLocker, PowerShell).

Why this matters: the strategic rationale​

Microsoft aims to make Copilot the default way people find AI assistance inside the Microsoft productivity stack. There are four strategic drivers behind the forced/automatic install:
  • Discovery and adoption: Centralizing Copilot in an app visible in the Start Menu increases discovery among users who may not know Copilot exists inside Office apps.
  • Platform unification: A dedicated app gives Microsoft a consistent UI for agents, chat, and cross‑app search, making it easier to iterate features across Windows, web and mobile.
  • Commercial adoption: More endpoints with an accessible Copilot hub can drive usage of paid Copilot features or premium subscriptions over time.
  • Competitive positioning: With rivals embedding LLMs and assistants across platforms, Microsoft wants Copilot to be a visible and persistent presence on Windows devices.
From an IT management perspective, this is effectively an ecosystem‑level nudge: users will encounter Copilot in a standard location, and organizations must decide whether to accept that by default, opt out at tenant level, or deploy local controls.

Who will be affected​

This change targets Windows devices that meet two conditions:
  • The device has Microsoft 365 desktop client apps installed (for example, Office apps like Word, Excel, PowerPoint).
  • The device is not part of a tenant or region explicitly excluded (EEA tenants are excluded by default).
If the Copilot app is already installed on a machine, the forced rollout will produce little or no visible change. For other devices, administrators and end users will see a new Microsoft 365 Copilot app entry appear in the Start Menu once the background installation completes.
Note: this automatic installation is a tenant‑level behavior for managed organizations and a device‑level change on endpoints with Microsoft 365 desktop apps. Consumer devices signed in with Microsoft accounts may also see installation behavior consistent with the tenant settings tied to the subscription.

Timeline and rollout specifics​

Microsoft’s official deployment notes describe the rollout as beginning in Fall 2025. Industry reporting and Microsoft’s messaging to tenants indicate a start in early October with completion around mid‑November; administrators should plan for that window and treat the early October milestone as the start of the background push.
Administrators should expect:
  • A gradual rollout across eligible tenants and devices, not a single‑day push.
  • Background installation that does not interrupt user workflows (installation and Start Menu addition happen silently).
  • Changes to the Start Menu and app availability that may generate helpdesk tickets if users are surprised by a new app icon or by questions about Copilot features and data handling.
Because timing can vary by tenant and region, testing the tenant opt‑out setting in a pilot group well before early October is strongly recommended.

How to stop the automatic installation (tenant/admin options)​

Organizations that do not want the Copilot app pushed to devices can opt out using the Microsoft 365 Apps admin center. The admin steps are:
  • Sign in to the Microsoft 365 Apps admin center with an administrator account.
  • Navigate to Customization > Device Configuration > Modern App Settings.
  • Select Microsoft 365 Copilot app.
  • Clear the checkbox labeled Enable automatic installation of Microsoft 365 Copilot app to opt the tenant out.
Follow these steps in a pilot tenant first and confirm expected behavior. The opt‑out applies at the tenant level; administrators should document the change and communicate it to internal stakeholders to avoid confusion.
Additional enterprise controls include:
  • Microsoft Endpoint Manager (Intune): Use deployment profiles and restricted app policies to prevent the application from being pushed or to remove it from managed devices.
  • Group Policy / AppLocker: Create rules that block the Copilot app package (publisher and package identifiers can be used in AppLocker rules).
  • AppLocker sample controls: Administrators can craft an AppLocker policy that explicitly blocks packages published by Microsoft for the Copilot app, using the package name and publisher details provided by Microsoft.
  • PowerShell uninstall scripts: For remediation on already affected devices, PowerShell commands (Get‑AppxPackage / Remove‑AppxPackage targeting the Copilot package) can remove the app locally.
Each of these approaches has trade‑offs: AppLocker and Group Policy can prevent installation at OS level but may require careful testing to avoid unintended blocking of other Microsoft packages.

How end users and local admins can remove or disable Copilot​

If the app appears on a device and you prefer it not to be present, there are several approaches:
  • Uninstall via Settings: Go to Settings > Apps > Installed Apps, find the Microsoft 365 Copilot app, and choose Uninstall.
  • PowerShell removal: Use PowerShell to locate the Copilot package and remove it, typically by running Get‑AppxPackage for the Copilot package name and then Remove‑AppxPackage.
  • Disable Copilot features in Office apps: Microsoft also provides in‑app toggles (File > Options > Copilot) to turn off Copilot functionality inside Word, Excel, and PowerPoint on a per‑device basis.
  • Group Policy / Registry toggles: For local control, Group Policy or registry edits can disable Copilot experiences in Windows; administrators should use vendor‑published policy templates and test for compatibility.
Note that uninstalling the app or disabling Copilot in an Office app does not necessarily remove the underlying capability from the tenant or stop other Copilot‑powered integrations (for example, Copilot chat inside web experiences or Edge integrations). Evaluate the use cases you need to restrict and apply the most appropriate mitigations.

Technical notes & verified details​

  • Microsoft’s deployment guidance states the automatic background installation is intended to be non‑disruptive and will run on devices with the Microsoft 365 desktop client apps.
  • The setting used to opt a tenant out is located in the Microsoft 365 Apps admin center under Customization > Device Configuration > Modern App Settings and is labeled Enable automatic installation of Microsoft 365 Copilot app.
  • The automatic installation is not enabled by default for customers in the European Economic Area (EEA).
  • The Copilot app is available as a desktop app on Windows and Mac, a web app, and mobile apps for Android and iOS, but this automatic install targets Windows devices with the Microsoft 365 desktop client apps only.
  • For enterprise prevention, Microsoft recommends AppLocker policies as a supported control to block the Copilot package when required; sample AppLocker identifiers for the Copilot package are published in Microsoft deployment guidance.
These technical points have been verified against Microsoft’s deployment and management documentation and corroborated by independent reporting on the rollout timeframe and admin controls. If any tenant has regulatory constraints or specific compliance requirements, those should guide the decision to opt out.

Privacy, data handling and EEA exclusion​

Microsoft’s documentation and product guidance emphasize that Copilot is built with privacy, security and responsible AI principles in mind. At the same time, automatic installation raises immediate questions:
  • Where does user data flow? Copilot interactions often involve cloud processing of prompts and content to generate responses, which means tenant‑governed data protection and conditional access policies still apply in many cases.
  • Is telemetry added to devices? Background installations and newly installed apps can add telemetry or connectivity behaviors that need to be reviewed against enterprise monitoring policies.
  • Why is the EEA excluded? The European Economic Area exclusion is almost certainly driven by regulatory considerations and the evolving EU AI and data protection landscape. The EEA carve‑out means Microsoft is defaulting to a more cautious approach where regulatory regimes are stringent, but it does not prevent tenants inside the EEA from opting in if they choose to manage data flows and compliance appropriately.
Organizations with tightened data residency or processing requirements should consult their legal and privacy teams before permitting tenant‑wide automatic installations. Administrators should also review Copilot-specific privacy documentation and licensing terms to confirm whether organizational data will be used for model improvement and to apply any available tenant controls.

Benefits and what organizations gain​

For many organizations, the automatic installation will be neutral or beneficial:
  • Faster access to productivity features: Users will have a central launcher for Copilot capabilities that can speed routine tasks like summarizing documents, drafting content, or generating data insights.
  • Single entry point for agents and chat: The Microsoft 365 Copilot app consolidates Copilot experiences so users don’t have to switch between Office ribbons, browser extensions, or web portals.
  • Simplified support for Copilot features: IT support teams can point users to a single desktop app instead of troubleshooting disparate entry points.
  • Better alignment with Microsoft’s roadmap: Organizations that want to stay current with Microsoft’s AI feature set will get Copilot in a supported, centrally managed form.
For remote and hybrid teams, easier discovery can translate into measurable productivity gains if Copilot is used responsibly and aligned with information governance rules.

Risks and practical concerns​

There are several risks and operational pain points IT teams must weigh:
  • Perception as bloatware: Users and administrators who prefer minimal software installs may see this as Microsoft pushing unwanted features onto devices, leading to trust erosion.
  • Helpdesk burden: Expect support tickets asking why the new Copilot app appeared, how to disable it, and what data it collects.
  • Compatibility and policy drift: AppLocker, Group Policy, or custom management scripts must be tested to ensure they don’t interfere with legitimate Microsoft update behaviors.
  • Security surface area: Any added app is another component to secure and patch; administrators should evaluate the app for connectivity, endpoints, and potential attack surface.
  • Licensing confusion: Not all Copilot functionality is included for every Microsoft 365 license tier; users may expect features that require additional licensing, creating support friction.
  • Regulatory and privacy scrutiny: Automatic installs increase the chance that sensitive environments could receive capabilities that require further data governance, especially outside the EEA carve‑out.
These concerns are manageable, but they require communication, clear policies, and technical controls. Organizations that proactively prepare will experience fewer shocks during the rollout.

Recommended admin checklist (practical steps)​

  • Inventory and map: Identify all Windows devices that have Microsoft 365 desktop apps installed and determine which tenant(s) they belong to.
  • Pilot test: In a test tenant or small pilot group, try the opt‑out and opt‑in flows to observe the behavior, installation logs and consequences.
  • Decide posture: Choose whether to allow the automatic install, opt out at tenant level, or block locally with AppLocker/Intune based on compliance and user needs.
  • Configure controls: If choosing to opt out, change the admin center setting under Customization > Device Configuration > Modern App Settings and document the change. If blocking locally, prepare AppLocker or Intune policies.
  • Update policies: Revise internal software governance, acceptable use, and privacy policies to reflect Copilot presence and any limitations on its use.
  • Notify users: Send clear communication to end users and helpdesk teams explaining what Copilot is, why it might appear, and how they or IT will handle it.
  • Train helpdesk: Provide support scripts and escalation guidance for questions about Copilot features, uninstall requests, and privacy concerns.
  • Monitor and audit: After rollout, monitor device inventories, telemetry for unexpected behavior, and helpdesk ticket volumes for Copilot‑related issues.
  • Review licensing: Verify what Copilot features are included in your Microsoft 365 licenses and whether additional Copilot licensing is necessary for your user base.
  • Document remediation: Prepare PowerShell uninstallation scripts and AppLocker rule templates for rapid remediation if needed.
This sequence reduces surprises, ensures compliance, and keeps support costs predictable.

Practical step‑by‑step: How to opt out (summary)​

  • Sign in to the Microsoft 365 Apps admin center with an admin account.
  • Navigate to Customization > Device Configuration > Modern App Settings.
  • Select Microsoft 365 Copilot app in the list of Modern Apps.
  • Clear the checkbox labeled Enable automatic installation of Microsoft 365 Copilot app.
  • Save the configuration and verify on pilot devices.
After changing this setting, confirm results by checking sample endpoints and reviewing the modern app configuration to ensure the setting propagated correctly.

Quick practical step‑by‑step: How to uninstall on a single device​

  • Open Settings > Apps > Installed Apps.
  • Locate Microsoft 365 Copilot.
  • Select the three dots menu and choose Uninstall.
  • If needed, run PowerShell as Administrator and use Get‑AppxPackage to find the package full name and Remove‑AppxPackage to remove it.
Note that uninstalling locally will not change tenant settings. If the tenant is configured to auto‑install, the app may be reinstalled unless blocked by policy.

Recommendations for home users​

  • If you use Windows at home and don’t want the Copilot app, consider uninstalling it and disabling Copilot inside Office apps via File > Options > Copilot for Word/Excel/PowerPoint where available.
  • Home users without enterprise admin access cannot change tenant settings; if Copilot appears and you wish it removed, use the Settings uninstall path or simple PowerShell removal and consider blocking reinstalls through a local AppLocker policy if you are comfortable with that approach.
  • Review your Microsoft account and privacy settings to ensure you are comfortable with how prompts and content are handled by cloud services.

Final analysis: what this rollout reveals about Microsoft’s direction​

This forced or automatic rollout of the Microsoft 365 Copilot app is a clear signal that Microsoft views Copilot not as an optional add‑on but as a first‑class, discoverable platform capability for Microsoft 365. The company is moving beyond mere feature toggles inside individual apps toward a unified, always‑present assistant hub that will shape how users interact with documents, spreadsheets, messages and the web.
For most organizations the feature will offer pragmatic productivity benefits, but the deployment model raises governance, privacy and support trade‑offs that IT teams must address proactively. The EEA exclusion highlights regulatory constraints that continue to shape AI rollouts; it also provides a template for how Microsoft may treat other jurisdictions with tighter rules in the future.
Enterprises should assume that Microsoft will continue to expand Copilot’s presence across Windows and Microsoft 365, and that administrative controls will evolve in parallel. The best posture is to treat this rollout as a planned change: test, decide, document, notify, and monitor. With the right controls in place, Copilot can be a productive addition to the environment; without planning, the same rollout can create friction and confusion.

Conclusion
The automatic installation of the Microsoft 365 Copilot app on Windows devices is a high‑visibility move in Microsoft’s long game to make AI a persistent part of the productivity experience. Organizations and users face a clear choice: prepare and control, or react after discovery. Administrators have a documented opt‑out path via the Microsoft 365 Apps admin center and additional endpoint controls for local enforcement. The EEA exclusion reflects regulatory friction that could shape similar decisions elsewhere. Advance planning, clear communications and careful policy work will determine whether this rollout becomes a productivity win or an operational headache.

Source: PCMag Microsoft Will Automatically Install Copilot App on Windows Next Month
 

Microsoft has confirmed a sweeping change to how Windows devices will receive AI integration: the Microsoft 365 Copilot app will be automatically installed on Windows systems that already have Microsoft 365 desktop apps, with the rollout beginning in early October 2025 and expected to finish around mid‑November 2025, unless an administrator explicitly opts out. This deployment will be enabled by default for most tenants (with an exception for customers in the European Economic Area), will place a new Microsoft 365 Copilot entry in the Start menu, and will be performed in the background without requiring direct user interaction.

Curved monitor shows a futuristic AI dashboard with a blue holographic figure and Copilot tile.Background​

Microsoft’s Copilot strategy has moved quickly from lab experiment to mainstream product. What began as a set of in‑app AI helpers and chat features has been consolidated under the Microsoft 365 Copilot app—now positioned as the primary entry point for AI features across Microsoft 365, including search, chat, and agent/automation experiences. Over the past year Microsoft has rebranded the Microsoft 365 mobile and web Office entry to the Copilot identity, expanded licensing options, and added enterprise controls for administrators.
The company’s official deployment guidance and consumer support pages now describe multiple ways Copilot is surfaced: as a web experience, a desktop app on Windows and Mac, and mobile apps on Android and iOS. Microsoft’s published admin documentation and message center communication (message ID reportedly MC1152323) set the expectation that Windows devices with Microsoft 365 desktop clients will receive the Copilot app automatically in the coming months, with an admin opt‑out available through the Microsoft 365 Apps admin center.
This next phase is best read as Microsoft normalizing Copilot as part of the product experience for Microsoft 365 customers. For IT organizations this brings a mix of opportunity and friction: easier access to AI for end users, but also a new “autoinstall” surface that may require policy decisions, communications, and technical controls.

What Microsoft is changing — the facts IT teams need to know​

  • The Microsoft 365 Copilot app will be automatically installed on Windows devices that have Microsoft 365 desktop apps.
  • The installation is enabled by default and runs in the background without explicit user interaction. End users will see a new entry point in the Start menu.
  • The rollout timeline published to administrators and reflected in Microsoft’s documentation places the deployment window in early October 2025 through mid‑November 2025.
  • Tenants and devices in the European Economic Area (EEA) are excluded from automatic installation.
  • Administrators can opt out tenant‑wide by clearing the Enable automatic installation of Microsoft 365 Copilot app checkbox via the Microsoft 365 Apps admin center > Customization > Device Configuration > Modern App Settings.
  • Existing devices where the Copilot app is already installed will see no visible change from the deployment.
  • Microsoft’s official admin docs and support pages provide additional management paths for Copilot availability, including Integrated Apps controls in the Microsoft 365 admin center, AppLocker policy guidance, and PowerShell removal steps for installed instances.
These operational details are reflected in Microsoft’s deployment and admin documentation and have been reported widely across independent tech outlets.

Why this matters: Microsoft’s push to normalize Copilot​

Microsoft's strategic objective here is straightforward: make Copilot discoverable and frictionless for users so that adoption accelerates. A Start‑menu presence and a background installation remove visibility and access as blockers; they also normalize Copilot as a first‑class tool alongside Word, Excel, and Outlook.
Key motives behind the move include:
  • Faster adoption: making access obvious and immediate for end users increases the likelihood Copilot features will be used.
  • Product continuity: the Microsoft 365 Copilot app is the central access point for a growing set of AI features—converging previous disparate entry points (desktop ribbon, web chat, mobile app) into one.
  • Commercial scale: broader use supports Microsoft’s licensing plays and justifies further investment in enterprise AI features.
  • Simplified management for Microsoft: shipping a managed auto‑install reduces fragmentation of experience and support scenarios across customers.
At the same time, Microsoft is rolling these changes alongside governance and admin controls so organizations retain technical levers to manage availability.

Administrative controls: how to opt out and manage deployment​

For IT administrators who do not want the automatic installation to occur, Microsoft provides an explicit opt‑out path in the Microsoft 365 Apps admin center. The documented steps that administrators should follow are:
  • Sign in to the Microsoft 365 Apps admin center with an admin account.
  • Navigate to Customization > Device Configuration > Modern App Settings.
  • Select Microsoft 365 Copilot app and clear the Enable automatic installation of Microsoft 365 Copilot app checkbox.
  • Save and monitor policies to confirm the opt‑out has taken effect for the intended devices/tenant.
This opt‑out is tenant‑level and should be implemented before the rollout window if an organization intends to prevent user‑level installations.
Beyond this tenant opt‑out, administrators have several other controls to manage availability, enforce compliance, and remove or block the Copilot app on devices:
  • Integrated Apps management: Use the Integrated Apps section in the Microsoft 365 admin center to control whether users can install or access the Copilot app and Copilot Chat on the web. This can act as a tenant‑wide block for Copilot access if desired.
  • AppLocker configuration: For enterprise environments that use AppLocker, Microsoft supplies a recommended publisher rule that can prevent the Copilot package from being installed or run. The publisher details to include in AppLocker rules are:
  • Publisher: CN=MICROSOFT CORPORATION, O=MICROSOFT CORPORATION, L=REDMOND, S=WASHINGTON, C=US
  • Package name: MICROSOFT.COPILOT
  • Package version: * (and above)
  • PowerShell uninstall: If Copilot is already present on devices, IT can remove the package using PowerShell commands (run with appropriate admin privileges):
Code:
# Get the package full name of the Copilot app
$packageFullName = Get-AppxPackage -Name "Microsoft.Copilot" | Select-Object -ExpandProperty PackageFullName
# Remove the Copilot app
Remove-AppxPackage -Package $packageFullName
  • Intune/MDM policies: Use Microsoft Intune app management or MDM vendor controls to block or remove the app on managed devices and to control the policy rollout across device groups.
  • Group Policy: Some organizations may use Group Policy or registry changes to disable Copilot features in Windows or Office; note that the policy surface varies by Windows and Microsoft 365 app build, and administrators should validate policy behavior in a test cohort.
Administrators should decide on a tenant‑level approach (Integrated Apps or Modern App Settings opt‑out) and complement it with device‑level enforcement (AppLocker, Intune, PowerShell) as needed.

Privacy, compliance, and regulatory considerations​

The EEA exclusion in the automatic installation rollout is a clear signal that Microsoft is factoring regional regulatory concerns into deployment. GDPR and related data protection frameworks have raised particular attention on AI features that process or could access personal or corporate data.
Important considerations for privacy and compliance teams:
  • Data flows: Copilot features interact with Microsoft 365 data—documents, email content, search results and other signals. Organizations should map how those interactions occur, which Copilot features access tenant data, and which protections (e.g., data residency, encryption, enterprise data protection) are enforced.
  • Licensing and feature gating: Some Copilot capabilities require specific licenses; mere presence of the Copilot app does not automatically grant license‑level access to Copilot’s full features. Admins should anticipate license questions from users and finance teams.
  • Model training and telemetry: Microsoft has previously published commit‑ments around customer data usage and model training for some Copilot scenarios, but these assurances can be nuanced across product SKUs and deployments. Privacy teams must review the latest product privacy statements and contractual terms to confirm whether user prompts or document content are used for model improvements under the organization’s chosen configurations.
  • Jurisdictional sensitivity: The EEA opt‑out implies Microsoft is treating certain jurisdictions differently. Organizations operating across borders should coordinate with legal teams to confirm whether local‑law considerations require additional blocks or controls beyond the tenant opt‑out.
Because privacy promises and technical protections evolve, the recommended approach is to validate the current state of controls and agreements prior to broad Copilot deployment.

Impact on end users and helpdesk operations​

From an end‑user experience perspective, the change is relatively minor in isolation: users will see a new Microsoft 365 Copilot app icon in the Start menu and gain a unified entry point for Copilot features. For many users, the onboarding is frictionless and helpful.
But for organizations, the helpdesk impact can be disproportionate:
  • Surge in service tickets: Expect questions about the new icon, “what is Copilot?”, and concerns around content privacy. Some users may report performance or compatibility concerns once the Copilot app appears.
  • Training needs: Basic guidance on how to use Copilot features safely—especially when handling sensitive or classified data—should be part of rollout communications.
  • Support scripts: Helpdesk teams should be armed with removal steps (Settings > Apps > Installed Apps > uninstall; or PowerShell uninstall), instructions to clear the in‑app Enable Copilot checkbox (File > Options > Copilot), and guidance on licensing‑related limitations.
  • UX confusion: Where Copilot features appear inside Office ribbons or task panes, users might be confused about when to use the Copilot app versus in‑app Copilot features. Clear internal documentation will reduce repeated tickets.
A short pre‑rollout FAQ and a modest internal comms campaign targeted at end users and helpdesk staff will mitigate most friction.

Security and compatibility risks​

Automatic installation has several technical consequences that IT teams should evaluate:
  • Bandwidth and timing: Background installs can compete with other scheduled updates. Plan the rollout window and bandwidth consumption, particularly for remote branches or metered connections.
  • Update channel mismatch: Copilot capability availability and behavior can vary across Microsoft 365 update channels (Current Channel, Monthly Enterprise Channel, Semi‑Annual Enterprise Channel). Confirm your channel strategy and test Copilot interactions on a pilot.
  • Integration with enterprise auth: The consumer Copilot app has limitations for certain account types. Microsoft’s guidance notes that the consumer Copilot experience may redirect enterprise sign‑ins to browser pages and that Entra (Azure AD) authentication nuances may apply. Administrators should validate single sign‑on and access flows for their environment.
  • Application compatibility: AppLocker rules or legacy enterprise policies might conflict with the new package’s presence. Test AppLocker and other allow/block lists before broad rollout.
  • Attack surface: Any new app adds potential attack surface. Confirm the security baseline for the Copilot application, review telemetry and logging options, and ensure endpoint security suites have appropriate rules and signatures.

Practical checklist for administrators (recommended sequence)​

  • Inventory: Identify all Windows devices with Microsoft 365 desktop apps. Segment by update channel and management state (Intune, on‑prem, unmanaged).
  • Decide policy: Choose whether to allow tenant auto‑install, block it globally, or allow it for pilot groups only.
  • If blocking, opt out in the Microsoft 365 Apps admin center:
  • Admin center > Customization > Device Configuration > Modern App Settings > clear Enable automatic installation of Microsoft 365 Copilot app.
  • Configure enforcement: Implement AppLocker, Intune device configuration, or PowerShell scripts for devices that must be blocked regardless of tenant opt‑out.
  • Pilot: Test on a small set of pilot users across typical device types and networks.
  • Train support: Prepare knowledge base articles, removal scripts, and troubleshooting checklists for helpdesk teams.
  • Communicate: Send an internal announcement to users explaining what Copilot is, what it will or won’t do, how to opt‑out on their device if permitted, and where to find help.
  • Audit and monitor: After rollout, review logs and support tickets, and iterate policy as needed.
  • Reassess privacy and legal: Confirm that contractual commitments, data processing agreements, and privacy statements reflect Copilot deployment in your tenant.
  • Update documentation: Update device inventories, application catalogs, and end‑user documentation.

End‑user quick actions (non‑admin)​

For individual users who want to disable Copilot features on their device (where allowed by corporate policy):
  • Disable in a Microsoft 365 app: Open any Office application (e.g., Word or Excel), go to File > Options > Copilot and clear Enable Copilot.
  • Uninstall the Copilot app: Go to Settings > Apps > Installed Apps, find the Microsoft 365 Copilot app, click the three dots, and choose Uninstall.
  • PowerShell removal (requires admin rights): Use the PowerShell uninstall steps referenced earlier.
Be mindful that tenant‑level or policy‑level blocks may prevent per‑device disabling in managed environments.

Strengths of Microsoft’s approach​

  • Discoverability: A single, visible entry point lowers the adoption barrier and makes Microsoft’s AI features easier to find and use.
  • Admin control: Microsoft supplies explicit admin opt‑out and management paths so organizations can implement their desired governance.
  • Unified experience: Consolidating chat, search, and agents inside a single Copilot app reduces fragmentation of the AI experience across mobile, web, and desktop.
  • Incremental rollout: A staged deployment window gives admins a predictable timeframe to prepare for the change.

Risks and weaknesses​

  • Perception of forced installs: Even with opt‑out controls, automatic default installations are politically sensitive; many organizations and users view them as overreaching.
  • Support burden: The helpdesk ticket spike and user confusion can be costly if preparedness is low.
  • Regulatory complexity: The EEA carve‑out underscores continuing regulatory risk; additional regions or sectors could require special handling or contractual assurances.
  • Inconsistent behaviors across channels: Variability between web, mobile, and desktop Copilot capabilities and license checks may generate user frustration.
  • Potential for misconfiguration: Admins who miss the opt‑out or do not test enforcement may inadvertently permit Copilot in sensitive environments.

Final analysis — what IT leaders should do right now​

The automatic deployment of the Microsoft 365 Copilot app represents a new normal for many Microsoft 365 customers: AI features are being made default, visible, and integrated across the productivity stack. That shift creates meaningful benefits for productivity but also introduces governance, privacy, and operational decisions that every IT leader must make.
Immediate recommended steps:
  • Treat this as a change control item: add it to your change calendar for early October 2025 through mid‑November 2025.
  • Confirm your stance: allow the installation for general users, restrict it to pilots, or block it tenant‑wide depending on your regulatory posture and risk appetite.
  • Execute the opt‑out in the Microsoft 365 Apps admin center if you decide to block, and combine tenant opt‑out with device‑level enforcement for robust protection.
  • Prepare end users and helpdesk staff with clear, concise guidance to reduce confusion and support load.
  • Revisit privacy and contractual documents to ensure they still reflect the organization’s data handling requirements with AI features enabled.
This is not merely a cosmetic change: it signals Microsoft’s intent to make AI ubiquitous inside the productivity experience. For IT organizations that plan and act now, the change can be absorbed with minimal disruption. For those who do nothing, the new icon will appear—and with it the need to explain what Copilot can and cannot do, and to enforce the policies your organization values most.

Source: Neowin Microsoft: Forced default installation of Copilot is coming for Windows PCs on Office apps
 

Microsoft will begin automatically installing the Microsoft 365 Copilot app on Windows devices that already have Microsoft 365 desktop client apps, rolling the background install out beginning in Fall 2025 — with a practical deployment window that industry reporting ties to early October through mid‑November — and with an explicit exclusion for devices registered in the European Economic Area (EEA). (learn.microsoft.com)

Laptop on a wooden desk displays a floating installer prompt with a glowing blue holographic icon.Background​

Microsoft has been consolidating its generative AI work into a single, discoverable entry point: the Microsoft 365 Copilot app. What began as in‑app Copilot features inside Word, Excel, PowerPoint and Outlook has been reworked into a centralized Copilot hub that surfaces chat, search, agent workflows and cross‑app automation across web, desktop and mobile. Microsoft formally renamed and rebranded the legacy Microsoft 365 (Office) app to the Microsoft 365 Copilot app earlier in 2025 as part of that consolidation. (support.microsoft.com)
The recent deployment guidance published by Microsoft Learn makes the next step clear: instead of relying solely on discovery through Office ribbons, the company will push the Copilot app to eligible Windows endpoints that already run Microsoft 365 desktop clients. Microsoft frames the move as non‑disruptive (a background app install), but the shift expands the distribution surface for AI features on Windows and places new management responsibilities on IT teams. (learn.microsoft.com)

What Microsoft announced (the facts)​

  • The Microsoft 365 Copilot app will be installed automatically in the background on Windows devices that already have Microsoft 365 desktop client apps. Microsoft’s deployment documentation states the installation “will start in Fall 2025.” (learn.microsoft.com)
  • Industry reporting and admin commentaries have translated Microsoft’s “Fall 2025” language into a practical rollout window that begins in early October 2025 and runs toward mid‑November 2025, although Microsoft’s public documentation uses the broader seasonal phrasing and tenants should treat specific timing as tenant‑dependent.
  • Devices in the European Economic Area (EEA) are excluded from the automatic installation by default. That regional carve‑out is explicitly documented by Microsoft. (learn.microsoft.com)
  • Administrators retain tenant‑level control: the automatic push can be disabled in the Microsoft 365 Apps admin center under Customization → Device Configuration → Modern App Settings by clearing “Enable automatic installation of Microsoft 365 Copilot app.” Microsoft documents this as the primary opt‑out for managed tenants. (learn.microsoft.com)
  • The change is primarily a distribution and discoverability move: the Microsoft 365 Copilot app is a rebranding and redistribution of the Microsoft 365 (Office) app into a Copilot‑centric experience across platforms. Microsoft’s support documentation describes the transition and the functionality differences between the Microsoft 365 Copilot app and the consumer Microsoft Copilot app. (support.microsoft.com)
These points summarize the load‑bearing claims that IT teams and users need to know today.

Why Microsoft is doing this: strategic rationale and product logic​

Microsoft’s motivations are pragmatic and strategic. The main drivers include:
  • Discoverability and adoption. A Start Menu app accelerates discovery for users who don’t invoke Copilot via Office ribbons or web portals, increasing the odds of organic usage and feedback loops.
  • Faster product iteration. Shipping Copilot as a separable app decouples feature releases from the Windows servicing cadence, enabling more rapid updates, model changes and UX experiments without waiting for major OS updates.
  • Subscription alignment. Tying automatic installs to devices that already have Microsoft 365 desktop clients aligns distribution with Microsoft’s commercial footprint and where it expects enterprise value.
  • Regulatory agility. By keeping Copilot off devices in the EEA by default, Microsoft reduces near‑term regulatory exposure in jurisdictions with stricter data‑protection and AI rules while still enabling distribution elsewhere. (learn.microsoft.com)
Taken together, the move normalizes Copilot as a standard part of the Microsoft 365 product experience — useful for adoption, but operationally heavy for administrators who prefer deterministic, tightly controlled images and endpoint behaviour.

How this will appear to users and admins​

For end users, the visible change is simple: a new Microsoft 365 Copilot entry will appear in the Windows Start Menu and be enabled by default for accounts that have Copilot access per licensing. The install is intended to be silent and non‑interruptive, but the presence of a new app icon and Copilot UI can still generate helpdesk traffic and user questions.
For administrators, this introduces a management event:
  • Tenant administrators can opt out before the rollout via the Microsoft 365 Apps admin center (Customization → Device Configuration → Modern App Settings → clear “Enable automatic installation of Microsoft 365 Copilot app”). (learn.microsoft.com)
  • Local device admins and home users lacking tenant controls will need to rely on local uninstall mechanisms, Group Policy, AppLocker or MDM restrictions to block or remove the app. Community guidance and Microsoft documentation outline multiple mitigation paths.
Be aware: the tenant opt‑out prevents future automatic installs to devices under that tenant’s management; it does not automatically remove the app from devices where Copilot has already been pushed. Admins that wish to reverse the change will need a removal plan on top of the opt‑out.

Admin playbook — step‑by‑step actions to prepare (priorities)​

  • Inventory eligible endpoints immediately:
  • Identify devices with Microsoft 365 desktop client apps installed.
  • Group by geography (EEA vs non‑EEA), SKU (Windows 10/11, Pro/Enterprise) and management channel (Intune, on‑prem AD, unmanaged).
  • Decide tenant policy:
  • If automatic Copilot installs are unacceptable, disable automatic installation in the Microsoft 365 Apps admin center (Customization → Device Configuration → Modern App Settings → uncheck “Enable automatic installation of Microsoft 365 Copilot app”). (learn.microsoft.com)
  • Pilot the change:
  • Apply the tenant opt‑out or a targeted pilot in a small group first. Monitor installation telemetry and user support tickets.
  • Layer enforcement for hardened environments:
  • Deploy AppLocker/Software Restriction Policies to block the Copilot package or publisher. Use the publisher and package identifiers Microsoft documents in AppLocker guidance.
  • Use Group Policy or the documented registry key to disable Copilot UI elements (where applicable), then test across SKUs. (learn.microsoft.com)
  • Prepare removal/resolution scripts:
  • Create PowerShell remediation that leverages Get‑AppxPackage and Remove‑AppxPackage for per‑device removal, and schedule cleanup via Intune or management tooling for managed fleets. Document re‑provisioning risk if tenant opt‑out isn’t in place.
  • Communicate with users and service desk:
  • Draft short, clear guidance on what Copilot is, how it will appear, how to uninstall locally, and when/how the organization will allow or block the feature.
  • Add Copilot events to monitoring and CIEM/SIEM:
  • Include Copilot installation and usage telemetry in security monitoring, asset inventories, and compliance dashboards.
These steps prioritize predictability and limited disruption. The goal is to treat Copilot like any other managed service rollout — inventory, policy, pilot, harden, communicate.

Technical specifics and verified controls​

  • Tenant opt‑out path (Microsoft 365 Apps admin center): Customization → Device Configuration → Modern App Settings → select Microsoft 365 Copilot app and clear Enable automatic installation of Microsoft 365 Copilot app. This is Microsoft’s documented opt‑out. (learn.microsoft.com)
  • Rebranding: the Microsoft 365 (Office) app is now named Microsoft 365 Copilot across web, Windows and mobile; the rollout of the new name began January 15, 2025, per Microsoft support documentation. This confirms that the desktop Copilot app is a continuation of the Microsoft 365 entry point, not a wholly separate product. (support.microsoft.com)
  • Group Policy and registry controls: Microsoft Learn and Windows management guidance detail Group Policy paths and a registry key that can disable Windows Copilot UI elements in managed environments. Admins should test these across Windows versions because behavior may vary by SKU and update channel. (learn.microsoft.com)
  • Removal: Per Microsoft‑documented and community‑verified approaches, uninstalling via Settings → Apps → Installed apps or via PowerShell Get‑AppxPackage / Remove‑AppxPackage is feasible for individual devices; enterprise uninstalls require coordinated remediation to avoid re‑provisioning.
Note: Microsoft’s Learn page documents the EEA exclusion and the admin opt‑out as the official controls; third‑party reporting has supplied narrower rollout dates. Where Microsoft uses season‑level phrasing (Fall 2025), treat specific calendar dates from outlets as reporting rather than company‑stated deadlines. (learn.microsoft.com)

Privacy, telemetry and compliance considerations​

Automatic app installs change the threat surface and telemetry footprint on endpoints. Key considerations:
  • Data flows: Copilot features may involve enterprise data traversing cloud services, model pipelines and third‑party model providers. Where your org uses sensitive data, verify how Copilot handles data in transit and at rest, which storage and processing locations apply, and whether the feature aligns with existing data‑handling policies.
  • Regional law: Microsoft’s EEA carve‑out underscores that regulatory regimes matter. Organizations with global footprints should examine whether regional privacy laws, data localization rules or AI‑specific regulations require further restrictions beyond Microsoft’s defaults. (learn.microsoft.com)
  • Telemetry and logging: Add Copilot endpoints and usage to your logging, retention and processing inventories. SIEM rules should flag unexpected installations, unusual API usage or cross‑tenant access patterns.
  • Licensing alignment: Copilot features and chat availability vary by license type; ensure licensing, access controls, and conditional access policies are aligned with your intended deployment model. (support.microsoft.com)
Risk mitigation is a combination of technical controls, tenant policy, legal review and user education.

Community reaction and user sentiment​

The automatic install policy has already prompted online pushback: users and some admins view an auto‑installed AI companion as an overreach if it arrives without explicit consent, especially on personal or regulated devices. Commentators stress that while the feature is intended for productivity, opt‑in by default would have been less contentious than opt‑out by default in many scenarios.
Concerns commonly raised include:
  • Surprise and perceived bloat on consumer devices.
  • Future changes in telemetry or update behaviours that may be hard to track in locked‑down environments.
  • The administrative burden of blocking or rolling back the install in tightly controlled images.
Those concerns are tangible: automated distribution at scale can generate support tickets, configuration drift and compliance questions if not handled proactively.

Notable strengths and potential risks — critical analysis​

Strengths
  • Faster access to enterprise AI features. Centralized Copilot makes it easier for employees to find and use AI‑driven productivity tools, reducing friction for common tasks like drafting, summarization and data analysis.
  • Decoupled update model. Treating Copilot as an independently updated app lets Microsoft ship improvements more quickly and address model or UX issues without a major OS update.
  • Admin controls exist. Microsoft provides tenant‑level opt‑out and guidance for AppLocker/GPO and removal techniques; for many managed environments, these controls are sufficient to retain policy control. (learn.microsoft.com)
Risks
  • Consent and user expectations. Installing a new app by default, even in the background, risks eroding user trust where consent or prior notice is expected.
  • Operational overhead. The additional update and telemetry channel increases audit and lifecycle management load for endpoint teams.
  • Regulatory exposure. Although Microsoft excluded the EEA by default, other jurisdictions may raise similar concerns; organizations operating globally must treat Copilot as a regulatory variable.
  • Inconsistent enforcement. Community reports show that local controls (e.g., GPO, registry tweaks) can behave inconsistently across Windows versions and update experiments; this means layered enforcement is often necessary.
In short: the product decision makes sense for adoption, but the operational and trust costs are real and require preemptive action from IT and security teams.

Practical recommendations (concise checklist)​

  • Inventory endpoints with Microsoft 365 desktop apps now.
  • If you must block the push, set the tenant opt‑out in the Microsoft 365 Apps admin center before early October or pilot the change first. (learn.microsoft.com)
  • Deploy layered enforcement (AppLocker + GPO/registry + MDM) for guaranteed blocking in hardened environments.
  • Prepare uninstallation scripts and Intune remediation for endpoints that receive the app before opt‑out is enforced.
  • Update privacy/data‑protection reviews and SIEM rules to include Copilot telemetry and usage.
  • Draft user communication to explain the change, the organization’s stance, and how to request removal or temporary exceptions.

What remains uncertain — and where to watch​

  • Microsoft’s documentation uses “Fall 2025” as the official timeframe while industry outlets report an early October start and mid‑November completion for the staged rollout; tenants should monitor Message Center posts for tenant‑specific timing rather than rely on second‑hand calendar estimates. (learn.microsoft.com)
  • The exact behavior of uninstall/remediation across different Windows servicing channels may vary; test removal and AppLocker rules on representative hardware and images.
  • Ongoing regulatory developments (in the EU and elsewhere) may force Microsoft to adjust distribution mechanics or telemetry collection; organizations should plan for such contingencies.

Conclusion​

Microsoft’s decision to auto‑install the Microsoft 365 Copilot app on Windows devices that already run Microsoft 365 desktop clients is a clear signal: Copilot is intended to be a mainstream part of the Microsoft productivity experience. The company provides documented controls — including a tenant opt‑out and guidance for Group Policy, AppLocker, and removal — and supplies a practical carve‑out for the EEA. (learn.microsoft.com) (support.microsoft.com)
For IT and security teams, the new reality is straightforward: treat the Copilot rollout as an operational event. Inventory eligible devices, decide policy, pilot, apply layered enforcement if required, and communicate to users. For organizations that value predictable, locked‑down endpoints, the opt‑out and hardened enforcement steps are essential. For teams seeking to accelerate AI adoption, the new app will make Copilot more discoverable and easier to govern centrally.
This change will be an early test of how organizations balance adoption against control in an era when major vendors increasingly push generative AI into everyday endpoints; preparedness and clear policy choices will determine whether Copilot lands as a productivity boost or an administrative headache.

Source: TechRadar Microsoft Confirms Automatic Copilot Installation on 365 Clients This October
 

Starting in early October and finishing around mid‑November 2025, Microsoft will quietly push the Microsoft 365 Copilot app to many Windows PCs that already have Microsoft 365 desktop apps installed — downloading and installing the app in the background, adding an icon to the Start menu, and enabling it by default unless administrators intervene. (learn.microsoft.com)

Isometric tech workspace with app tiles, calendar, and security dashboard against a Europe map with a red alert.Background​

Microsoft has been methodically embedding AI into its productivity stack for the past two years, from Copilot features inside Word, Excel and PowerPoint to a standalone Copilot app that brings chat, search, agents and connectors into a single interface. The newest deployment step changes distribution: instead of waiting for users to install Copilot or tying it only to Windows feature updates, Microsoft will deliver the Microsoft 365 Copilot app as a background installation to eligible Windows devices, accelerating discoverability and adoption. (learn.microsoft.com)
This shift is significant because Microsoft is treating Copilot as a modular, subscription‑bound companion app — one that can be updated independently of Windows and fast‑tracked through Microsoft’s app distribution channels. The delivery model reduces update friction, but it also raises policy, privacy, and support questions that IT teams and privacy‑conscious users need to address before the rollout hits living rooms and enterprise desktops.

What Microsoft announced (the facts)​

  • What will happen: Windows devices that already have Microsoft 365 desktop client apps (for example, Word, Excel, PowerPoint) will automatically receive the Microsoft 365 Copilot app via a background installation. The install is designed to be non‑disruptive and will place a Copilot icon in the Start menu. (learn.microsoft.com)
  • When it will happen: Microsoft’s deployment guidance describes the timeframe as “Fall 2025,” with industry reporting and admin notifications indicating a start in early October and completion by mid‑November 2025. Administrators should expect a phased rollout rather than a single‑day push. (learn.microsoft.com)
  • Who is excluded by default: Customers in the European Economic Area (EEA) will not receive the automatic install by default — an explicit regional exclusion Microsoft has built into the deployment. This reflects regulatory caution around data protection and platform rules in Europe. (learn.microsoft.com)
  • Administration controls: Tenant administrators can prevent the automatic installation for their managed devices by toggling a setting in the Microsoft 365 Apps admin center: go to Customization > Device Configuration > Modern App Settings, select the Microsoft 365 Copilot app, and clear the “Enable automatic installation of the Microsoft 365 Copilot app” checkbox. This is a tenant‑level control intended to block the background push. (learn.microsoft.com)
  • End‑user removal: If Copilot does appear on a device, individual users can uninstall it from Settings > Apps > Installed apps (Windows 11 and Windows 10), or administrators can remove it using PowerShell. Microsoft also documents PowerShell and uninstallation guidance for managed environments. (support.microsoft.com)
These are the core, verifiable points that IT pros and advanced users should plan around.

Why Microsoft is doing this — strategy and engineering rationale​

Microsoft’s approach is driven by four practical imperatives:
  • Discoverability: A Start‑menu icon dramatically increases the chance users will try Copilot, especially casual individuals who won’t proactively install an AI assistant otherwise.
  • Modularity and speed: Delivering Copilot as a separate app (rather than embedding every change inside a Windows or Office update) lets Microsoft iterate faster, push security and feature updates through app channels, and better align releases with Microsoft 365 subscription logic. (learn.microsoft.com)
  • Commercial positioning: Copilot is a revenue and retention play for Microsoft 365. Integrating the Copilot experience across endpoints — and making it trivially discoverable — both supports upsell opportunities and reduces friction for paid Copilot features when licensing is already configured. Licensing is still required for many advanced Copilot features, and tenant admins control who gets access. (learn.microsoft.com)
  • Regulatory calculus: Microsoft is explicitly avoiding a full global push; the EEA exclusion signals that regulatory frameworks like GDPR, the Digital Markets Act and regional privacy scrutiny are front‑of‑mind. Excluding EEA customers by default limits near‑term regulatory friction while enabling a broader rollout elsewhere. (learn.microsoft.com)
All of the above makes sense from a product and business perspective. But the implementation details drive the real world impact.

Who will be affected — consumers, businesses, and admins​

Consumers and personal users​

If your PC uses Microsoft 365 desktop apps and you sign in with a Microsoft Account (consumer MSA), you may see the Copilot app appear in your Start menu in October–November 2025. If you don’t want it, you can uninstall it from Settings or reinstall from the Microsoft Store later if you change your mind. (support.microsoft.com)

Small businesses and unmanaged devices​

Small companies and mixed environments that use Microsoft 365 desktop apps but do not centrally manage installs will be treated like consumers: Copilot will arrive unless the tenant-level opt‑out is set. Admins in small orgs should plan communications now. (learn.microsoft.com)

Enterprises and managed tenants​

Enterprises retain control, but the situation is nuanced. Tenant administrators can opt out in the Microsoft 365 Apps admin center to block auto‑installation. Microsoft also documents AppLocker and PowerShell techniques administrators can use to prevent installation or remove the app in managed environments. That said, communications, testing and layered controls will likely be necessary for strict compliance or highly regulated industries. Microsoft’s published guidance prioritizes admin levers while acknowledging additional controls like AppLocker for stricter environments. (learn.microsoft.com)
Important caveat: some third‑party and community reporting has described enterprise endpoints as effectively exempt in practice; however Microsoft’s official guidance centers on admin controls rather than a blanket exemption for all managed devices — so administrators should assume the automatic option is enabled for most tenants unless they actively opt out. This distinction is critical and should be treated as a verified point: the default is enabled for most tenants outside the EEA, and admins must change the setting to opt out. (learn.microsoft.com)

The privacy and regulatory angle​

Microsoft’s documentation explicitly excludes the EEA from the automatic background installation, a move that industry analysts and legal observers interpret as Microsoft recognizing the higher compliance bar in Europe. Local privacy rules and emergent EU digital platform regulations create real compliance costs and uncertainty for aggressive distribution choices. This regional exclusion is a strategic hedge. (learn.microsoft.com)
Beyond geography, the bigger privacy discussion centers on data handling, telemetry and whether user prompts or content are used for model training. Microsoft has repeatedly said enterprise data used with Copilot is subject to enterprise protections and that prompt data will not be used to train public models without safeguards, but those commitments are contractual and technical and therefore warrant close review in any organization using Copilot for sensitive content. Administrators should review Copilot and Microsoft 365 privacy docs, contractual model training terms, and data residency settings when evaluating rollout. (learn.microsoft.com)

Security, manageability and operational risks​

  • Helpdesk surge risk: A background install that users discover unexpectedly tends to generate helpdesk tickets and negative sentiment. IT should plan for a predictable spike in support requests and prepare canned responses and FAQ guidance.
  • Additional attack surface: Any new app increases the potential attack surface. While Copilot is produced by Microsoft and signed by Microsoft Corporation, the app still must be managed, patched and monitored like any other endpoint component. AppLocker and endpoint protection rules should be evaluated. (learn.microsoft.com)
  • Policy sprawl and enforcement complexity: The number of policy levers (tenant opt‑out, AppLocker, Group Policy, Intune/MDM) can create inconsistent states across fleets if not coordinated. AppLocker rules must be authored and tested carefully; Microsoft provides publisher and package identifiers to build blocking rules, but production rollout needs audit and staged enforcement. (learn.microsoft.com)
  • Licensing and feature gating confusion: The Copilot app itself may appear on a device but Copilot features are gated by license and tenant configuration. Users who find an icon and try to use Copilot may be surprised by a login gate or access error. Administrators should sync licensing communications with any deployment decisions. (learn.microsoft.com)
  • Consumer vs enterprise authentication model: Microsoft’s documentation distinguishes the consumer Copilot app experience from enterprise flows in some cases; for example, the consumer app may not support Microsoft Entra authentication directly and could redirect enterprise identities to web flows, which affects single sign‑on and provisioning. Administrators should verify authentication behavior in their test tenants. (learn.microsoft.com)

Practical guidance: what IT administrators should do now​

Below is a prioritized checklist and a set of actionable steps for IT teams to prepare before the October rollout.

Immediate checklist (first 72 hours)​

  • Audit: Identify all Windows devices with Microsoft 365 desktop client apps (Word/Excel/PowerPoint). Generate an inventory of devices where the app could auto‑install.
  • Policy decision: Decide whether your organization wants the Copilot app to appear automatically (for pilot groups) or whether it must be blocked tenant‑wide.
  • Communication plan: Draft an internal announcement for users and helpdesk staff explaining the rollout window, what users will see, how to get help, and uninstall options.
  • Test pilot: Pick a small, controlled pilot group and test the admin opt‑out, AppLocker rules and PowerShell uninstall scripts.

Admin opt‑out (tenant level)​

  • Sign in to the Microsoft 365 Apps admin center with an admin account.
  • Navigate to Customization > Device Configuration > Modern App Settings.
  • Select Microsoft 365 Copilot app.
  • Clear the checkbox labeled Enable automatic installation of the Microsoft 365 Copilot app.
  • Validate in a pilot tenant and monitor for expected behavior. (learn.microsoft.com)

Prevent installation using AppLocker (recommended for strict lock‑downs)​

  • Configure AppLocker policies before the Copilot package is pushed by Microsoft updates.
  • Use publisher‑based rules with the following publisher and package identifiers to block the consumer Copilot package:
  • Publisher: CN=MICROSOFT CORPORATION, O=MICROSOFT CORPORATION, L=REDMOND, S=WASHINGTON, C=US
  • Package name: MICROSOFT.COPILOT
  • Package version: * (and above)
  • Deploy AppLocker in audit mode first to verify the rule impact and then enforce once confirmed. (learn.microsoft.com)

Uninstall Copilot at scale (if already installed)​

  • Use documented PowerShell removals (Get‑AppxPackage / Remove‑AppxPackage) to remove package instances across endpoints.
  • For tenant controlled add‑ins or extensions (e.g., Copilot for Services), use admin PowerShell scripts or admin centers to remove add‑ins for users or tenants. (learn.microsoft.com)

End‑user guidance (for support teams)​

  • If a user finds Copilot and wants it removed: direct them to Settings > Apps > Installed apps and select Uninstall. If that fails, provide a scripted PowerShell removal or central uninstall push.
  • If a user sees sign‑in problems: confirm license assignment and tenant configuration; Copilot invites and features require qualifying licenses in many scenarios. (support.microsoft.com)

Practical guidance: what power users and privacy‑conscious individuals should do​

  • Check for the Copilot icon in Start menu after early October; if present and unwanted, uninstall via Settings > Apps. (support.microsoft.com)
  • For fine control, use local AppLocker (on Pro/Enterprise) or Group Policy to block the package — but test carefully before enforcing.
  • Review Microsoft account privacy settings and connected experiences in Office apps if you want to reduce Copilot’s access to content and connected features. Clearing connected experiences impacts other Office features too, so evaluate tradeoffs. (support.microsoft.com)

Balanced assessment — strengths, weaknesses and the likely human reaction​

Strengths​

  • Faster access to AI: For organizations and users who want Copilot, the background install means fewer obstacles to trying the assistant and faster uptake of productivity features. Centralized experience across desktop, web and mobile makes discovery straightforward. (learn.microsoft.com)
  • Modular updates: By decoupling the Copilot app from major Windows updates, Microsoft can iterate and patch the experience more quickly than previously possible.
  • Admin controls exist: Microsoft provides tenant opt‑out settings and AppLocker guidance — meaningful levers for organizations that want to control the install. (learn.microsoft.com)

Weaknesses and risks​

  • Perception of bloatware: Users who didn’t ask for another Microsoft app may view this as unwanted software being pushed onto their PC. Unexpected app icons often cause distrust and support escalations.
  • Complex management surface: Multiple overlapping controls (tenant opt‑out, AppLocker, Group Policies, PowerShell scripts) increase management complexity and the risk of inconsistent states across machines.
  • Privacy and compliance friction: The EEA exclusion signals legal risk; organizations in or doing business with EU entities must validate data handling and contractual protections before enabling Copilot broadly. (learn.microsoft.com)
  • Potential for licensing confusion: The presence of the app does not guarantee access to features — licensing gates and tenant settings determine whether Copilot capabilities are available, which will confuse some users. (learn.microsoft.com)

Verdict — what this rollout means for Windows users and IT teams​

Microsoft’s decision to push the Microsoft 365 Copilot app automatically to eligible devices is a decisive product move: it prioritizes discoverability and fast adoption of AI features, while preserving administrative controls and regional exceptions. For organizations that want to embrace Copilot, the rollout simplifies onboarding and reduces friction. For those that prioritize control, privacy or conservative change management, Microsoft has provided technical levers — but those levers require planning, testing and coordination to be effective.
The practical reality is straightforward: if you manage Windows devices and Microsoft 365, assume the Copilot app will be targeting your fleet from early October 2025 unless you a) opt the tenant out in the Microsoft 365 Apps admin center, b) preemptively block the package using AppLocker, or c) prepare post‑install removal scripts. If you’re a consumer or an unmanaged small business, expect to see a new Start‑menu icon and know that uninstall paths are supported. (learn.microsoft.com)

Practical checklist to close (quick reference)​

  • Inventory: Find devices with Microsoft 365 desktop apps.
  • Decide: Approve rollout, pilot, or opt out tenant‑wide.
  • Opt‑out: Use Microsoft 365 Apps admin center > Customization > Device Configuration > Modern App Settings. (learn.microsoft.com)
  • AppLocker: Prepare publisher‑based AppLocker rules if you require strict blocking. (learn.microsoft.com)
  • Uninstall scripts: Prepare PowerShell removal scripts for cleanup. (learn.microsoft.com)
  • Communicate: Notify users and equip helpdesk with FAQs and scripts.

Microsoft’s Copilot rollout is a clear moment: the vendor is moving from optional feature to default presence. That’s a powerful way to accelerate product adoption — but it also places the onus on organizations and privacy‑attentive users to make choices and set boundaries before early October 2025.

Source: TechWorm Microsoft’s Copilot AI Will Install Itself On Windows PCs This Fall
 

Microsoft will begin automatically installing the Microsoft 365 Copilot desktop app on most Windows PCs that already have Microsoft 365 desktop applications, in a background, phased rollout Microsoft describes as starting in “Fall 2025” and which industry reporting has translated into an early‑October through mid‑November deployment window for many tenants.

Futuristic monitor UI shows Copilot with a world map and Fall 2025 timeline.Background / Overview​

Microsoft’s Copilot strategy has steadily moved from scattered in‑app helpers to a unified, cross‑platform assistant surfaced through a dedicated Microsoft 365 Copilot app. That app centralizes chat, search, agents and integrations with Word, Excel, PowerPoint and other Microsoft 365 services. With the new distribution step, Microsoft is changing how the Copilot experience is discovered and managed on Windows devices by delivering the app as a separable, updateable product outside the Windows servicing cycle.
Microsoft’s documentation frames the change as non‑disruptive and controllable by tenant administrators, and it explicitly excludes customers in the European Economic Area (EEA) from the automatic installation by default. At the same time, several independent outlets and admin‑focused writeups have interpreted Microsoft’s seasonal timing into a concrete early‑October → mid‑November rollout window, a detail that administrators should treat as guidance rather than a guaranteed single‑date event.

What Microsoft has announced — the verifiable facts​

  • Windows devices that already have Microsoft 365 desktop client apps (Word, Excel, PowerPoint, Outlook, etc.) are eligible for an automatic background installation of the Microsoft 365 Copilot app.
  • The company’s documented deployment timeline states the installation “will start in Fall 2025.” Some industry reporting places the practical rollout window in early October through mid‑November 2025, but Microsoft’s Learn page uses the broader seasonal phrase. Administrators should monitor tenant Message Center notices for exact timing.
  • Devices and tenants in the EEA are excluded from the automatic install by default. This is an explicit regional carve‑out in Microsoft’s deployment guidance.
  • Tenant administrators can prevent automatic installation using a documented opt‑out in the Microsoft 365 Apps admin center: navigate to Customization → Device Configuration → Modern App Settings, select the Microsoft 365 Copilot app, and clear “Enable automatic installation of Microsoft 365 Copilot app.” That tenant‑level control persists and preserves existing deployment images and policies.
  • Where the app is installed, Microsoft says it will be added to the Start menu and enabled by default for users who have Copilot licensing or access; visibility and exact behavior may vary by system configuration and SKU.
These are the core, load‑bearing claims that IT teams and advanced users must verify against their tenant Message Center notices and Microsoft 365 admin settings ahead of the deployment window.

Timeline, rollout mechanics and what “background install” really means​

Timeline nuance​

Microsoft’s public language uses “Fall 2025” for the start of the campaign; independent reporting and admin guidance sites have documented a more concrete early‑October → mid‑November window as the likely phased rollout. Administrators should not rely on a single calendar day; instead, treat this as a staged push that may vary by region, tenant settings and device SKU.

Phased background installs​

“Background” in Microsoft’s description means the company intends the app to be downloaded and installed without an explicit user prompt or workflow interruption. Practically, that will often manifest as:
  • A new Start menu tile or entry for Microsoft 365 Copilot.
  • No interactive installer UI for the user at the time of the push.
  • Possible automatic startup behavior or presence in the system tray depending on the default app configuration and device image.
Note: background does not guarantee identical behavior across every Windows edition, OEM image, or managed environment. Past app pushes and companion‑app behaviors have differed across consumer, EDU and enterprise SKUs; testing is essential.

Who will be affected (and who won’t)​

Eligible (high likelihood)​

  • Devices with installed Microsoft 365 desktop apps that are outside the EEA, and where tenant settings have not disabled automatic deployment. This includes many consumer PCs tied to Microsoft accounts and enterprise endpoints managed under Microsoft 365 tenant policies.

Excluded by default​

  • Devices belonging to tenants or users located in the European Economic Area (EEA) are explicitly excluded from the automatic installation by Microsoft’s guidance. That regional exclusion appears to be a regulatory mitigation step.

Edge cases and caveats​

  • If the Copilot app is already installed on a device, the rollout will likely produce no visible install event.
  • Devices with custom images or that rely on strict locked‑down packaging processes may observe different behavior depending on how their management tools reconcile Microsoft’s background pushes with local imaging and software distribution policies.

Admin controls: what IT teams can do now (step‑by‑step)​

Microsoft provides a tenant‑level toggle that prevents automatic installation—this is the authoritative control for managed organizations. The recommended immediate steps for admins are:
  • Inventory: identify all endpoints with Microsoft 365 desktop clients and group them by geography, SKU and management channel.
  • Decide policy: choose one of three stances — allow broadly, restrict to pilot groups, or block tenant‑wide. Document the choice and apply it before the rollout begins.
  • Execute the tenant opt‑out (if desired): go to Microsoft 365 Apps admin center → Customization → Device Configuration → Modern App Settings → select Microsoft 365 Copilot app → clear “Enable automatic installation of Microsoft 365 Copilot app.” This preserves existing deployment policies and images immediately.
  • Harden where necessary: layer tenant opt‑out with device‑level enforcement (AppLocker, SRP, Intune/MDM policies, or the TurnOffWindowsCopilot registry/GPO setting) for environments that require stronger guarantees. Test enforcement across representative SKUs.
  • Communicate: prepare user guidance, helpdesk scripts and an FAQ so support teams can answer expected user questions and reduce ticket volume. Microsoft explicitly recommended preparing support staff and notifying users in advance.
These steps align with Microsoft’s documented admin controls and community guidance; they form a practical baseline for controlling the Copilot footprint in managed environments.

Practical options for home and personal users​

For most personal users who run Microsoft 365 desktop apps on unmanaged machines, the tenant‑level opt‑out is not available. The practical routes to avoid Copilot on consumer devices are:
  • Uninstall after install: if the app appears, remove it via Settings → Apps → Installed apps (Windows 10/11) or use PowerShell to uninstall. This is straightforward but reactive.
  • Disable autostart and notifications: modify the app’s startup behavior and notifications to reduce visibility and resource use. This is less invasive than uninstalling.
  • Avoid Microsoft 365 desktop apps: the automatic push targets devices that already have Microsoft 365 desktop clients installed. Using alternative productivity suites or web‑only Office experiences may avoid the push but comes with trade‑offs.
  • Advanced local blocks: knowledgeable users can deploy AppLocker rules, use SRP, or apply the documented TurnOffWindowsCopilot registry keys; however, such changes can cause unexpected side effects and require technical skill.
Each option has trade‑offs: uninstalling removes the convenience of Copilot when you may want it later; blocking at the OS level may interfere with other Microsoft delivery mechanisms; and avoiding Microsoft 365 entirely may not be practical for users who rely on its features.

Privacy, telemetry and regulatory risks​

Microsoft has included an EEA carve‑out and admin controls, which signals an awareness of regulatory complexity. Nonetheless, the rollout raises several verifiable concerns for privacy and compliance teams:
  • Data flows and telemetry: enterprises should demand explicit, verifiable documentation of how enterprise prompts and data are handled by Copilot and its backend models. Microsoft published general admin guidance, but enterprises handling regulated data must confirm contractual and technical safeguards.
  • Expanded telemetry surface: every additional client that can invoke Copilot increases the surface area for telemetry, model interactions and logging; organizations must determine whether that surface aligns with their data handling and retention policies.
  • Regional regulatory exposure: the EEA exclusion shows Microsoft is already calibrating regionally; regulators outside the EEA may still scrutinize deployments, particularly where automatic installs occur without explicit end‑user consent.
Flagged claim: exact telemetry guarantees and contractual protections for specific enterprise data flows should be treated as unverifiable until administrators obtain explicit Microsoft documentation and contractual amendments that reflect Copilot’s enterprise data handling model.

Operational impact and helpdesk preparedness​

A silent push of a visible new app is a predictable driver of helpdesk tickets. Microsoft itself advised administrators to prepare support teams and notify users ahead of the change to reduce confusion and help desk volume. Recommended operational playbook:
  • Draft canned responses and triage scripts for Tier‑1 support that explain what Copilot is, why it was installed, and how to remove or disable it locally.
  • Pilot in a controlled group and capture metrics: performance, memory/CPU impact, startup time, and user sentiment. Use this data to inform a staged rollout or an opt‑out decision.
  • Add Copilot events to SIEM and monitoring rules so IT can detect unexpected installs or behavior in managed fleets.
  • If you block tenant‑wide, test imaging pipelines and managed images to ensure the absence of Copilot doesn’t break user scenarios or script expectations.
Planning now prevents reactive firefighting when a large number of users first notice a new Start menu entry.

Technical mitigation options (detailed)​

For administrators seeking layered enforcement, the community and Microsoft documentation point to several complementary techniques:
  • Tenant opt‑out via the Microsoft 365 Apps admin center (primary, documented control).
  • AppLocker / SRP policies to prevent execution of the Copilot binaries where stronger enforcement is needed. Test across device imaging variants.
  • GPO / Registry TurnOffWindowsCopilot (HKEY_LOCAL_MACHINE\SOFTWARE\Policies\Microsoft\Windows\WindowsCopilot with TurnOffWindowsCopilot=1) to reduce in‑shell Copilot integrations; effectiveness varies by Windows version and Microsoft’s app delivery model. Administrators should validate behavior after applying this setting.
  • PowerShell uninstall scripts for bulk removal post‑install, combined with endpoint management tasks to re‑image or reconfigure devices where required.
Caveat: UI-only toggles may not guarantee enforcement in all environments; layered controls give stronger assurances but increase management complexity. Thorough testing across representative devices is mandatory.

Strategic analysis: why Microsoft is doing this​

From product and commercial standpoints, the move is logical:
  • Discoverability & Adoption: a Start‑menu presence lowers the barrier to trying Copilot, increasing organic adoption among users who don’t explore ribbons or web portals.
  • Faster iteration: decoupling Copilot from the OS allows Microsoft to ship model and feature updates faster, independent of Windows feature update cycles.
  • Commercial alignment: surfacing Copilot across endpoints supports licensing and upsell opportunities tied to paid Copilot features and Microsoft 365 subscriptions.
However, there are strategic risks:
  • Perception of overreach: forced or surprise installs can damage trust among privacy‑conscious customers and enterprise security teams.
  • Regulatory friction: Microsoft already excluded the EEA; additional regulatory pressure elsewhere could force further segmentation or contractual complexity.
  • Operational overhead: IT teams must now manage an additional app distro/telemetry surface, raising lifecycle and audit workloads.
The net strategic calculus favors Microsoft’s desire to normalize Copilot as a first‑class productivity companion, but execution and communication quality will determine whether the move improves productivity or provokes customer pushback.

Recommended checklist for IT decision‑makers (ready to implement)​

  • Inventory all devices that have Microsoft 365 desktop apps and tag by region and management channel.
  • Review and, if necessary, change the Microsoft 365 Apps admin center setting before the rollout window if you want to block automatic installation.
  • Pilot the Copilot app in a controlled cohort to measure performance and support impact.
  • Prepare end‑user communications and helpdesk documentation that explain the app, removal steps and why it may appear.
  • Implement layered enforcement (AppLocker, SRP, registry/GPO) in regulatory or security‑sensitive environments and validate outcomes.
  • Add Copilot events and telemetry to SIEM to monitor installs and usage.
  • Revisit vendor contracts and data processing addenda if enterprise prompts or attachments will be sent to cloud models, and require transparency on data flows where needed.

Bottom line: practical verdict for users and admins​

Microsoft’s automatic installation of the Microsoft 365 Copilot app is a clear signal that the company intends AI to be a default part of the productivity experience. For many users, Copilot will be a convenience that accelerates repetitive tasks and improves discoverability of AI tools. For organizations that require predictability, privacy assurances, or controlled desktops, the change is an operational event that must be managed proactively.
Administrators have a documented tenant opt‑out and several device‑level enforcement options, but consumer users will face more limited choices and may need to uninstall or block locally after the fact. The EEA exclusion is an important regulatory concession, but administrators outside the EEA should assume the push will arrive unless they opt out or harden endpoints.
Microsoft’s approach is product‑driven and has clear advantages for adoption and iteration, but it moves important governance responsibilities from Microsoft onto IT teams and privacy officers. The sensible path is to treat this rollout as a planned change: inventory, pilot, decide, communicate and monitor.

Conclusion​

The October–November rollout window (interpreted by industry reporting from Microsoft’s “Fall 2025” guidance) transforms Copilot from a discoverable ribbon or web tool into a first‑class Start‑menu app on eligible Windows devices. That shift increases discoverability and accelerates adoption, while also creating operational, privacy and regulatory work for IT teams and frustration risk for users who see an unsolicited app appear on their desktop. Administrators can prevent the automatic installation via the Microsoft 365 Apps admin center and should combine that control with layered endpoint policies and clear communications where strict control is required. For home users, local uninstall, disabling startup behavior, or avoiding Microsoft 365 desktop clients are the practical workarounds, each with trade‑offs. The rollout is a defensible product move, but the final outcome will depend on Microsoft’s transparency and on IT leaders’ ability to treat Copilot’s arrival as a managed change rather than an unexpected surprise.

Source: TechPowerUp Microsoft to Force-Install Copilot on Most Windows PCs This October | TechPowerUp}
 

Microsoft is rolling Copilot from an optional add‑on into a default part of the Microsoft 365 experience — automatically installing the Microsoft 365 Copilot app on Windows devices that already have Microsoft 365 desktop clients — a background rollout Microsoft says will begin in Fall 2025 and explicitly excludes devices in the European Economic Area (EEA). (learn.microsoft.com)

A futuristic workspace with holographic data projections around a curved monitor.Background: why this change matters​

Microsoft’s Copilot strategy has shifted from buried in application ribbons and separate paid services to a unified, discoverable app that functions as the primary entry point for AI features across Microsoft 365 — chat, search, agents, and cross‑app automation. The company describes the decision as a discoverability and product‑unity play: a single app that can be updated independently of Windows, shipped across platforms (web, Windows, Mac, Android, iOS), and presented consistently to end users. (theverge.com)
For IT teams and privacy‑conscious users, the change is significant because it increases the management surface and puts a background installation on devices by default. That makes Copilot visible in Start menus and end‑user workflows without manual installs, and it pushes organizations to make policy decisions about whether to accept that visibility or block it proactively. (learn.microsoft.com)

What Microsoft actually announced (the facts IT teams need)​

  • The Microsoft 365 Copilot app is available as a web app, desktop apps for Windows and Mac, and mobile apps for Android and iOS. (learn.microsoft.com)
  • Microsoft’s deployment documentation states that Windows devices with the Microsoft 365 desktop client apps will automatically install the Microsoft 365 Copilot app, and that installation “will start in Fall 2025.” (learn.microsoft.com)
  • Microsoft explicitly says the automatic installation is not enabled for customers in the European Economic Area (EEA). (learn.microsoft.com)
  • Tenant administrators can prevent automatic installation via the Microsoft 365 Apps admin center under Customization → Device Configuration → Modern App Settings by unchecking “Enable automatic installation of Microsoft 365 Copilot app.” (learn.microsoft.com)
These are the core operational facts administrators must use to plan deployment, testing, and communications. Independent reporting and admin guidance translate Microsoft’s broad “Fall 2025” window into a practical staged rollout that begins in early October and runs toward mid‑November 2025 — a helpful operational frame for scheduling pilots and tenant communications. (tomshardware.com)

The rollout and the EEA carve‑out: regulatory context​

Microsoft’s explicit carve‑out for the EEA is the clearest signal yet that regional data‑protection and regulatory concerns are shaping large AI deployments. By excluding the EEA from the automatic push, Microsoft is recognizing that EU regulations and enforcement expectations around generative AI, data transfers, and consumer protections remain materially different from other regions. That choice reduces immediate regulatory risk while allowing Microsoft to test and scale adoption elsewhere. (learn.microsoft.com)
The practical implication: organizations with cross‑border fleets must inventory device geography and tenancy carefully. Devices registered to accounts that the tenant treats as EEA may not receive the push, while devices outside the EEA will — unless administrators opt out. That introduces a mixed‑state environment for many multinational IT shops and raises questions about consistent governance across the estate. (learn.microsoft.com)

How to block or disable Copilot: tenant and local controls​

Microsoft provides multiple layers of control — tenant opt‑outs for managed environments and local controls for device‑level blocking. IT teams should treat these as complementary and choose the approach that matches their governance model.

Tenant‑level opt‑out (recommended for managed tenants)​

  • Sign in to the Microsoft 365 Apps admin center with an admin account.
  • Navigate to Customization → Device Configuration → Modern App Settings.
  • Select Microsoft 365 Copilot app, then clear Enable automatic installation of Microsoft 365 Copilot app.
    This prevents future automatic installs for devices under that tenant’s management, though it does not automatically remove the app from devices where it’s already installed. (learn.microsoft.com)

Local and OS‑level controls​

  • Group Policy (Windows 11 Pro/Enterprise/Education): Use the Group Policy path
    Computer Configuration → Administrative Templates → Windows Components → Windows CopilotTurn off Windows Copilot. This policy writes the corresponding registry settings and hides/disables Copilot on managed devices. Practical effectiveness can vary by OS build and feature design; test before broad rollout. (lifewire.com)
  • Registry (all Windows SKUs): Create the key
    HKEY_LOCAL_MACHINE\SOFTWARE\Policies\Microsoft\Windows\WindowsCopilot
    Add a DWORD named TurnOffWindowsCopilot and set it to 1 to disable Copilot at the registry level. This approach works on Windows Home as well but requires careful change management and backups. (howtogeek.com)
  • App‑blocking: Use AppLocker, Software Restriction Policies, or Intune/Endpoint Manager application control rules to block Copilot executables or the ms‑copilot: URI protocol. This is the most aggressive option and can prevent run‑time activation even if the app is present on disk. (learn.microsoft.com)
  • Within Microsoft 365 apps (per‑device): Individual users or device admins can turn Copilot off inside Office apps via File → Options → Copilot and clear the “Enable Copilot” checkbox. That disables Copilot features inside the specific Office application on that device. This is useful for targeted, user‑level mitigation but not for enterprise governance. (support.microsoft.com)
Important note: tenant opt‑out prevents future automatic installs but does not retroactively remove the Copilot app. For devices where the app appears after the push, IT must use removal scripts, AppLocker, or uninstall flows to remove the executable and then apply the tenant opt‑out to stop reinfection. (learn.microsoft.com)

Benefits Microsoft claims — real, immediate, and strategic​

  • Discoverability and higher adoption: A Start‑menu app removes friction for average users who don’t know Copilot features exist inside ribbons. Microsoft expects increased experimentation and usage to follow. (learn.microsoft.com)
  • Unified experience: A single Copilot app standardizes the UI for chat, agents, and cross‑app search across platforms (desktop, web, mobile), simplifying user training and feature rollout. (theverge.com)
  • Faster iteration: As a separate app, Copilot can be updated independently of Windows servicing, enabling quicker improvements, fixes, and model updates. That agility matters for AI features that need frequent tuning. (learn.microsoft.com)
  • Commercial scale: Ubiquity increases the addressable audience for paid Copilot tiers, agent stores, and value‑added enterprise features. Normalizing the app inside Microsoft 365 furthers Microsoft’s subscription and add‑on strategies. (theverge.com)
These are valid operational benefits for organizations willing to embrace Copilot and who have prepared governance, monitoring, and training to maximize business value.

Where the risks are concentrated​

While the benefits are real, the automatic push raises several non‑trivial risks that IT leaders must evaluate and mitigate:
  • Regulatory and privacy exposure: Automatic deployment outside the EEA but not inside it underscores regulatory uncertainty around generative AI. Organizations processing regulated data must consider whether Copilot feature‑calls send sensitive content to cloud models and whether data residency or data‑processing terms meet compliance needs. Regulatory risk is highest in heavily regulated industries and cross‑border environments. (learn.microsoft.com)
  • Endpoint management complexity: Auto‑installed apps increase image variance, telemetry channels, and patch surfaces. IT teams must update baseline images, audit inventory, and validate that group policies and AppLocker rules still function as expected across SKUs and builds. The management lift for organizations that opt out only after the app appears can be substantial. (learn.microsoft.com)
  • User experience and support noise: Unexpected new Start‑menu items generate helpdesk tickets, confusion, and potential productivity interruptions — especially when Copilot features behave differently across Word/Excel/Outlook versions or when users have disabled features locally but the app remains present. (tomshardware.com)
  • Security and telemetry concerns: Any app that includes cloud‑connected AI components may increase outbound connections, authentication events, and potentially new token uses. Organizations should assess firewall rules, conditional access policies, and telemetry data collection tied to Copilot usage. Instrumentation and filtering should be added to avoid unwanted data exfiltration. (theverge.com)
  • Incomplete local controls on some builds: Multiple community posts and Microsoft Q&A indicate Group Policy and registry toggles sometimes behave differently depending on Windows builds and SKUs. That inconsistency can leave gaps where Copilot remains accessible even after applying controls, requiring aggressive measures like AppLocker. Test policies across representative images. (learn.microsoft.com)

Recommendations and an operational checklist for IT teams​

To handle the arrival of Copilot as a default install, follow this pragmatic checklist:
  • Inventory and scope your estate: identify devices with Microsoft 365 desktop clients and map accounts to tenant geography (EEA vs non‑EEA).
  • Decide organizational policy: permit, pilot, or block. Treat Copilot like any new managed service — pilot in a single BU before enterprise enablement.
  • If blocking, apply tenant opt‑out immediately: Microsoft 365 Apps admin center → Customization → Device Configuration → Modern App Settings → clear automatic install. Test on a pilot tenant first. (learn.microsoft.com)
  • For perimeter enforcement, add AppLocker/Intune application control rules to block the Copilot executable and ms‑copilot: URI activation in high‑risk environments. (learn.microsoft.com)
  • Review privacy and DLP posture: ensure Copilot prompts and agent actions cannot inadvertently send regulated data to models; update data‑loss prevention rules and conditional access policies.
  • Update OS images, baseline builds, and security documentation to reflect Copilot presence or removal steps.
  • Communicate to end users and helpdesk: publish clear how‑to guides for turning Copilot off in Office apps, for uninstalling the app, and for reporting unexpected behavior. (support.microsoft.com)
  • Monitor Message Center posts and Microsoft Learn pages for tenant‑specific timing and follow Microsoft’s published guidance for removals and controls. (learn.microsoft.com)

Practical how‑to: quick removal steps for admins​

  • Tenant opt‑out (recommended): Microsoft 365 Apps admin center → Customization → Device Configuration → Modern App Settings → uncheck “Enable automatic installation of Microsoft 365 Copilot app.” (learn.microsoft.com)
  • Uninstall already‑installed Copilot app (per device): use Settings → Apps → Installed apps → uninstall, or deploy a scripted uninstall via Intune/Endpoint Manager for scale. Verify whether uninstall persists after policy changes. (lazyadmin.nl)
  • Apply Group Policy to disable Copilot features (Windows Pro/Enterprise/Education): User Configuration → Administrative Templates → Windows Components → Windows Copilot → Turn off Windows Copilot. Test across images and OS versions. (lifewire.com)
  • Registry toggle for Windows Home and other edge cases: create HKEY_LOCAL_MACHINE\SOFTWARE\Policies\Microsoft\Windows\WindowsCopilot\TurnOffWindowsCopilot (DWORD) = 1. Use with caution and back up registries. (howtogeek.com)
Caveat: these controls vary in their coverage (some disable the taskbar icon but not the app), so combine them with AppLocker or Intune app restrictions where complete blocking is required. (learn.microsoft.com)

A critical look: strategic logic vs. customer trust​

Microsoft’s strategy is logically consistent from a product and commercial standpoint: increase discovery, centralize AI features, and create a single updateable surface to accelerate feature velocity. For users who adopt Copilot, the productivity gains can be meaningful — from rapid summarization to automation of repetitive worksheet tasks. (theverge.com)
However, pushing a background install by default places a burden on trust. Users and admins alike are sensitive to unexpected changes on devices they manage. Automatic installs are perceived as bloatware unless accompanied by clear value, transparent data‑handling disclosures, and simple rollback controls. The EEA opt‑out underscores that Microsoft recognizes some markets require extra caution; global customers may reasonably ask for parity in control and transparency. (learn.microsoft.com)
From a competition standpoint, normalizing Copilot in Microsoft 365 pushes competitors to match — and it accelerates the expectation that productivity suites today include integrated generative AI as standard rather than premium. That shift has pricing and antitrust implications over time, especially when AI features become part of the baseline subscription offering. (theverge.com)

Security and privacy checklist for Copilot adopters​

  • Audit outbound endpoints and network flows for Copilot‑related telemetry. Whitelist/monitor only where necessary.
  • Confirm data handling: which prompts or documents are sent to Microsoft’s cloud models, retention timelines, and whether enterprise data protections apply.
  • Update DLP and sensitivity labeling to block prompts that include regulated content (PII, credit card numbers, health data).
  • Apply conditional access to limit which users or device groups may access Copilot features until they pass compliance checks.
  • Run red teams and PKI audits to ensure no authentication flows grant Copilot access to services beyond intended scopes.
These steps reduce the chance that Copilot interactions leak sensitive context or introduce new threat surfaces via OAuth tokens, browser integrations, or third‑party add‑ins. (theverge.com)

Conclusion: plan, pilot, and then decide​

Microsoft’s automatic installation of the Microsoft 365 Copilot app represents a strategic push to make AI a default part of the productivity experience. The move is technically sensible — unified app, faster updates, cross‑platform parity — but operationally and politically sensitive. Organizations must act now to inventory exposure, choose a clear policy (permit, pilot, or block), and implement tenant‑level or device‑level controls to reflect that policy.
Administrators should prioritize a small, measured pilot to evaluate real‑world behavior, telemetry, and support load; they should apply tenant opt‑out if they want time to test; and they should harden controls (AppLocker, Intune) where compliance or security requirements demand absolute blocking. For individual users, the ability to disable Copilot inside Microsoft 365 apps and the registry or Group Policy options provide defensive paths, but these are imperfect and require careful, documented rollout.
The essential tradeoff is one of discovery versus control: Microsoft wants Copilot to be discoverable and ubiquitous; IT and privacy teams must balance that ubiquity against governance and compliance obligations. The best path forward blends measured adoption, robust technical controls, and clear communication to users — so that Copilot becomes a productivity tool, not a surprise. (learn.microsoft.com)

Source: extremetech.com Microsoft to Build Copilot Into Microsoft 365 Subscriptions
 

Microsoft is preparing to push the Microsoft 365 Copilot app onto a huge swath of Windows PCs this fall, automatically installing a centralized Copilot entry point on devices that already have Microsoft 365 desktop apps — a change that promises easier discovery of AI features but also raises immediate concerns about bloat, manageability, privacy, and user control. (learn.microsoft.com)

A futuristic Copilot Hub control room with multiple screens, a cloud, and an EU map.Background / Overview​

Microsoft’s Copilot strategy has evolved from in‑app helpers (Word, Excel, PowerPoint) into a unified, branded experience: the Microsoft 365 Copilot app. The app is described as a single hub for Copilot functionality — search, chat, agents, automation, and cross‑app AI experiences — and Microsoft says it will be available as a web, desktop, and mobile experience. Microsoft’s own deployment guidance states that “Windows devices with the Microsoft 365 desktop client apps will automatically install the Microsoft 365 Copilot app” and that the background installation “will start in Fall 2025.” (learn.microsoft.com)
Industry reporting has translated Microsoft’s seasonal language into a practical rollout window: early October 2025 with completion through about mid‑November 2025 for many tenants. Microsoft’s message center notification for administrators (message ID reportedly MC1152323) documents the change and gives admins a tenant‑level opt‑out. (app.cloudscout.one)
This is not a surprise if you’ve watched Microsoft’s product playbook for the past year: Copilot branding has spread across Microsoft’s web, mobile, and desktop surfaces, and the vendor is normalizing a Copilot entry point that can be updated separately from Windows cumulative servicing — a modular distribution model that favors speed of iteration. (learn.microsoft.com)

What Microsoft says — the facts IT teams and users need to know​

  • The install trigger: Devices that already have Microsoft 365 desktop client apps (Word, Excel, PowerPoint, Outlook, etc.) are eligible for the background installation. Microsoft frames the push as non‑disruptive. (learn.microsoft.com)
  • Timeline: Microsoft’s docs use “Fall 2025” as the official timeframe; third‑party reporting consistently describes a phased rollout beginning in early October and continuing into mid‑November 2025. Treat the specific calendar windows as operational guidance and monitor tenant notifications for precise timing. (bleepingcomputer.com)
  • Regional carve‑out: Devices in the European Economic Area (EEA) are excluded from the automatic background installation by default — a clear regulatory consequence of evolving EU platform rules and privacy scrutiny. (learn.microsoft.com)
  • Admin control: Tenant administrators can turn off the automatic installation via the Microsoft 365 Apps admin center: Customization > Device Configuration > Modern App Settings → select Microsoft 365 Copilot app and clear the “Enable automatic installation of Microsoft 365 Copilot app” checkbox. This is the documented opt‑out path. (learn.microsoft.com)
  • End‑user removal: On devices where the app lands, users (or enterprise IT) can uninstall the app through Settings > Apps > Installed apps, or via a PowerShell removal script. Microsoft documents the PowerShell pattern that fetches the package full name and removes it. (learn.microsoft.com)

Why Microsoft is doing this: product and engineering rationale​

Microsoft’s move has clear internal logic:
  • Discoverability — placing a Copilot icon in Start makes Copilot obvious to millions of users who otherwise wouldn’t install a separate assistant app.
  • Modularity & agility — treating Copilot as a standalone app decouples updates from the Windows servicing cycle, enabling faster feature rollouts and fixes.
  • Subscription alignment — tying distribution to devices that already have Microsoft 365 desktop clients keeps the push targeted at the company’s paying footprint.
  • Regulatory agility — delivering Copilot as an app lets Microsoft vary distribution and privacy behaviors by region (hence the EEA exclusion). (learn.microsoft.com)
These objectives are defensible from a product POV — but they trade predictability and user choice for product velocity. That trade‑off is the core of the debate this rollout has reignited.

The practical realities and risks​

Perceived bloat and erosion of trust​

For many home users and smaller orgs, the automatic arrival of another Microsoft app looks exactly like the classic “bloatware” problem: an app appears on the Start menu without explicit consent. That creates support noise, social media complaints, and trust erosion — especially when the app duplicates functionality already embedded in Office apps. Independent outlets and community threads are already calling this an unpleasant surprise for users. (tomshardware.com)

Icon confusion and branding overload​

Microsoft has been applying the “Copilot” name and shared visual identities across many products. The result: multiple Copilot‑branded apps with near‑identical icons and overlapping capabilities. Users are prone to pick the wrong “Copilot,” expecting one behavior and getting another — a usability and support headache. Microsoft’s own transition guidance acknowledged the icon/name rollout earlier in 2025, and community posts document real confusion. (support.microsoft.com)

Manageability burden for IT​

Even with a tenant opt‑out, the rollout increases the endpoint management surface:
  • Another update stream to track and test.
  • New telemetry and data‑flow considerations to audit.
  • Potential licensing and capability mismatches (the app can be present without the tenant licensing the full set of Copilot features).
  • Layered enforcement: tenant opt‑out alone may not be sufficient in some environments; admins may need AppLocker or MDM policies to achieve absolute blocking.

Privacy and compliance questions​

Copilot features interact with documents and mail; for enterprise customers the privacy model, data residency, and logging controls matter. Microsoft’s decision to exclude EEA devices by default underscores real legal friction that organizations must review before broadly enabling Copilot features. Expect privacy teams to ask for dataflow diagrams, contractual protections, and technical safeguards before greenlighting mass deployment. (learn.microsoft.com)

Uncertainty for consumers: can you permanently stop it?​

Microsoft confirms admins can block the push, and users can uninstall the app once it appears. However, reporting suggests personal (consumer) installs may be re‑provisioned by subscription provisioning behavior or by future updates if the company ties the app to Microsoft 365 subscription surfaces — meaning a local uninstall may not be a permanent opt‑out in all cases. The practical upshot: consumers who don’t want Copilot may have to either forego Microsoft 365 or apply local hardened blocking (AppLocker, registry hacks), which is nontrivial for average users. This situation is highlighted in independent coverage and community reporting. (tomshardware.com)

Technical controls: what admins and power users can do today​

Below are the concrete controls documented by Microsoft and validated across admin guidance and community reporting. Use these as the basis for your organizational plan.

1. Tenant‑level opt‑out (recommended for managed environments)​

  • Sign in to the Microsoft 365 Apps admin center with an administrative account.
  • Go to Customization > Device Configuration > Modern App Settings.
  • Select Microsoft 365 Copilot app.
  • Clear the Enable automatic installation of Microsoft 365 Copilot app checkbox and save changes.
    This prevents future automatic installations from being pushed to devices under that tenant’s management. Verify propagation on pilot devices and monitor Message Center for timing details. (learn.microsoft.com)

2. AppLocker publisher rule (for strict pre‑install blocking)​

  • AppLocker can prevent installation/run of the Copilot package if configured before the update that would add it. Microsoft’s guidance includes a publisher‑based rule snippet:
  • Publisher: CN=MICROSOFT CORPORATION, O=MICROSOFT CORPORATION, L=REDMOND, S=WASHINGTON, C=US
  • Package name: MICROSOFT.COPILOT
  • Package version: * (and above)
    This approach provides a robust block but must be tested carefully — AppLocker policy mistakes can impact legitimate apps. Microsoft also notes AppLocker remains the recommended control over the legacy TurnOffWindowsCopilot policy for certain prevention scenarios. (learn.microsoft.com)

3. PowerShell removal (post‑install cleanup)​

  • To remove Copilot via PowerShell (documented by Microsoft):
  • $packageFullName = Get‑AppxPackage ‑Name "Microsoft.Copilot" | Select‑Object ‑ExpandProperty PackageFullName
  • Remove‑AppxPackage ‑Package $packageFullName
    This uninstalls the app for the current user. For multi‑user or enterprise deletion, combine with scripted remediation and Intune/MDM orchestration where appropriate. (learn.microsoft.com)

4. Group Policy / Registry to disable Windows Copilot UI​

  • The traditional TurnOffWindowsCopilot Group Policy and corresponding registry value (HKLM\SOFTWARE\Policies\Microsoft\Windows\WindowsCopilot\TurnOffWindowsCopilot = 1) remain available to disable Copilot UI surfaces and keyboard shortcuts. Microsoft describes this policy and its MDM CSP equivalent, but also notes deprecation signals and recommends AppLocker for preventing app installation in some scenarios. Test policy behavior across OS SKUs and service channels before wide deployment. (learn.microsoft.com)

5. User‑level app controls and in‑app toggles​

  • Copilot functionality inside Office apps can be switched off in many clients via File > Options > Copilot (or Connected Experiences privacy toggles) — useful for devices where you want to keep the app present but reduce data exposure or feature availability. Microsoft documents these in‑app toggles; they do not necessarily prevent the Copilot app from being installed. (support.microsoft.com)

Recommended operational checklist for IT​

  • Inventory: Identify devices with Microsoft 365 desktop apps and map which tenants own them.
  • Decide: Approve mass deployment, pilot on a limited ring, or opt out tenant‑wide.
  • If opting out: Implement the admin opt‑out in the Microsoft 365 Apps admin center and confirm propagation on pilot devices. (learn.microsoft.com)
  • If blocking: Prepare AppLocker rules, test in a lab image, and create rollback plans. (learn.microsoft.com)
  • Prepare helpdesk: Draft user FAQs, uninstall scripts, and triage playbooks for confused users who see a new Start menu icon.
  • Privacy review: Validate telemetry and data handling against regulatory obligations, contractual commitments, and corporate policy. Consider a Data Protection Impact Assessment (DPIA) in highly regulated sectors.
  • Monitor Microsoft Message Center: Microsoft message IDs (e.g., MC1152323) will carry tenant‑specific timing and any subsequent changes to the deployment plan. (app.cloudscout.one)

For home users and small businesses: practical guidance​

  • If you see the app and don’t want it, you can uninstall via Settings > Apps > Installed apps or run the PowerShell removal command shown above. Be aware that other provisioning flows tied to your Microsoft account or subscription might reinstall the app unless you block it with AppLocker or remove the subscription. (learn.microsoft.com)
  • If you’re not comfortable editing policies or using AppLocker, the most reliable consumer‑level option to avoid future forced installs is to reconsider whether you need Microsoft 365 on that device — a blunt instrument, but one some users may prefer to avoid repeated app arrivals. Community reporting indicates some personal installs are hard to prevent permanently without tenant controls or local blocking. (tomshardware.com)

Legal and regulatory context: why the EEA exclusion matters​

Microsoft explicitly excludes EEA customers from the automatic installation behavior. That is not an accident: EU rules (including the Digital Markets Act and data protection frameworks) create stronger constraints on automatic bundling and cross‑service behaviors for “gatekeepers,” and vendors are obliged to avoid anti‑competitive or non‑consensual pre‑installed experiences. Microsoft’s carve‑out for the EEA shows how regulatory regimes are forcing differentiated global behavior and signals that more region‑specific rollouts are likely as governments and regulators refine their AI rules. (learn.microsoft.com)
Expect other jurisdictions to press for controls or transparency as Copilot usage and telemetry evolve.

The UX question: duplication vs. consolidation​

Microsoft’s aim — a single, always‑available Copilot hub — is sensible for users who want an obvious, centralized entry point to AI features. But the rollout also duplicates functionality already embedded in Office apps and overlaps with the existing standalone Copilot chat product, creating a taxonomy problem: many “Copilots,” one name, confusing iconography, and different capabilities depending on license and tenant settings. That breeds user errors (picking the wrong app), support tickets, and marketing headaches. Microsoft will need to clarify branding and capability boundaries quickly to avoid long‑term friction. (support.microsoft.com)

Critical analysis: strengths, trade‑offs, and where this could go wrong​

Strengths​

  • Rapid adoption: A background install dramatically increases the chance users try Copilot, which accelerates telemetry‑driven improvement and product‑market learning.
  • Faster iteration: Decoupling Copilot from the Windows release cycle allows more frequent updates and feature delivery.
  • Admin controls exist: Microsoft publishes tenant opt‑out guidance and enterprise blocking options, recognizing the management need. (learn.microsoft.com)

Trade‑offs / Risks​

  • User consent & trust: Automatic installs risk alienating users who value choice and minimal endpoint churn. Unexpected app arrivals historically trigger frustration and distrust. (techradar.com)
  • Operational complexity: Multiple controls (admin opt‑out, AppLocker, Group Policy, PowerShell) increase the likelihood of inconsistent states across an estate. That complexity costs time and increases the chance of gaps.
  • Regulatory exposure: The EEA carve‑out already shows regulatory constraints; future regulators may demand stricter opt‑in or telemetry transparency. (bleepingcomputer.com)
  • Support churn: Helpdesks will see an uptick in tickets from confused users and from edge cases where uninstall/reinstall loops create repeat work.

Where this could go wrong (worst‑case scenarios)​

  • Microsoft mismanages branding and users deploy an app expecting capabilities they don’t have (or vice versa), causing user frustration and negative publicity. (digitaltrends.com)
  • Admins who miss the opt‑out window face mass installs that require emergency remediation and communication, spiking helpdesk load.
  • A regulatory enforcement action in the EU or another jurisdiction could force additional carve‑outs or operational changes, complicating a previously consistent global deployment model. (bleepingcomputer.com)

Bottom line and tactical recommendations​

Microsoft’s automatic push of the Microsoft 365 Copilot app is a deliberate product decision: make AI features discoverable and ubiquitous for Microsoft 365 customers. It’s a credible product move for accelerating adoption, but it reallocates the burden of governance and user consent to administrators and privacy‑minded consumers.
  • Organizations: Treat this as a planned change. Inventory eligible devices now, decide policy (pilot, approve, or opt out), implement tenant settings or AppLocker rules as needed, and ready your helpdesk and communications. Use Microsoft’s published opt‑out path in the Microsoft 365 Apps admin center as the first line of defense. (learn.microsoft.com)
  • IT pros and security teams: Test AppLocker and PowerShell remediation in lab images before rollout. Validate telemetry, data‑flow, and contractual protections for sensitive data. Expect follow‑up Microsoft updates and plan periodic revalidation.
  • Home users: If you dislike the app, uninstall it via Settings or PowerShell. If it keeps returning and you’re not comfortable with policy editing, consider whether the device needs Microsoft 365 installed at all. Community reporting shows local uninstalls may not always be permanent without blocking—plan accordingly. (learn.microsoft.com)
This rollout is an inflection point: Microsoft is signaling that Copilot is becoming a first‑class part of the productivity product surface. For users and admins alike the choice is straightforward — prepare and govern, or react and troubleshoot. The difference will determine whether Copilot arrives as a productivity win or an operational headache.

Appendix: Quick technical references​

  • Tenant opt‑out path (Microsoft 365 Apps admin center): Customization > Device Configuration > Modern App Settings → clear Enable automatic installation of Microsoft 365 Copilot app. (learn.microsoft.com)
  • AppLocker publisher rule snippet (from Microsoft guidance):
  • Publisher: CN=MICROSOFT CORPORATION, O=MICROSOFT CORPORATION, L=REDMOND, S=WASHINGTON, C=US
  • Package name: MICROSOFT.COPILOT
  • Package version: * (and above)
    Use AppLocker only after lab testing; misconfiguration can block legitimate apps. (learn.microsoft.com)
  • PowerShell uninstall snippet (Microsoft documented):
  • $packageFullName = Get‑AppxPackage ‑Name "Microsoft.Copilot" | Select‑Object ‑ExpandProperty PackageFullName
  • Remove‑AppxPackage ‑Package $packageFullName
    This removes the app for the current user; use Intune or other management tools for broad cleanup. (learn.microsoft.com)
  • Group Policy / Registry (TurnOffWindowsCopilot):
  • GP path: Computer Configuration/User Configuration > Administrative Templates > Windows Components > Windows Copilot → Turn off Windows Copilot.
  • Registry key: HKLM\SOFTWARE\Policies\Microsoft\Windows\WindowsCopilot\TurnOffWindowsCopilot = 1
    Microsoft warns this policy and its MDM equivalent are subject to deprecation in some contexts; prefer AppLocker for pre‑install prevention where appropriate. (learn.microsoft.com)

Microsoft’s decision to make the Microsoft 365 Copilot app a background install for Microsoft 365‑equipped devices is both an accelerator for AI adoption and a test of how well large vendors can balance product diffusion with governance, transparency, and user control. The technical levers to block or remove the app exist, and administrators have a defined opt‑out; the practical work now is to inventory, decide, and communicate before the change lands on user desktops.

Source: How-To Geek Microsoft Is Adding More Bloat To Your Windows 11 PC
 

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